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What a quarter century of digital transformation at PayPal looks like

CIO

User data is also housed in this layer, including profile, behavior, transactions, and risk. As a company with over 431 million active accounts, it sees huge potential in AI to create the next generation of payments and commerce. So it’s, in short, the structural skeleton of PayPal. Data that unlocks value at both ends is key.

Commerce 808
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Social commerce: A guide for brands and retailers

bazaarvoice

The social commerce renaissance continues. One nice side effect to this, though — aside from the continued influx of quality memes — is the sustained rise of social commerce. One nice side effect to this, though — aside from the continued influx of quality memes — is the sustained rise of social commerce.

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Data-Driven Marketing Strategies to Supercharge eCommerce Businesses

Smart Data Collective

The e-commerce sector has been one of the most affected by major advances in data technology. Smart e-commerce entrepreneurs are utilizing big data to address many of the problems they are facing. E-commerce Companies Are Using Big Data Technology to Improve the Execution of their Marketing Strategies.

Commerce 338
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Building a vision for real-time artificial intelligence

CIO

Real-time AI brings together streaming data and machine learning algorithms to make fast and automated decisions; examples include recommendations, fraud detection, security monitoring, and chatbots. What level of alerting, observability, and profiling can be counted on to ensure trust in the data by the business?

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AI is Driving Huge Changes in Omnichannel Marketing

Smart Data Collective

One solution to this challenge is omnichannel e-commerce, a customer-focused, AI-driven strategy that aims to provide a seamless shopping experience across multiple channels. Another reason businesses adopt omnichannel e-commerce strategies is that AI technology can help them improve operational efficiency and reduce costs.

Commerce 298
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AI marketing: How to leverage the innovative tech for e-commerce

bazaarvoice

AI has substantial benefits and applications in marketing in fact — so it’s time e-commerce companies got on board to leverage this transformative technology. AI can streamline customer service and product management, and analyze insights for e-commerce companies. Especially when it comes to AI marketing. How AI marketing works.

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Data Science Journey Walkthrough – From Beginner to Expert

Smart Data Collective

Data scientists use algorithms for creating data models. Whereas in machine learning, the algorithm understands the data and creates the logic. Learning the various categories of machine learning, associated algorithms, and their performance parameters is the first step of machine learning. Where to start? Reinforcement.

Algorithm 262