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What you don’t know about data management could kill your business

CIO

To avoid the inevitable, CIOs must get serious about data management. Dearth of data about data management For all the talk about data, it is ironic that everywhere you look we lack data about data. The knock-on impact of this lack of analyst coverage is a paucity of data about monies being spent on data management.

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3 hard truths about the multi?cloud journey

CIO

On the Futurum Tech Webcast, Chief Analyst Daniel Newman for Futurum Research (an analyst firm focused on technology, digital innovation and market disruption) talks with VMware leaders about the surprising challenges of multi-cloud. You have to prioritize decisions about which apps and on which cloud you’re going to modernize.

Security 711
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What you need to know about Okta’s security breach

CIO

On October 20, 2023, Okta Security identified adversarial activity that used a stolen credential to gain access to the company’s support case management system. Once inside the system, the hacker gained access to files uploaded by Okta customers using valid session tokens from recent support cases.

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4 questions CIOs are asking about cloud computing

CIO

Ever since Basecamp announced late last year that they were (mostly) pulling out of the cloud, there’s been a spirited debate about the failure of cloud computing to deliver on hyped-up promises of miraculous cost savings. I’ll say more about those practices below. Agility and speed to innovation. You may spend even more.

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What Consumers Are Saying About ESG – And What That Means for Your Business

A growing body of evidence shows that environmental, social and governance (ESG) initiatives are important to business growth. And it all relies on a simple fact: ESG issues matter to consumers. Consumers see businesses as crucial change agents and are willing to take their business to the competition if their current brand comes up short on ESG.

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Enterprises enthusiastic about generative AI, Foundry survey shows

CIO

Non-IT leaders, however, were most concerned (40%) about loss of control over corporate data. Concern about employees going rogue and using generative AI without permission was higher among IT leaders (22%) than among non-IT leaders (14%). Of the 447 respondents, 90% of respondents held C-level roles (CEO, CIO, CTO, CSO, CISO).

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CIOs are worried about the informal rise of generative AI in the enterprise

CIO

In my previous column in May, when I wrote about generative AI uses and the cybersecurity risks they could pose , CISOs noted that their organizations hadn’t deployed many (if any) generative AI-based solutions at scale. Corporate governance and regulatory requirements And what about corporate governance and regulatory requirements?

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The Time-Saving Power of Intent Data for Sales

Read on to learn more about how intent data can save salespeople time -- while capturing more qualified leads in the process! By using the power of intent data, capturing buyer interest has become more feasible for sales. Not only that, but using it will save immense time during your workflow; a win-win on all fronts.

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B2B Pocket Playbook: End-to-End Guide to Sales Enablement

It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. Sales enablement is the strategic process of providing sales teams with the content, guidance, and mentorship needed to engage targeted buyers.

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Can Businesses Meet Increasing Consumer Expectations?

This research reveals what issues consumers care about and how businesses can tailor their communications to different segments of consumers. This leaves room for businesses to fill in the gaps currently seen between consumer expectations and corporate ESG communication.

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3 Mistakes Organizations Make While Developing ABM Programs

Download ZoomInfo’s latest eBook to learn about the three most common mistakes organizations make while executing an ABM program, including: Poor account selection process. Inadequate contact inventory within universe. Wasteful technology and service spending.

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Cold Calling Tips and Tricks

In fact, less than 2% of today’s cold calls actually result in meetings, and 63% of sales professionals say it’s what they dislike most about their jobs. In recent years, cold calling has become synonymous with rejection and failure.

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The Power of Conversation Intelligence

Generally curious about the CI space? Looking for tools to surface the voice of your customer? Has Conversation Intelligence (CI) been discussed in your organization, but you don’t know where to start?

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Supercharge Your ESG Content This Libra Season

Yet, questions continue to linger about corporate progress. Throughout Climate Week, a feeling of urgency on tackling the climate crisis was palpable. Are we truly moving the needle or are we stuck in a cycle of empty statements and a flood of reports and guidelines?

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Best Practices for Accelerating the Sales Process

Think about it: with outbound prospecting, requests from management, scheduled demos, and inbound calls, chaos can quickly work its way into your strategy, deeming a “speed wins” selling mentality downright ineffective. The bottom line is that, in B2B sales, speed is useless without control.