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IT Hardware Startups Turn to Data Analytics for Market Research

Smart Data Collective

Data analytics technology has been instrumentally valuable for the marketing profession. billion on marketing analytics within the next seven years. One of the biggest ways that data analytics is changing marketing is that it can help with marketing research. Identify market gaps where you can shine.

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Microsoft and Cognizant team up to boost enterprise Copilot adoption

CIO

That’s why we are investing $1 billion in generative AI over the next three years and leading the development of new research to explore its potential for our clients, their employees, and end customers.” The announcement comes amid reluctance among some CIOs regarding the ROI of generative AI copilots.

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Fostering Innovation at Discover Financial Services

CIO

Innovation is about modernization, it’s about optimization,” said Dan Gisolfi, Distinguished Engineer, Head of Innovation and Intellectual Property at Discover Financial Services. “It It’s basically a forum for research and development, giving engineers the freedom to experiment, fail, succeed, and learn.

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How to kick-start your generative AI strategy

CIO

So says Andrew McAfee, principal research scientist at the MIT Sloan School of Management. Among their biggest concerns: exposing intellectual property through publicly available generative AI models, revealing the personal data of users to third-party vendors or service providers, and securing the AI itself from criminal hackers.

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Chief AI officers in demand as IT leaders expect gen AI productivity boost, survey finds

CIO

Enterprises are looking to AI to boost productivity and innovation, and one-third of organizations with an interest in the technology have hired or are looking for a chief AI officer, according to new research from Foundry, publisher of CIO.com.

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20 issues shaping generative AI strategies today

CIO

Just look at the stats:Some 45% of 2,500 executives polled for a May 2023 report from research firm Gartner said the publicity around ChatGPT prompted them to increase their AI investments, 70% said their organization is already exploring gen AI, and 19% are in actual pilot or production mode. How is your business impacted by generative AI?

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4 ways CISOs can manage AI use in the enterprise

CIO

A primary fear is that employees, partners, and organizational stakeholders might share everything from private data to source code into public large language models (LLMs), expose proprietary information and intellectual property, or reveal vulnerabilities to exploit.