Sat.Jul 29, 2023 - Fri.Aug 04, 2023

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Invoking IT to help revitalize Indigenous languages at risk of extinction

CIO

The Miami-Illinois language of the Miami Tribe of Oklahoma (Myaamiaki tribe) fell dormant during the 19th and 20th centuries, at a time when Indigenous populations faced forced relocations and abusive boarding schools, where children were forced to assimilate and were punished for using their own language. It wasn’t until the 1990s that Indigenous rights were recognized by the US government, along with the right to their heritage, language, and culture.

IT 617
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Improving Fleet Management with Blockchain Technology

Smart Data Collective

As the logistics sector continues to expand and evolve, blockchain technology is becoming an integral part of supply chain procedures. Its implementation offers numerous benefits and applications that streamline operations and enhance efficiency. Also, it enables the compilation of detailed information on container movement, providing real-time and transparent tracking throughout the supply chain.

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Exploring Power BI Import Mode Throughput With Log Analytics, Part 3: Throughput Variations During A Refresh

Chris Webb BI

In the second post in this series I discussed a KQL query that can be used to analyse Power BI refresh throughput at the partition level. However, if you remember back to the first post in this series, it’s actually possible to get much more detailed information on throughput by looking at the ProgressReportCurrent event, which fires once for every 10000 rows read during partition refresh.

Briefing 164
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Marketing on Twitch: Best Practices and How to Get Started

mention

Social media channels like Instagram, Facebook, and YouTube are popular touchpoints for social media marketing. However, savvy marketers are always on the lookout for new and emerging social networks to reach audiences. One such channel is Twitch. Twitch is a live video streaming platform that allows streamers to create content for and interact with audiences in real time.

Marketing 130
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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The hardest part of building software is not coding, it’s requirements

CIO

With all the articles about all the amazing AI developments, there’s plenty of hand-wringing around the possibility that we, as software developers, could soon be out of a job, replaced by artificial intelligence. They imagine all the business execs and product researchers will bypass most or all of their software developers and ask AI directly to build exactly what they think they want or need.

Gaming 614

More Trending

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5 Tools to Track Marketing Spend for Competitive Analysis

Aqute Intelligence

Public perception is a huge driver for business success. When a brand takes control over its narrative, it can control the way it is perceived by consumers. Commercials, sponsored content, social media campaigns, and other forms of advertising are how brands cultivate their public image. The total amount they spend on these pursuits is known as the marketing spend.

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4 Interesting Ways to Use Instagram Carousels for your Brand

mention

When it comes to sharing content on Instagram, there is one post format that is beginning to stand out as the most popular, engaging, and informative method of storytelling. Over the last few years, Carousel Posts have seen a positive growth in global engagement amongst Instagram’s diverse user-base. In the past year alone, carousels overtook video posts as the top performing media content in North America and they ranked as the second most popular format globally for the platform.

Knowledge 130
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Simplifying IT strategy: How to avoid the annual planning panic

CIO

For those companies operating on a calendar year, the end of summer signals the start of annual planning and the mad dash to prepare their IT strategies. Annual or not, like running with the bulls in Pamplona, this exercise never fails to test your mettle and often leaves you staring frantically at the page and wondering: how do I tell this story? This year, before you open any slides, grab a notepad.

IT 611
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4 Events You Could Have Predicted with ZoomInfo Intent Data

Zoominfo

What if you could see opportunities arise with your prospects before they go public? Many go-to-market professionals already use intent data to spot prospects that are interested in their products or services. But advanced users know that intent can also be a handy tool for forecasting major corporate announcements like layoffs, acquisitions, or data breaches — events that can drive huge opportunities for any business able to capitalize.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Usability and Connecting Threads: How Data Fabric Makes Sense Out of Disparate Data

Dataversity

Generating actionable insights across growing data volumes and disconnected data silos is becoming increasingly challenging for organizations. Working across data islands leads to siloed thinking and the inability to implement critical business initiatives such as Customer, Product, or Asset 360. As data is generated, stored, and used across data centers, edge, and cloud providers, managing a […] The post Usability and Connecting Threads: How Data Fabric Makes Sense Out of Disparate Data a

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Call-to-Action Marketing Strategy: How to Drive Conversions on Your Landing Page

mention

In the realm of online marketing, a meticulously crafted landing page assumes a pivotal role in propelling conversions and attaining business objectives. Nonetheless, the mere existence of a landing page needs to be more adequate. One must employ efficacious Call-to-Action (CTA) strategies to maximize its potential. This elucidated piece will delve into the multifaceted aspects of CTAs and furnish invaluable perspectives on concocting persuasive CTAs that engender conversions.

Marketing 130
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20 issues shaping generative AI strategies today

CIO

Organizations are rushing to figure out how to extract business value from generative AI — without falling prey to the myriad pitfalls arising. The adoption curve here is by no means gradual, with most enterprise leaders quickly working to harness the technology’s potential mere months after the November 2022 launch of gen AI tool ChatGPT kicked off a wave of enthusiasm (and worry).

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GTM-Ready Data: the Backbone of B2B Generative AI

Zoominfo

The more potentially disruptive the technology, the greater the hype. While it’s undeniable that generative AI is already changing how businesses engage with the world, sales and marketing leaders are quickly realizing that AI alone isn’t the solution to all their problems. Without a trustworthy, reliable data foundation, even the most sophisticated generative AI systems will not only fall short of expectations — they could actually supercharge routine error, scaling costly mistakes across a com

Briefing 130
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Macroeconomic Themes Affecting Consumer Behavior in 2023

Alpha Sense BI

The consumer and retail industry may be the most affected by economic hardships, and therefore, conditional purchasing behavior. Even the most essential consumer & retail subsectors (food, household products, beverages, etc.) are subject to fiscal performance affected by the trade down effect — –the phenomena of consumers buying cheaper brand goods as a way to save money.

Retail 97
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Weidert Group Seeks “State of Industrial Sales & Marketing” Survey Respondents

Weidert Group

APPLETON, WI, July 2023 – Weidert Group, a leading provider of industrial marketing services, announces the launch of their inaugural "State of Industrial Sales and Marketing” survey, conducted in partnership with Databox, a leading provider of business analytics and reporting solutions. This groundbreaking survey will provide manufacturers with valuable insights into their sales and marketing performance in comparison to industry peers.

Sales 82
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Improving visibility and security in hybrid cloud environments

CIO

When it comes to keeping our digital world secure, there’s a saying that really hits home: “ You can’t protect what you can’t see.” It’s a reminder that without a clear view of our data and systems, we’re leaving ourselves vulnerable to all sorts of risks. That’s where centralized visibility comes in. By bringing together information from different sources and analyzing it, we gain a powerful tool to identify and respond to potential threats.

Security 606
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7 Essential Competitive Intelligence Reports to Empower Your Teams

Kompyte

Competitive intelligence goes nowhere when presented in nightmare spreadsheets and grimy post-it notes; you need clear, concise reports your teams will love.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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How to Conduct Private Market Research with Expert Insights

Alpha Sense BI

In the realm of investment research, staying ahead of the curve requires access to reliable and comprehensive private market research. Private market research refers to the analysis and assessment of non-publicly traded assets, such as private companies , venture capital , private equity , and other alternative investments and is paramount in identifying untapped opportunities, mitigating risks, and enhancing decision-making for successful investments.

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BusinessObjects and the Art of Motorcycle Maintenance

InfoSol

I have owned a motorbike most of my life and used it both for work and pleasure. When I was at university in the UK, I earned extra cash by being a motorcycle dispatch rider doing deliveries in Central London. We were often referred to as “suicide jockeys” due to both the stunts we did to get around traffic and to the high number of accidents and deaths.

Travel 52
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Building a successful platform engineering practice

CIO

As companies continue to shift towards the cloud, platform engineering has emerged as a practice for organizations to efficiently and effectively deploy modern workloads, while maintaining a repeatable secure deployment pattern. Organizations looking to remain competitive and relevant in today’s fast-paced world need to focus on setting up processes that enable development teams to build and deliver software faster.

Security 606
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How Do You Use Business Intelligence Data: Practical Use Cases

Owler

Making informed decisions about your target audience and your customer base comes down to having an accurate understanding of everything from their priorities to their behaviors. A business intelligence database provides insights you need as a professional looking to connect with your customers and prospects. There are many potential uses for business intelligence data across a variety of industries.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Defending Your Organization from Illegal Data’s Wrath

Dataversity

In today’s interconnected world, businesses not only grapple with the management of vast amounts of data but also face the looming threat of illegal data concealed within their digital repositories. This proliferation of illegal data presents a range of risks and challenges that organizations must confront. Illegal data encompasses a broad spectrum of content or […] The post Defending Your Organization from Illegal Data’s Wrath appeared first on DATAVERSITY.

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#SplashTrains: SplashBI Reporting 101: Building a Strong Foundation

Splash BI

SplashTrains SplashBI Reporting 101: Building a Strong Foundation AUG 17th | 11 AM EST | 4 PM BST Businesses collect vast amounts of data in various systems that support daily activity. Getting this data into a usable format is often a challenge. Easy report development is the cornerstone of SplashBI. During this session, learn the basics of building reports in SplashBI.

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4 ways to ask hard questions about emerging tech risks

CIO

As CIOs and technology leaders, we’re almost always in the role of the technology evangelist, bringing both mainstream and emerging technology into the organization for business benefit. In collaboration with our peers, we have a solid business sense that carefully weighs innovation and risk in order to gain valuable ROI while protecting the organization from all forms of risk associated with each project.

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How Well Are Brands Adapting to Generative AI?

Netbasequid

Brands are certainly eager to adapt to generative AI and all it has to offer, but are they ready? There are still many misconceptions about what this technology is and the best ways to fold it into a company’s processes. Online conversation reveals excitement, pain points and barriers holding some places back, as well as opportunities that others are already taking advantage of.

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A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

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How WordPress 6.3 Improves SEO by Enhancing LCP Performance

E2M

WordPress has announced to release its new version in August 2023. The Beta version, released for testing, is already making waves. The global WordPress community (developers and website owners alike) is eagerly awaiting the new update. Amongst all WordPress 6.3 new features , we want to focus on the Largest Contentful Paint (LCP) update. This update aims to enhance user experience and improve the Core Web Vitals SEO scores for WP websites.

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#SplashTrains: SplashBI Report Basics

Splash BI

SplashTrains SplashBI Report Basics AUG 17 | 11.00 AM EST Businesses collect vast amounts of data in various systems that support daily activity. Getting this data into a usable format is often a challenge. Easy report development is the cornerstone of SplashBI. During this session, learn the basic of building reports in SplashBI. We will discuss the following: Adding report columns.

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Enterprises enthusiastic about generative AI, Foundry survey shows

CIO

Generative AI is already making deep inroads into the enterprise, but not always under IT department control, according to a recent survey of business and IT leaders by Foundry, publisher of CIO.com. The survey found tension between business leaders seeking competitive advantage, and IT leaders wanting to limit risks. Some 62% of respondents said their organizations were actively using generative AI, with 23% saying they were in the early stages of exploring its use, and 14% saying they were con

Retail 600