CIO
MARCH 13, 2023
Diversity is critical to IT performance. Diverse teams perform better, hire better talent, have more engaged members, and retain workers better than those that do not focus on diversity and inclusion, according to a 2020 report from McKinsey. Despite this, women remain widely underrepresented in IT roles. And the numbers back up this assertion, often in stark ways.
CIO
MARCH 10, 2023
By Leonard Kleinman, Field Chief Technology Officer (CTO) ) Cortex for Palo Alto Networks JAPAC Many things challenge how we practice cybersecurity these days. Digital transformation has brought significant adoption of new technology and business models, including cloud solutions, e-commerce platforms, smart devices, and a significantly more distributed workforce.
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Crayon
MARCH 22, 2023
You’ve probably heard the saying, “A rising tide lifts all boats.” It’s associated with the idea that an improved economy will benefit all participants. But what happens when the economic environment is more challenging? B2B companies still need to grow, albeit likely at a slower pace. Where does new revenue come from without a ‘rising tide’?
mention
MARCH 10, 2023
If you haven’t yet, this is the time to start taking live video shopping seriously. The value of sales generated from livestream e-commerce in the U.S. is expected to reach $35 billion by 2024—a growth from $11 billion in 2021. The situation is even more impressive in countries like China, where livestream ecommerce sales are expected to be over $600 billion by 2023.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Chris Webb BI
MARCH 5, 2023
In the blog post for the October 2022 release of Power BI Desktop there’s a brief description of a new optimisation in Power BI for filters that perform searches in text columns. In this blog post I’m going to share more details about this optimisation and how you can make sure your reports can benefit from it. First of all, a brief description of the problem.
Smart Data Collective
MARCH 19, 2023
Many different industries are growing due to the proliferation of big data. The dropshipping industry is among them. Paul Glen of IBM’s Business Analytics wrote an article titled “ The Role of Predictive Analytics in the Dropshipping Industry.” Glen shares some very important insights on the benefits of utilizing predictive analytics to optimize a dropshipping commpany.
Competitive Intelligence Brief brings together the best content for intelligence professionals from the widest variety of industry thought leaders.
CIO
MARCH 27, 2023
Chief data and analytics officers (CDAOs) are poised to be of increasing strategic importance to their organizations, but many are struggling to make headway, according to data presented last week by Gartner at the Gartner Data & Analytics Summit 2023. Fewer than half (44%) of data and analytics leaders say their teams are effective in providing value to their organization.
Crayon
MARCH 21, 2023
Competitive Intelligence professionals and product marketing leaders know the struggle of being resource-constrained. Product marketing in particular often owns competitive intelligence (and all that goes with it) but can’t dedicate head count to this critical, strategic area of the business. While there’s automation that can help (ahem, Crayon’s software platform ), there’s also lots of resources available and at the ready — consultants who specialize in win/loss interviews and analysis or orga
mention
MARCH 31, 2023
If you’re like most podcasters, you’re always looking for ways to grow your audience. After all, a bigger audience means more listeners, and more listeners mean more success. However, growing a podcast audience can be challenging, especially if you’re just starting. That’s where marketing techniques like SEO come in. Optimizing your podcast for search engines enables you to reach a whole new group of potential listeners.
Chris Webb BI
MARCH 26, 2023
Recently, when preparing my session on query folding in Power Query for SQLBits, I wrote the following query to demonstrate the “Might Fold” indicator in Power Query Online: let Source = OData.Feed( "[link] null, [Implementation = "2.0"] ), Navigation = Source{[Name = "People", Signature = "table"]}[Data], #"Filtered rows" = Table.SelectRows(Navigation, each [FirstName] = "Angel") in #"Filtered rows" This query connects to the TripPin OData feed (which is public, so y
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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.
Smart Data Collective
MARCH 23, 2023
Artificial intelligence is the latest trend shaping the omnichannel experience for customers in many retail outlets. One of the biggest trends pertains to personalization. The Forbes Research Council wrote an article in October citing research showing that 71% of customers now expect a personalized experience. The article makes the point that AI is key to meeting that expectation.
Aqute Intelligence
MARCH 27, 2023
ChatGPT is all the rage at the moment. It can pass bar exams and medical exams and seemingly answer all sorts of questions in a way that has some people very excited about ChatGPT being a fundamental shift in computer intelligence. Our understanding of the model behind ChatGPT is limited but it seems at first glance like it might excel at the fact-finding part of competitive intelligence (leaving aside the question of whether it can help with insights and decisions).
CIO
MARCH 13, 2023
By Ram Velaga, Senior Vice President and General Manager, Core Switching Group This article is a continuation of Broadcom’s blog series: 2023 Tech Trends That Transform IT. Stay tuned for future blogs that dive into the technology behind these trends from more of Broadcom’s industry-leading experts. It is clear that artificial intelligence, machine learning, and automation have been growing exponentially in use—across almost everything from smart consumer devices to robotics to cybersecurity to
Crayon
MARCH 23, 2023
Here at Crayon, we recently published the 2023 State of Competitive Intelligence , a benchmark report based on a survey of CI leaders and stakeholders.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
mention
MARCH 16, 2023
Are you trying to get more likes and comments on your Instagram posts? Hashtags are a great way to help get your posts noticed, but it can be hard to know which ones to use. In this blog post, we’ll share 1120 of the best Instagram hashtags to help you get more likes and comments on your posts. Whether you’re looking for popular hashtags, more specific niche hashtags, or even hashtags designed to help you get featured, we’ve got you covered!
Chris Webb BI
MARCH 12, 2023
Some good news for those of you using DirectQuery mode in Power BI: the ApproximateDistinctCount DAX function, which returns an estimate of the number of the distinct values in a column and which can be a lot faster than a true distinct count as returned by the DistinctCount function, is now available to use with BigQuery, Databricks and Snowflake sources.
Smart Data Collective
MARCH 23, 2023
You have probably read a lot about the major changes brought on by AI technology in recent months. Many people have called 2023 “the year of AI.” Every day we hear new stories about miraculous breakthroughs caused by ChatGPT and other AI applications. For example, ChatGPT recently The Independent said that the technology is starting to show signs that it can think like humans.
Zoominfo
MARCH 31, 2023
Having good data is no guarantee that a business will make good decisions. But being saddled with low-quality data at the most critical points of strategic decision-making is a recipe for failure — and a lot of lost money. How much? Industry experts at Gartner estimate that poor data quality costs businesses about $13 million a year. And here’s the hard truth: Even businesses with high-quality data can still lose ground if that critical information is stuck in silos.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
CIO
MARCH 24, 2023
Data governance definition Data governance is a system for defining who within an organization has authority and control over data assets and how those data assets may be used. It encompasses the people, processes, and technologies required to manage and protect data assets. The Data Governance Institute defines it as “a system of decision rights and accountabilities for information-related processes, executed according to agreed-upon models which describe who can take what actions with what inf
Aqute Intelligence
MARCH 30, 2023
Competitive intelligence allows your company to analyze and track information related to your competition. The goal of competitive intelligence is to empower your business. Competitive intelligence enables your sales and marketing teams to differentiate your business from competitors. Below are some of the tools we use in competitor research for our customers to analyze competitors and understand what they are doing and what they plan to do next.
mention
MARCH 17, 2023
In today’s business world, where competition is very high, the way of treating the customer is one of the most important distinguishing features. Companies that make customers feel special and happy will generally be more successful. One of the key successes for a company is when customers recommend their products or service to other potential customers.
Chris Webb BI
MARCH 23, 2023
If, like me (and Ruth ), you spend your life in Power BI but have a lingering feeling that you should get round to learning Python for data analysis sometime then here’s something you should check out: the new Data Wrangler extension for Visual Studio Code. All the details are in the announcement blog post: [link] …and this video is a great introduction to what it does: Why is it interesting for someone like me?
Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights
While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.
Smart Data Collective
MARCH 19, 2023
We have seen some massive changes with AI technology in the past year, especially in the field of marketing. While we have talked about advances in AI for years on this blog, the rest of the world is finally coming to grips with the extent of the AI revolution. This past week, a growing number of people have talked about the changes that ChatGPT 4 is brining to our lives.
Zoominfo
MARCH 29, 2023
As budgets remain tight and layoffs loom, more care and consideration is put into every purchasing decision. This often leads to larger buying committees, more avenues for approval, and elongated buying cycles. Vendr, a SaaS buying platform, recently found that sales cycles for software have settled at about 46 days, a 40% increase since 2020. Those longer buying cycles can cascade throughout the economy, causing stress on sales teams and making revenue more difficult to forecast.
CIO
MARCH 8, 2023
Early in her life Ricki J. Koinig saw the immense impact that technology could have on individuals and their ability to move through life. To pay for horseback riding lessons while growing up, Koinig worked in a program for children and young adults with special needs who used assistive technologies. Those early professional experiences in tech ed coupled with an opportunity to move to Europe brought her into the IT realm.
Aqute Intelligence
MARCH 22, 2023
Often it is strategy teams that manage and instigate competitive intelligence projects. Competitor analysis may be the goal for its own sake or it may be conducted in support of other activities such as corporate strategy, acquisitions or reorganizations. Competitor analysis questions asked by strategy teams may be similar to those asked by other business teams, and in fact may be used to enable those business teams in their own projects.
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Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission
mention
MARCH 1, 2023
Email marketing automation has become an essential tool for businesses to reach out to their customers and clients, and with an average ROI of $36 per $1 spent , it’s not hard to see why. Email marketing has been one of the most vibrant B2B tech niches for some time, and today the options for email marketing automation tools are more varied than ever before.
Chris Webb BI
MARCH 23, 2023
If you missed out on the big announcement last week about Tabular Model Definition Language and the future of Power BI version control at SQLBits last week, then the recording of the session has already been published: If you’re a professional Power BI developer you must watch this one! Mathias Thierbach (of [link] fame) has also published the slides here.
Smart Data Collective
MARCH 3, 2023
Business intelligence has made a huge mark on the world of business. According to Fortune Business Insights, businesses spent around $24.05 billion BI solutions in 2021. However, many workplaces are still trying to figure out how to leverage business intelligence effectively. This technology offers many potential benefits, but many companies don’t fully take advantage of the opportunities it provides.
Tinuiti
MARCH 21, 2023
Award Tinuiti Wins Two 2022 Microsoft Advertising Partner Awards Mar 21 2023 Tinuiti Takes Home Microsoft Advertising Channel Partner of the Year and Microsoft Advertising Client Partnership of the Year NEW YORK, NY – March 21, 2023 – Tinuiti , the largest independent performance marketing firm in the U.S., today announced it has won two Microsoft Advertising Partner Awards — the Growth Media Division has won the Microsoft Advertising Channel Partner of the Year, and the Search/Shoppable Media
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Temperatures are rising (and not just metaphorically) as key stakeholders anxiously anticipate the outcomes of COP28. While companies reconsider their 2024 environmental sustainability strategies, there is another aspect of ESG that deserves exploring, the social sector. In the latest edition of "Navigating ESG Comms Through the Cosmos - Sagittarius Edition", 3BL hones in on this sign’s bold quality of asking questions others are burning to know the answers to.
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