Wed.Oct 04, 2023

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Skilled IT pay defined by volatility, security, and AI

CIO

Last quarter was one of the most volatile for cash pay premiums for IT skills and certifications in the last three years, according to Foote Partners. Almost one-third of the 682 non-certified IT skills and 614 IT certifications they track changed in value — and for certifications, those changes, more often than not, were downward. This volatility can make it hard for IT workers to decide where to focus their career development efforts, but there are at least some areas of stability in the marke

Security 817
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13 Advanced Social Media Marketing Tactics to Skyrocket Your Online Brand Presence

mention

4.8 billion people around the world use social media , making up approximately 59.9% of the global population. If you don’t have an online presence, you can’t reach your target audience and make them aware of your business. Social media makes it easy to get your online brand noticed , so you need to have one. With the right social media marketing plan, you can increase your online brand presence.

Marketing 273
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What a quarter century of digital transformation at PayPal looks like

CIO

If there’s a company that can boast being 100% digital native, it’s PayPal, the platform that allows companies and consumers to send and receive digital payments in a secure, comfortable and profitable way. Since 1998, the brand has evolved and grown in step with technology, and today, the size of its network and consumer use has made it a household name in digital payment systems.

Commerce 802
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Product spotlight: Mention Publish updates for Social Media Management

mention

At Mention, we’re dedicated to supporting your entire social media marketing journey, from social listening to your social publishing strategy. Whether you’re in charge of Instagram, LinkedIn, Facebook, or all of them, we have something special in store for everyone. Let’s dive into the exciting new features that will elevate your social media game!

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Building sustainability at the edge of the enterprise

CIO

The enterprise edge has become a growing area of innovation as organizations increasingly understand that not every workload — particularly new edge workloads — can move to the cloud. Reasons for this limitation include data sovereignty and residency requirements, the need to support ultra-low latency workloads, and concerns about losing control over mission-critical use cases, such as production assembly lines or retail point-of-sale systems.

Retail 763

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4 reasons why gen AI projects fail

CIO

In June, New Zealand supermarket chain Pak’nSave released the Savey Meal-Bot, a gen AI tool that lets users upload a list of ingredients they have, and then the bot would come up with recipes they could try. It was billed as a way for shoppers to save money because New Zealanders throw out around NZ$1,500 of food every year. Despite a warning that users had to be over 18, no humans reviewed the recipes, and only food items should be entered into the chatbot, people went rogue, and by August, the

Alliance 873
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The Power of Connection for Growth: HubSpot INBOUND 2023 Part II

Weidert Group

Our first recap of takeaways and themes from INBOUND 2023 covered the new AI tools being developed by HubSpot. And there were a lot! Although a primary focus of the event was how artificial intelligence is changing our world, the future of marketing and sales doesn’t solely rely new technology. It’s an exciting blend of AI-driven innovation AND human connection.

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Will India Be the Next Major Tech Market Leader?

Alpha Sense BI

Who is the global leader of the technology market? According to the Australian Strategic Policy Institute , it’s China due to the fact that the country has “ established a sometimes stunning lead in high-impact research across the majority of critical and emerging technology domains. ” The study revealed that China led 37 of 44 technology sectors tracked in a year-long project by the think tank.

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Powering Smart Video Analytics Through Advanced Storage Technology 

Dataversity

Smart video analytics is a powerful technology that processes and analyzes video data in order to extract insights and help make data-informed decisions. Growing in popularity, this innovative technology is improving the way we live and work today, as well as evolving to profoundly and positively change our lives in the future. Smart video is […] The post Powering Smart Video Analytics Through Advanced Storage Technology appeared first on DATAVERSITY.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Document Security is More than Just Password-Protection

CIO

Thirty years ago, Adobe created the Portable Document Format (PDF) to facilitate sharing documents across different software applications while maintaining text and image formatting. Today, PDF is considered the de facto industry standard for documents that contain critical and sensitive business information. In fact, it is estimated that more than three (3) trillion PDFs – from confidential business strategies and insights to sales agreements to legal contracts – are shared every day worldwide.

Security 687
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5 Benefits of Proxy Servers for Data-Driven Businesses

Smart Data Collective

Big data is more important for businesses than ever. Unfortunately, many are struggling to use data effectively. One study found that only 30% of companies have a well-articulated data strategy. Another survey showed only 13% of companies are meeting their data strategies’ goals. The good news is that data strategies can be more effective with the right tools.

Business 238
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3 hard truths about GenAI’s large language models

CIO

I love technology. During the last year, I’ve been fascinated to see new developments emerge in generative AI large language models (LLMs). Beyond the hype, generative AI is truly a watershed moment for technology and its role in our world. Generative AI LLMs are revolutionizing what’s possible for individuals and enterprises around the world. However, as enterprises race to embrace LLMs, there is a dark side to the technology.

Algorithm 790