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10 most in-demand generative AI skills

CIO

The recent AI boom has sparked plenty of conversations around its potential to eliminate jobs, but a survey of 1,400 US business leaders by the Upwork Research Institute found that 49% of hiring managers plan to hire more independent and full-time employees in response to the demand for AI skills.

Copywrite 894
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Tech leaders weigh in on the upside and flipside of generative AI

CIO

Another experienced IT leader, David Ivell, chief product and technology officer at behavior management training company Team Teach, is already harnessing generative AI’s power. Jon Cosson, head of IT and CISO at wealth management firm JM Finn, recalls asking ChatGPT for his own biography. A Trojan horse?

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13 Best Marketing Books Worth Reading In 2023

mention

Whether you are a seasoned pro or just entering the field, there is always something to learn in the evolving world of marketing. Copywriting, social media marketing, brand storytelling, and the power of customer psychology — it’s all covered. It explains that founders and marketers shouldn’t pretend to know everything.

Copywrite 260
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Data Analytics Secrets to Optimizing Your Email Marketing Strategy?

Smart Data Collective

AI copywriting tools can help you see how customers will likely respond to certain subject lines based on previous interactions with other emails. Make sure you have the appropriate permissions to send emails to your contacts and that you provide an opportunity to opt out and manage their preferences.

Marketing 254
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What to Look for in a Data-Savvy Fintech Marketing Agency

Smart Data Collective

But it might work out just fine if you’re looking for something else entirely—like PPC management or video production. email marketing or social media management). If you’re interested in a specific type of work (such as PPC or copywriting), ask them if they have case studies to show off their capabilities in that area.

Marketing 345
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Traits AI Startups Seek When Hiring New Employees

Smart Data Collective

Technical skills are hard skills that people can only learn from experience. In the marketing industry, some key technical skills you should look for are expert knowledge of different social media platforms, a good understanding of Search Engine Optimization (SEO), copywriting, and the ability to operate Content Management Systems (CMS).

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Artificial Intelligence Creates Tremendous Changes for the Direction of Marketing

Smart Data Collective

Armed with the power of machine learning (ML) and natural language processing (NLP), these AI-powered chatbots can understand user queries with ease. Numerous AI-powered tools help you manage PPC campaigns without any human interference now. Creating such content requires skilled content writers and copywriting experts.