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Making Competitive Intelligence Actionable with Competitor Profiles and Battlecards

M Brain

The post Making Competitive Intelligence Actionable with Competitor Profiles and Battlecards appeared first on M-Brain - Market & Competitive Intelligence Solutions.

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How to do competitive intelligence research

Aqute Intelligence

The good news is that there’s no secret formula, and anyone can gather competitive intelligence. At Aqute, we’ve spent more than two decades refining our approach to competitive intelligence, and this experience gives us an advantage when it comes to uncovering the most valuable and insightful information.

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Executive Profile: Matt Callis, Senior Product Manager at Guild Education

ArchIntel

He was a senior product manager at the company until April this year, his LinkedIn profile shows. During that time, his roles were general manager of product education and customer experience and general manager of competitive intelligence. Callis’ first stint at Dish Network began in 2007 and ended in 2014.

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How to Use Glassdoor to Gather Competitive Intelligence

ArchIntel

Adam McQueen , a content specialist at Klue, recently wrote a blog post examining the competitive intelligence value of Glassdoor. But given how such information may already be common knowledge, McQueen argued that company overviews provided by Glassdoor are unlikely to drive a winning CI program.

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5 Questions to Answer When Evaluating Your Competitive Intelligence (CI) Platform

Evalueserve

There’s no denying the importance of having a competitive intelligence (CI) platform in the “New Normal”. With the variety of competitive intelligence (CI) platforms and solutions available, almost every need is filled, whether it is market research, competitive landscaping, trend analysis, customer insights, or anything in between.

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9 Competitive Intelligence Tools to Trial in 2023 (Free & Paid)

Alpha Sense BI

To survive in today’s fast-moving and always-evolving market landscape, every business needs competitive intelligence (CI)—comprehensive knowledge about your competitors and how your company stacks up. CI allows you to track competitor behavior and glean the insights you need to create competitive advantages.

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7 Elements of Competitive Intelligence

Evalueserve

Competitive Intelligence: An Overview. All businesses want a competitive edge. The rate of business competition is increasing and disruption is happening at a faster pace than ever before. Elements of Competitive Intelligence. Similarly, advisory firms provide knowledge-based services and recommendations.