Owler

NOVEMBER 4, 2021

By: Beth Osborne, Senior Content Marketing Manager, Marketron Owler made its mark on the world with its unique approach to monitoring company activities and delivering hard-to-find data. There are so many opportunities for businesses to use Owler for a variety of pursuits. Beth Osborne, Senior Content Marketing Manager, Marketron.

Sales Enablement 59

Sales Enablement Sales Marketing Marketing 59

Zoominfo

APRIL 20, 2020

Sales and marketing teams, specifically, have abandoned chasing (demand gen) waterfalls or examining funnels. Instead, go-to-market teams are tirelessly doing anything and everything they can to hit their numbers today. Market segmentation needs to be beyond reproach and sales metrics need to be measurable and projectible.

Sales 239

Sales Marketing Marketing Market Segmentation 239

Zoominfo

FEBRUARY 27, 2021

Manual sales prospecting and lead generation doesn’t get your sales and marketing teams where they need to be for their quotas — and it wastes time. However, when these teams are equipped with the right tools, such as sales intelligence, less important tasks can be automated so that reps can focus on lead strategies.

Sales 264

Sales Intelligence Intelligence Sales Enablement 264

Zoominfo

JANUARY 28, 2021

Is it possible to replicate the infectious energy of the sales floor at the end of a quarter in a virtual world? That was the challenge ZoomInfo faced as 2020 drew to a close in December, which is typically a great month for B2B sales teams. Breaking News: Broadcast Sports Sales Updates Live. Inside Looks at Sales Team Meetings.

Sales 228

Sales Sports Sales Enablement Win 228

Primary Intelligence

JANUARY 19, 2022

Sales reps must make the most of this shortened window of time by gaining a thorough understanding of what decision drivers cause won and lost deals and what specific things they can do as individuals to increase win rates. Additionally, over 50% of the time, sales reps will give a different reason for a win or loss than their buyer.

Sales 160

Sales Battlecard Win Loss 160

Zoominfo

SEPTEMBER 25, 2018

Today, we’re sharing the ultimate list of sales podcasts. If you work in sales, it’s our hope that this list of sales podcasts provides you with some fresh listening material, newfound inspiration, and the tips and tricks you need to excel in the world of sales. The Ultimate List of Sales Podcasts. Listen here.

Sales 269

Sales Startups Entertainment Capital 269

Zoominfo

MARCH 5, 2018

It’s no secret, sales and marketing teams don’t always work well together. In fact, research shows that 53% of sales professionals are unhappy with the support they get from marketing ( source ). Consider these statistics ( source ): Only 8% of companies have strong alignment between sales and marketing.

Sales 201

Sales Marketing Marketing Brainstorming 201

Zoominfo

FEBRUARY 7, 2023

When developing a sales strategy, many leaders aren’t sure where to begin. There are various stakeholders, priorities, markets, and channels to align, and the right mix for your business may not always be clear. To craft an effective modern sales playbook , data and analytics must reign supreme. What is a Sales Strategy?

Sales 130

Sales Sales Enablement Technology Technology 130

Owler

JANUARY 31, 2024

One impactful way to achieve this is by attending sales conferences. The Benefits of Sales Conferences Sales conferences are more than meet-ups, they are immersive experiences designed to empower sales and marketing professionals. Sales conferences bring together professionals who share an interest in the field.

Sales 52

Sales Sales Enablement Knowledge Gaming 52

Zoominfo

MAY 19, 2017

Sales and marketing alignment should be one of your organization’s top priorities. Check out these 20 sales and marketing statistics: Sales and Marketing Alignment Statistics Organizations with tightly aligned sales and marketing functions enjoy 36% higher customer retention rates ( source ).

Sales 130

Sales Marketing Marketing Sales Enablement 130

Weidert Group

MAY 2, 2024

Every single contact with customers and prospects is important for generating business and developing lasting relationships. Smart sales reps treat sales calls like gold, so keeping a reliable record should be a top priority. Using AI-infused capabilities is easy within HubSpot, giving you complete control over every word.

Sales 80

Sales Intelligence Intelligence Sales Enablement 80

Primary Intelligence

NOVEMBER 24, 2021

Win loss analysis has helped many marketers better understand their buyers. Through first-hand buyer feedback, marketers are able to discover what their buyers truly care about, how to speak to their buyers based on persona, and what value propositions will be most effective. Creating Sales Enablement Assets.

Loss 104

Loss Win Analysis Marketing 104

Zoominfo

JANUARY 28, 2021

Is it possible to replicate the infectious energy of the sales floor at the end of a quarter in a virtual world? That was the challenge ZoomInfo faced as 2020 drew to a close in December, which is typically a great month for B2B sales teams. Breaking News: Broadcast Sports Sales Updates Live. We will find deals at 10 p.m.

Sales 130

Sales Sports Sales Enablement Win 130

Zoominfo

JANUARY 31, 2023

Today’s sales teams have the ability to use tools that would simply blow the mind of someone who first came up in the industry just 10 years ago. ZoomInfo vs. Alternative Let’s take two sales teams: Company A uses ZoomInfo Company B uses basic contact-scraping software Each company has a team of 10 sales reps working eight hours per day.

Sales 130

Sales Startups Sales Enablement Information 130

Zoominfo

APRIL 20, 2020

Sales and marketing teams, specifically, have abandoned chasing (demand gen) waterfalls or examining funnels. Instead, go-to-market teams are tirelessly doing anything and everything they can to hit their numbers today. Market segmentation needs to be beyond reproach and sales metrics need to be measurable and projectable.

Sales 100

Sales Marketing Marketing Market Segmentation 100

Zoominfo

JULY 12, 2021

Business leaders depend on the conversations that sales reps are having with prospects to grow their pipeline and stoke their go-to-market engine. Many companies lack easy access to valuable insights that inform sales conversations in real time. Fast-Track Sales Enablement. Sales teams.

Sales Enablement 264

Sales Enablement Sales Intelligence Intelligence 264

Zoominfo

JANUARY 4, 2022

The digital marketing landscape is more competitive than ever — and if you’re not prepared, you’re already behind. Here are four B2B marketing trends to implement (or at the very least, be on the lookout for) in 2022. Forrester also predicts that marketing tech budgets will increase from 19% to 25% in 2022.

Marketing 130

Marketing Marketing Sales Sales Enablement 130

Weidert Group

MARCH 28, 2024

Manufacturers and other complex industry sectors are accustomed to using automation and AI-enabled technologies to streamline production, improve safety, and gain a competitive advantage. Now, industrial marketing and sales teams who are using HubSpot can leverage innovative artificial intelligence (AI) tools right within the CRM platform.

Sales 71

Sales Benchmarking Advantage Advantage 71

Zoominfo

DECEMBER 21, 2020

The map shows the literal market expansion T-Mobile achieved from the purchase. Market expansion strategy is one of four quadrants that make up the go-to-market framework for businesses. A core piece of expansion is the idea of increasing a seller’s total addressable market. Let’s explore some examples.

Matrix 211

Matrix Marketing Marketing Alliance 211

Zoominfo

APRIL 2, 2018

Every sales manager wants their team to be successful– but sometimes, that’s easier said than done. Sales reps face a number of obstacles that can keep them from their goals and it’s your job as their manager to help them overcome these challenges. To put it simply, sales reps are only as effective as their managers enable them to be.

Sales 207

Sales Management Sales Enablement Research 207

Zoominfo

MAY 13, 2018

It’s common knowledge that working in sales is hard. Yet—what most people don’t understand is the extent to which sales pressure can negatively impact an organization. In today’s post we explain the effects of sales pressure and provide ways to mitigate this stress productively. ” ( source ). ” ( source ).

Sales 258

Sales Knowledge Sales Enablement Management 258

Wink Intel

FEBRUARY 20, 2024

InsurMark has been in business for 40 years and is an industry leading financial services distribution company and a proud member of The Simplicity Group of Companies. We provide expert training and guidance, innovative sales and marketing technology, and relationships with premier annuity and life insurance providers.

Business 40

Business Sales Enablement Knowledge Education 40

ArchIntel

MAY 25, 2021

Information management solutions company OpenText is looking to hire a senior manager of product marketing who will help expand the company’s product presence with small and medium businesses. Specifically, the hiree will conduct primary and secondary market research.

Management 104

Management Marketing Marketing Sales Enablement 104

Zoominfo

JANUARY 15, 2019

The conclusion of 2018 not only allows us to look back and fine-tune our business strategies, but it also affords us the opportunity to reflect on a few things we got right this year. This year, the ZoomInfo team published nearly 250 blog posts related to sales, marketing, recruiting, and business growth. Keep reading!

Sales 185

Sales Sales Enablement Technology Technology 185

Zoominfo

JULY 18, 2018

There’s no doubt about it—appointment setting is an important aspect of B2B sales and business growth. Yet, scheduling B2B sales appointments is no easy task. Let’s review why: Complex Buying Committees: Selling to businesses is much more complex than selling to individuals. Work with a sales intelligence provider.

Sales 180

Sales Knowledge Sales Enablement Security 180

Zoominfo

JULY 18, 2022

Social selling is a sales technique that leverages social networking services to identify prospects, build relationships, and close more deals. In social selling, sales professionals are playing the long game instead of eyeing immediate returns. It essentially means, “being genuinely helpful online and maybe selling eventually.”

Sales 100

Sales Profiling Sales Enablement Gaming 100

Zoominfo

NOVEMBER 22, 2019

Account-Based Marketing (ABM) always seems like a great idea … until you get into the nitty-gritty. In fact, with just a few simple steps, DIY customer data segmentation for account-based marketing is a great way to get started. Discover your best marketing account segments from within your current customer base. Sound familiar?

Marketing 218

Marketing Marketing Sales Benchmarking 218

ArchIntel

MARCH 16, 2021

Mason , a company that provides mobile infrastructure to developers of smart hardware products, is accepting applications for the role of product marketing manager. Reporting to Mason’s head of marketing, the manager will help shape how the company engages with audiences and how it commercializes its products and services.

Management 104

Management Marketing Marketing Hospitals 104

mention

AUGUST 5, 2022

A person needs food, cars need fuel, Instagram influencers need likes, and businesses need leads. LinkedIn, a network with 750 million followers, is a perfect place to reach your marketing goals. Let’s talk about LinkedIn automation tools that provide a 24/7 business presence on the site and speed up customer search.

Profiling 334

Profiling Sales Win Startups 334

Zoominfo

MAY 10, 2018

Under constant pressure to meet quota, productivity is at the forefront of every sales rep’s mind. Yet, regardless of the many sales productivity tips and tricks published online, 65% of B2B organizations say they still struggle with sales productivity ( source ). Less than 1% of cold calls result in a sale. of the time.

Sales 236

Sales Research Benchmarking Sales Enablement 236

Zoominfo

DECEMBER 21, 2020

The map shows the literal market expansion T-Mobile achieved from the purchase. Market expansion strategy is one of four quadrants that make up the go-to-market framework for businesses. A core piece of expansion is the idea of increasing a seller’s total addressable market. Let’s explore some examples.

Matrix 130

Matrix Marketing Marketing Alliance 130

Weidert Group

DECEMBER 20, 2023

Welcome to the finale of our 3-part series on the top AI tools for industrial marketing and sales teams. In Part 1, we covered ways sales and marketing teams can get started using AI for businesses, and Part 2 covered marketing AI tools. To close out the series, we’re focusing on tools for sales.

Sales 59

Sales Analysis Marketing Marketing 59

Zoominfo

DECEMBER 13, 2018

Thanks to the influx of information made available online in the last decade or so, modern business professionals are thriving. Although Google is widely known as both a professional and personal resource, YouTube—a Google subsidiary—is seen mostly as a personal resource and has yet to earn the same reputation with business audiences.

Sales 187

Sales Win Gaming Research 187

Zoominfo

AUGUST 1, 2023

Many go-to-market professionals already use intent data to spot prospects that are interested in their products or services. ZoomInfo covers over 4,500 topics, ranging from sales enablement tools to M&A to private equity. Washington Commanders Sale On Nov. Ready to capitalize on your next big prospect?

Due Diligence 130

Due Diligence Capital Sales Enablement Sales 130

Zoominfo

OCTOBER 18, 2022

However, investors today expect to see sophisticated user-attraction models and established growth trajectories from even seed-stage startups , making lead generation mission-critical for businesses hoping to secure additional investment. There are essentially two competing schools of thought among B2B marketers. The good news?

Startups 130

Startups SWOT Sales Enablement Sales 130

Zoominfo

SEPTEMBER 30, 2018

Today, we’re sharing our list of the best sales podcasts on the web from some of the biggest sales personalities. So if you work in sales, it’s our hope that this list of sales podcasts provides you with some fresh listening material, newfound inspiration, and the tips and tricks you need to excel in the world of sales.

Sales 100

Sales Startups Sales Enablement Capital 100

Zoominfo

APRIL 15, 2018

The importance of data cannot be understated in the modern sales landscape. Now, data and analytics reign supreme when it comes to running a successful sales organization. Maybe you’re new to data-driven sales, or maybe you just need to brush up on how to leverage data as part of your sales strategy.

Sales 170

Sales Startups Technology Technology 170