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15 Examples of Creative B2B Content Marketing Done Right

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Many creatives might work under more pressure than they would like, finding it difficult to “invoke the muse” or brainstorm ideas in tight spaces. Brainstorm First, Edit Later. In this example, Asana, a productivity and project management tool, features a discussion between a neuroscientist and a psychologist. Source : Workday.

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Harnessing the Power of Podcasts in Brand Storytelling

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Today, we’re going to be cutting through the noise and diving into the nuts and bolts of making podcast content that manages to grab attention and actively keeps it. Once you clearly understand your brand’s voice and message , brainstorm topics that align with your brand’s expertise and your audience’s interests.

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How to Use Opportunity Cost Analysis to Drive Business Growth in 2023

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Of course, to even get to the point where you can look at 10% versus 8%, you’ll need to do a whole lot of financial modeling, based on plenty of speculative projections, aimed at determining how your employees might manage without replacing that out-of-date office photocopy machine, for example.

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5 Steps to Develop a Successful Instagram Marketing Strategy in 2022

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That means your copywriters, content writers, and social media managers must deeply understand who your ideal customer is and how to tailor Instagram content for them. Will this post bring value to, educate, empower, or entertain my ideal customer? Once you’re on the same page, dig deeper, check social media analytics.

Marketing 350
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How To Set Up a TikTok Live Stream Like a Pro

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So, to prevent any digital stage-fright, brainstorm a few topic ideas you can draw from as you stream (more on this later!). There are also a few fun and quirky filters that can be used to lighten the mood and entertain your audience. Close-knit online communities are built by providing useful, relevant, and entertaining content.

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Demand Generation: Turn Ideal Buyers Into Superheroes

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Entertains. Drift’s Insider Podcasts teach business improvement in a fun and entertaining way. For example, customer experience platform Personify uses guides, webinars, and ebooks to educate, empower, and entertain its target audience. It does this in one of three ways (though often they overlap): 1. Educates; 2. Empowers; 3.

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How to Use Mascots in Branding and Design to Attract Customers

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However, it should also be noted that creating these special mascots requires careful brainstorming. This would be cost-effective allowing you to manage the budget easily. Now, as defined above, people are generally entertained more when they interact with any special type of mascot. Use Mascots on Print Materials.