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My 8 Best Local SEO Tips for the 2020 Holidays

Moz

I can’t think of another year in which it’s been more important for local businesses to plan and implement a seasonal marketing strategy extra early, to connect up with customers who will be traveling less and seeking ways to celebrate at home. 1) Survey customers now and provide what they want.

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How to Use Opportunity Cost Analysis to Drive Business Growth in 2023

mention

Achieving dependable and ongoing business growth can seem like a pretty big challenge, perhaps even impossible when the global business ecosystem is in a state of economic turbulence, with the threat of a major recession expected to hit in 2023. Foresight and formulas to make the right moves.

Analysis 184
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B2B Local Search Marketing: A Guide to Hidden Opportunity

Moz

Is a local business you’re marketing missing out on a host of B2B opportunities? If I say “B2B” and you think “tech,” then you’re having the same problem I was finding reliable information about local search marketing for business-to-business models. Does the business I’m marketing interact face-to-face with its customers?

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5 Steps to Develop a Successful Instagram Marketing Strategy in 2022

mention

That means your copywriters, content writers, and social media managers must deeply understand who your ideal customer is and how to tailor Instagram content for them. Will this post bring value to, educate, empower, or entertain my ideal customer? Can this post move my business forward? Can this post grow my Instagram base?

Marketing 350
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15 Examples of Creative B2B Content Marketing Done Right

mention

Many creatives might work under more pressure than they would like, finding it difficult to “invoke the muse” or brainstorm ideas in tight spaces. In the event your business has yet to find its Michelangelo, here are 15 inspiring examples of content marketing done right. Brainstorm First, Edit Later. It is understandable.

Marketing 350
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How to Use Mascots in Branding and Design to Attract Customers

mention

Businesses that are better at positioning and presenting their services/products professionally get more traction from their audience, which allows their digital footprint to grow in the targeted market. Over the years, we have seen how big businesses have utilized their mascots in branding. Objects Mascots.

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Harnessing the Power of Podcasts in Brand Storytelling

mention

Today, we’re going to be cutting through the noise and diving into the nuts and bolts of making podcast content that manages to grab attention and actively keeps it. Once you clearly understand your brand’s voice and message , brainstorm topics that align with your brand’s expertise and your audience’s interests.