Zoominfo

JUNE 4, 2019

In fact, in-person events ranked highest on the list, above tactics such as webinars/webcasts (66%), case studies (66%) and white papers (63%) ( source ). For amplified attention, be sure to incorporate any event-related hashtags into your copy, tag the host(s), and use captivating imagery, including high-quality photos and videos.

Marketing 187

Marketing Marketing Gaming Win 187

Zoominfo

OCTOBER 5, 2021

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. Today’s blog post is for you! Jay Baer Jay Baer is a personal favorite of ours at ZoomInfo, and he’s even made an appearance at several of our events and webinars.

Marketing 100

Marketing Marketing Travel Education 100

Moz

JANUARY 22, 2019

Blogging Let’s say Directive wants to create lead generation content. We’ll have some blog posts around PPC, SEO, and content marketing, and we will make sure to categorize these, either in the URL itself or on specific pages, in order to more easily segment our audiences. Look at how HubSpot lays out their resources navigation.

Sales 56

Sales Commerce Advantage Advantage 56

Moz

AUGUST 30, 2020

Posted by Cyrus-Shepard If your websites are like most, they include a fair amount of extra "stuff" in the title tags : things like your brand name or repeating boilerplate text that appears across multiple pages. This often includes things like categories, product categories, author tags, and taglines. To be fair, most sites do.

Sales 85

Sales Learning IT Information 85

mention

JULY 28, 2023

Strategy 2: Offering Competitive Commissions A well-structured commission plan is key to attracting and retaining high-performing affiliates, especially in high-ticket affiliate marketing where products or services carry a hefty price tag. They are visually appealing and easily incorporated into blogs, websites, or social media posts.

Marketing 130

Marketing Marketing Knowledge Gaming 130

Moz

OCTOBER 25, 2019

Posted by BritneyMuller Earlier this week, I hosted a webinar all about featured snippets covering essential background info, brand-new research we've done, the results of all the tests I've performed, and key takeaways. The next best thing to a live webinar Q&A? Is there a GTM tag for this?

Win 49

Win Commerce Research Competitive 49

Moz

APRIL 3, 2019

Do you start a blog? Just be sure any syndication partners will provide a canonical tag back to your site to ensure you don’t end up with duplicate content issues. The type of sponsored content I’m referring to here is online advertorials or articles that look like normal articles, but are tagged as “sponsored content,” typically.

Finance 68

Finance Research Win Education 68

Moz

JANUARY 16, 2019

Use content to fuel social media distribution (and not the other way around) Prior to selling the brand and blog to Neil Patel, Kissmetrics had no dedicated social media manager at the height of their success. The Kissmetrics blog received nearly 85% of its traffic from organic search. Social media did drive traffic to their posts.

Sales 57

Sales Research Management Competitive 57

Zoominfo

JULY 15, 2018

If you have yet to audit your existing content database, this blog post is for you. While you can audit specific areas of your site, a complete content audit examines every type of content you’ve created – including blog posts, infographics, webinars, E-Books, whitepapers and more. Image Alt tags. The answer? Word count.

Algorithm 202

Algorithm Marketing Marketing Learning 202

Moz

DECEMBER 14, 2020

Some may be sharing: read blogs, watch webinars, consume all you can in your space. Consider A/B testing headlines to see which is more captivating and clickable, and then roll those findings out to title tags on the SEO side of things to see similar benefits there. No matter what, having a strategy for post-COVID is important.

Commerce 58

Commerce Research Competitive Learning 58

Zoominfo

FEBRUARY 25, 2019

If you have yet to audit your existing content database, this blog post is for you. While you can audit specific areas of your site, a complete content audit examines every type of content you’ve created – including blog posts, infographics, webinars , E-Books, whitepapers and more. The answer? Perform a content audit.

Algorithm 130

Algorithm Marketing Marketing Learning 130

CXL

JUNE 2, 2022

ABM teams then began curating content and tagging it by use case, industry, and persona. They haven’t completed a form, joined a webinar, or requested a demo. Each salesperson elevated their top 10 accounts to receive highly customized one-to-one account-based marketing programs. Who reports to whom? Test different channels.

Win 82

Win Marketing Marketing Profiling 82

Moz

DECEMBER 10, 2018

If you open marketing text books from years gone by, get a college degree in marketing, or even just go on general marketing blogs you’ll see it crop up. A keyword tagged with pillar page will be the primary topic and the focus of a page on the website. What is the buyer’s journey? The buyer’s or customer’s journey is not new.

Research 54

Research Commerce Competitive Analysis 54

Similarweb

DECEMBER 16, 2020

Ad Monetization means publishing ads on your website, blog, or app to generate revenue. Display networks, blogging platforms, and Social media platforms offer tools and features for ad monetization. Read our blog post on how to build a successful affiliate marketing strategy for more valuable information. Algorithm Update.

Marketing 98

Marketing Marketing KPI Algorithm 98

mention

MAY 27, 2022

Mention will scan a billion web pages to uncover conversations and references, be it in the form of a blog, news or review site, social media platform, or forum publication. You have the option to use sentiment analysis and auto-tagging to get a sense of how people feel about your brand and product.

Marketing 363

Marketing Marketing Annotation Sales 363

bazaarvoice

APRIL 15, 2022

It can be found in many different types of content, including product reviews, community forums, social media posts, blogs, or event photos. Add a tag on reviews from verified buyers. For example, Le Col , a premium cycling gear company, tags the reviewer as a verified purchaser and shares their location, gender, and age range.

Retail 98

Retail Restaurants Commerce Information 98

mention

SEPTEMBER 13, 2023

Canva allows you to produce the best quality blog and social media posts, including infographics and profile photos. Determine the hashtags you will ask them to tag the photos and videos with. Use Flip PDF Plus Pro to create visuals, such as flipbooks that you can embed on your blog or website.

Brainstorming 298

Brainstorming Competitor Analysis Marketing Marketing 298