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Win/Loss Analysis: Everything You Need to Know

Crayon

Win/loss analysis is an essential practice for anyone who wants to better understand their competitive landscape and continuously optimize processes across sales, marketing, product management, and beyond. By the time you’re done reading, you’ll have an answer to each of the following: What is win/loss analysis?

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Maximizing the Business Benefits of Multi-Cloud Adoption

CIO

What’s key is that, in the process, the cloud won’t just be a technology disruptor — it will be a business disruptor. What does this mean for your business? If you don’t tackle the challenges associated with cloud adoption today, you will be at a competitive disadvantage tomorrow. Competitive advantage. Learn more here.

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Find Your Perfect Competitive Intelligence Partner:Crayon Launches CI Partner Directory

Crayon

Competitive Intelligence professionals and product marketing leaders know the struggle of being resource-constrained. Product marketing in particular often owns competitive intelligence (and all that goes with it) but can’t dedicate head count to this critical, strategic area of the business.

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Using Win Loss Analysis: Marketing

Primary Intelligence

Win loss analysis has helped many marketers better understand their buyers. As a marketing leader, there are many ways you can use your win loss insights including: Strategic Direction in Marketing Efforts. Your buyers want a solution that solves their business needs. Check out this podcast episode to learn more!

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Primary Intelligence Partners with Crayon to Launch the First Ever Technical Integration that Combines Win-Loss Data Analysis with Competitive Intelligence

Primary Intelligence

Boston and Draper, UT – Primary Intelligence , the leader in win-loss analysis, and Crayon , the premier competitive intelligence platform, today announced a first of its kind integration that seamlessly embeds valuable win-loss insights directly into competitive intelligence deliverables.

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IT staff shortages damage the bottom line: IDC report

CIO

But it’s very different when the business leaders they report to are shown the concrete business problems that arise as a result of shortages of staff in the IT department. trillion in delays, quality issues, and revenue loss.” trillion in delays, quality issues, and revenue loss.”

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Why Traditional Win Loss is Dead

Primary Intelligence

Traditional win loss analysis is dead. Having been in the industry for over 20 years, we’ve seen the struggles of traditional win loss analysis and how it impacts businesses of all shapes and sizes. The Issues with Traditional Win Loss. Most companies do not have a win loss expert in-house.

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