Zoominfo

AUGUST 29, 2018

Enter, sentiment analysis. What is sentiment analysis? Sentiment analysis is the process of gauging the attitudes, opinions, and emotions an audience expresses about a brand, product, or a specific topic. As a marketing technique, sentiment analysis can be as complex or as simple as you make it.

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Analysis Airline Marketing Marketing 176

CIO

JUNE 13, 2023

Main constituents: Companies that control access to large blocks of data that can be useful to automated analysis. A number of high-profile software failures at companies like Southwest Airlines or EasyJet show how code that runs well most of the time can also fail spectacularly. Chance of succeeding: The moment is already here.

Innovation 878

Innovation IT Airline Algorithm 878

Netbasequid

NOVEMBER 23, 2021

And that’s where thematic analysis comes in! Here, we’ll over how brands approach this data, with a focus on: What is thematic analysis? How to conduct a thematic analysis. And how thematic analysis is beneficial to brands. And how thematic analysis is beneficial to brands. What is Thematic Analysis?

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Analysis Airline Market Intelligence Entertainment 105

CIO

JUNE 12, 2023

Many handle the word a bit carelessly,” says Charlotte Svensson, CIO at SAS, the Scandinavian airline. It can be about anything from classic data analysis and advanced data analysis, to robotics or machine learning. But it’s important to be vigilant and painstakingly sort through all products that have an AI label.

Sales 325

Sales Airline Data Analysis Analysis 325

Netbasequid

AUGUST 14, 2023

Companies need proper tools, techniques, and talented teams to succeed—and also, an AI-powered competition analysis tool! But first—why is it so important to perform competition analysis? And putting together a comprehensive competition analysis takes considerable human effort. Without it, you risk everything on guesswork.

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Analysis Competitive Airline Competitor Analysis 52

ArchIntel

JANUARY 13, 2021

Brands can measure how they fare against their competitors across important metrics by using NetBase Quid’s crosstab analysis feature. For this example, Ranola ran a crosstab analysis comparing Nespresso USA with its competitors, Keurig and Breville. Mentions and brand passion are other social metrics that NetBase Quid has covered.

Business Intelligence 118

Business Intelligence Airline Intelligence Intelligence 118

Zoominfo

SEPTEMBER 10, 2020

Sure, we could reminisce about the roots of loyalty programs in the 1700s, when devoted customers received special tokens, but instead, let’s start in the early 1980s, when much of the airline industry waded into what one would consider modern customer loyalty. The data (and deals) helped improve the most valuable customers’ experiences.

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Airline Restaurants Briefing Sales 226

Netbasequid

APRIL 7, 2021

Text analysis is the process of sorting, analyzing and gaining insight from text sources. Your approach to text analysis allows you to quickly gain broad understanding of overarching themes in your data sources or dial down further to paint with a fine brush. However, the world of text analysis can be a bit intimidating.

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Analysis Restaurants Gaming Intelligence 89

mention

MARCH 8, 2024

It is derived from an analysis of multiple factors that contribute to the perception of the business. How Reputation Scores are Calculated Reputation scores are calculated using sophisticated algorithms and data analysis. Customer Reviews and Ratings Opinions and feedback from customers play a pivotal role.

Business 157

Business Airline Algorithm Analysis 157

Netbasequid

APRIL 28, 2023

It supplements brand health analysis. Traditionally, these criteria would have been compiled on a spreadsheet and a nice table drawn as a template for regular analysis. Continuous ranking and monitoring in risk analysis. However, it should also look at how other airlines are doing on that metric.

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Gaming Airline Travel Competitive 52

mention

SEPTEMBER 6, 2023

This shows that the airline prioritizes the customer experience in every channel. The airline also has a call action button and a live chat option, making it easier for customers to get in touch immediately. Its bio redirects customers with concerns to the website and the profile also sends them a message through Instagram DM.

Airline 130

Airline Briefing Profiling Travel 130

Netbasequid

MARCH 18, 2021

You want to spend enough time here to make your analysis captures only what you need. For example, will the airline industry come roaring back on the back of widespread vaccine rollouts? Keeping the big picture in mind as you dig into industry-specific conversations helps to maintain focus. That’s competitive intelligence.

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Market Intelligence Airline Intelligence Intelligence 98

IBI

DECEMBER 8, 2022

Using TIBCO Spotfire software, the team analyzes all traffic data—including data going back multiple decades—in its data lake for AI-driven maintenance analysis to prevent large road interruptions, such as maintenance activity during peak traffic times.

Travel 95

Travel Airline Retail Analysis 95

ArchIntel

JUNE 16, 2021

Widebodied airliners, which previously enjoyed great demand because of hefty passenger traffic, saw a 54 percent drop in deliveries. His list of specialties includes product marketing, preliminary design, systems engineering, technology strategies and competitive analysis. percent less than in 2018.

Airline 104

Airline Restaurants Profiling Competitive Intelligence 104

Netbasequid

OCTOBER 19, 2021

That’s why sentiment analysis is one of the most critical social metrics brands can use to understand their relationship with their customers. Sentiment analysis uses artificial intelligence to parse users’ social media posts for positive, negative, and neutral attributes and emotions. Viewing Overall Sentiment. 9/8/21 – 10/8/21.

Airline 52

Airline Competitive Intelligence Analysis Competitive 52

Acoustic

FEBRUARY 17, 2021

Banking is evolving to an approach quite similar to the distribution model of airline ticket sales. Airlines optimize sales performance by balancing the distribution of bookings across channels, for which banking will need to adopt a similar strategy.

Banking 98

Banking Airline Retail Commerce 98

Netbasequid

MARCH 24, 2023

Conducting such an analysis not only reveals hidden opportunities but could also protect you from some of the risks of repackaging your product. Brand Health Analysis Companies go to great lengths to establish a strong brand, and they should. This is known as brand health analysis. Competitor analysis by audience engagement.

Gaming 52

Gaming Airline Market Intelligence Analysis 52

Netbasequid

JANUARY 27, 2022

Say, for instance, you’re an airline; you find out that a competing airline has reduced the ticket price for a certain route and you do the same to maintain your customer base. To ensure accuracy, your analysis must be focused and systematic.” Again, creating a baseline of this analysis and consistent measurement is crucial.

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Competitive SCIP Airline Industrial Espionage 97

Netbasequid

FEBRUARY 20, 2021

And that confidence comes from knowing their insight is accurate, which is only possible when the insight is transparent and simple to dig into to prove what is at the heart of a given analysis. Advanced social media analysis in action is pretty amazing, and belongs on the top of brands’ “must master” list.

Airline 105

Airline Analysis Restaurants Entertainment 105

Netbasequid

DECEMBER 3, 2021

And Rival IQ’s intuitive software simplifies the analysis and acquisition of billions of social posts, placing social performance in context, and providing answers to the most important social media questions. NetBase Quid is the trusted partner of other household names as well, including Ogilvy, T-Mobile, United Airlines, YUM!

Airline 98

Airline Startups Benchmarking Market Segmentation 98

Aqute Intelligence

FEBRUARY 22, 2023

For example, Aqute is in competititve intelligence, but the common use of that term includes SEO and SEM competitor analysis, which is not at all what we do. Knowing the types of individuals that you are targeting is a step beyond industry analysis, but essential nonetheless. Competitor analysis is what Aqute does.

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Competitive Retail Competitor Analysis Travel 130

Netbasequid

APRIL 25, 2022

Some of the most common approaches include surveys and focus groups, but it should all feed into a larger data analysis to ensure real-time, accurate results. There are several ways to go about conducting a strategic benchmarking analysis. Crosstab analysis comparing airlines.

Benchmarking 98

Benchmarking Airline Startups Win 98

Netbasequid

DECEMBER 20, 2020

Social Media Intelligence is an overarching term covering a few key areas of social analytics, including Social Media Monitoring and Social Media Listening, with a focus on Competitor Analysis. What Is Social Campaign Analysis? What Is Social Sentiment Analysis? What Is Audience Analysis? data) these other tools unlock.

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Airline Restaurants Analysis Competitor Analysis 119

CIO

NOVEMBER 30, 2023

Human capital Delta Airlines is another customer using SAP’s business AI to improve operations. In one Joule test, information and insights about transactional data were achieved an average of 10 minutes faster compared to manual searching and analysis. For the user, that means more time available for higher level tasks.

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Airline Capital Intelligence Intelligence 726

Acoustic

FEBRUARY 23, 2021

Some airlines, particularly low-cost carriers, opted out of providing seatback in-flight entertainment. The smartphone and tablet era enabled airlines to innovate with in-flight WiFi, leapfrogging into streaming entertainment with a bring-your-own-device model.

Banking 52

Banking Airline Entertainment Startups 52

Elegant BI

JANUARY 2, 2019

Whether your business is a hotel, airline, pub, restaurant, travel agency, or entertainment complex, you have the same need for data. Analysis of current customer feedback and needs and the forecasting of trends are just two of the factors that drive your business.

Hospitals 52

Hospitals Entertainment Airline Travel 52

Elegant BI

AUGUST 2, 2018

A travel-related business must have access to up-to-date analysis and information to monitor targets, manage performance, communicate with clients and forecast trends for new product and service offerings. Analysis of current customer feedback and needs and the forecasting of trends are just two of the factors that drive your business.

Travel 52

Travel Business Intelligence Intelligence Intelligence 52

IBI

MARCH 4, 2021

Its business-to-business (B2B) travel commerce platform helps connect travel providers – including massive travel websites, travel agencies, and airlines – with buyers. Since 2008, ibi has provided data access, analysis, and reporting capabilities. It depends on multiple IBM Z platforms to run its operations.

Travel 79

Travel Airline Commerce Benchmarking 79

Netbasequid

JUNE 10, 2021

For example, we ran an analysis on the word “love” filtered through a personal narrative theme to capture only “I love …” conversations. Social media analysis filtered for users discussing brands they love, showing YouTube and Pinterest trending highly. Want to see what brands social media users are loving this week?

Airline 98

Airline Competitive Intelligence Market Intelligence Intelligence 98

Netbasequid

APRIL 7, 2023

Improve the accuracy of your marketing campaigns by applying generational segmentation to your risk analysis process. AI-based risk analysis helps you monitor large data sets and discover issues, companies, and influencers of interest so you can watch them more closely. Continuous risk ranking helps you prioritize and respond.

Airline 52

Airline Education Gaming Intelligence 52

bazaarvoice

JANUARY 17, 2022

When it comes to customer feedback analysis , AI achieves quicker and more detailed insights than traditional methods. Airlines are examples of companies that get a lot of customer service activity. And for a rapidly growing airline, that can be overwhelming. A chatbot in action.

Commerce 72

Commerce Innovation Marketing Marketing 72

Netbasequid

FEBRUARY 20, 2021

When you have a strategy in place for using competitive market intelligence tools, like Quid , you’re setting yourself up to be successful: · Drive new business pitches. · Measure brand perception. · Map customer reviews. · Conduct competitive analysis. · Discover cultural patterns. · Gather creative inspiration.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Elegant BI

DECEMBER 11, 2017

Whether your business is a hotel, airline, pub, restaurant, travel agency, or entertainment complex, you have the same need for data. Analysis of current customer feedback and needs and the forecasting of trends are just two of the factors that drive your business.

Hospitals 52

Hospitals Entertainment Airline Business 52

Netbasequid

JANUARY 5, 2021

Here we placed Nespresso alongside two of their competitors, Keurig and Breville , in a crosstab analysis to see how things measure up across a few of today’s most important social metrics. airlines as an example. But that’s not all – be sure to add in some of the competition to really dial up your competitive intelligence.

Competitive Intelligence 98

Competitive Intelligence Competitive Intelligence Intelligence 98

Netbasequid

JUNE 6, 2022

You probably have a pretty good guess of this but to be effective, why not conduct a SWOT analysis. For instance, the internet is a great opportunity for marketing in the 21 st century, but in your SWOT analysis this doesn’t get many points because it is accessible to virtually anyone on the market. Establish a timeline.

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Marketing Marketing SWOT Benchmarking 94

ATTEST

JUNE 20, 2019

Flying more than 30 million passengers a year, Scandinavian Airlines (SAS) generates copious amounts of data. The airline had started feeding that data into a CRM programme but wasn’t doing anything with it. Satori started by splitting the analysis into pre-and post-initiative periods and then built a custom clustering model.

Airline 40

Airline Travel Restaurants Predictive Analytics 40

Evalueserve

NOVEMBER 3, 2021

Collectives comprising airlines, aircraft and fuel manufacturers as well as government bodies have recently made announcements on coming together to meet sectoral net-zero carbon emission goals based on the Paris Agreement and help limit global warming to 1.5 Introduction . degrees Celsius.

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