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7 Strategies for Effective Online Reputation Management in 2024

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Look at your Google Business profile. Note which sites you have control over (social media profiles) and which ones you don’t (third-party sites). It’s important to do thorough research to check any brand mentions, no matter the sentiment. Source A restaurant like Corner Grille can track online reviews using Google.

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17 Creative Ways to Use QR Codes

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You can put a QR code on your website, social media profiles , or even business cards that link to the app store page of your app. Research shows that people scan QR codes from almost every medium. . During the pandemic, many restaurants switched to contactless menus to help reduce the spread of germs. Boost App Downloads.

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Culture vs. Quota: How the ‘Great Resignation’ is Changing Sales

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The Great Resignation: Behind the Numbers MIT’s Sloan School of Management partnered with Revelio Labs to analyze more than 34 million online employee profiles to determine the true extent of shifts in the workplace. MIT Sloan’s research focused primarily on companies in North America, but the findings mirror those found in other regions.

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B2B Guide to Brand Storytelling (With 9 Great Examples)

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Their Microsoft Story Labs platform highlights employees from every department within their company—from researchers to artists to video game developers. These in-depth profiles illustrate that Microsoft is not just a massive corporation, but a collection of unique and gifted individuals. What makes this a great brand story?

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A 7-Step Local SEO Audit for Beginners

SpyFu

Bing allows for higher-quality photos, which you should take advantage of. Stay Ahead of Local Keyword Trends Keyword popularity changes over time and by area, so it’s crucial that you do your keyword research and understand what people in your area are actually searching for.

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B2B Local Search Marketing: A Guide to Hidden Opportunity

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Let’s determine your eligibility, find your B2B opportunities, identify tips specific to your business model, analyze an outreach email, explore your content with a checklist, and find an advantage for you in today’s article. If you do have a profile, be sure it is claimed, accurate, guideline-compliant and fully filled out.

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19 Ways To Promote Your Website and Boost Traffic

SpyFu

And again, some legwork needs to be done beforehand; you have to research those groups , get accepted, and then craft your content that you’ll share with that community. In case you want to learn more about internal link building, here’s a great post by Kevin Indig who shares how to take advantage of internal links.

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