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IT Hardware Startups Turn to Data Analytics for Market Research

Smart Data Collective

billion on marketing analytics within the next seven years. One of the biggest ways that data analytics is changing marketing is that it can help with marketing research. Startups require a solid foundation founded on extensive market research to flourish in this volatile climate.

Startups 256
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10 highest-paying IT jobs

CIO

For technologists with the right skills and expertise, the demand for talent remains and businesses continue to invest in technical skills such as data analytics, security, and cloud. Meanwhile, the CTO focuses on technology research and development efforts, often working closely with the CIO to develop a strong IT strategy.

IT 725
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3 areas where gen AI improves productivity — until its limits are exceeded

CIO

So based on early results, the three functional areas where companies see the biggest productivity improvements are in customer service, software development, and general creative and knowledge work. Gen AI and knowledge work Gen AI is particularly good at generating text, which makes it invaluable for knowledge workers.

IT 804
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Travelex leverages cloud-based customer data platform to boost retention

CIO

billion, according to Allied Market Research. As such, he and his team had to negotiate with these third parties to ensure they could access the data in a specific and secure format, either in real time or near real time. Money generated from prepaid travel cards is set to quadruple between 2022 and 2032, from $120.5

Travel 325
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How AlphaSense Is Building GenAI Capabilities for the Modern, Security Conscious Enterprise

Alpha Sense BI

One study found knowledge workers spend an average of 2 hours daily looking for information. When workers can’t find the information they need, they end up wasting time building knowledge that already exists somewhere in the organization. At AlphaSense, we are passionate about solving for this knowledge gap.

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Essential skills for Competitive Intelligence professionals

Fuld

The competitive strategies every company should know Gaining a competitive edge requires extracting high-value intelligence about your competitors and the markets you operate in. Register Who should attend?

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Picking a Digital Marketing Niche for Your Agency

mention

The Multiple Avenues of Niching in Digital Marketing How to Identify the Right Niche? Strategies to Secure Your Niche Success Employ Digital Tools Find Your Digital Sweet Spot Why Go Niche? Narrowing your focus to a specific niche can be scary, particularly when you’re trying to gain traction in a competitive market.

Marketing 167