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4 industries where chatbots will have the biggest impact

CIO

More than 80% of business leaders believe that the best bang for their gen AI buck is in chatbots for automating customer service and improving knowledge management, according to a Capgemini survey of 1,000 companies in 13 countries. billion, according to Verified Market Research. billion in 2022 to $6.9

Banking 610
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Enhancing Market Research with Expert Insights

Alpha Sense BI

When conducting primary market research, most researchers are primarily focused on quantitative data to validate their theses and inform their business strategies. Expert Insights supplements data-driven research by providing qualitative context to quantitative data.

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Harnessing Sales Teams as a Source Of Competitive Intelligence

Aqute Intelligence

Unleashing the power of sales as CI agents When it comes to competitor analysis and market research, we often overlook the closest source of first-hand competitor insights – our own sales teams. We set the stage with our rich experience and deep knowledge, turning these insights into actionable game plans.

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Top 13 market research firms in New York City for real consumer insights

ATTEST

If you’re a marketer or insights professional looking for insights into your target audience, then look no further than the Big Apple. The market research industry is big and ever-changing, but there are some settled market research companies in New York that will help you make sense of your consumer knowledge.

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The Evolution of Expert Networks

Alpha Sense BI

This could be something as common as savvy digital marketing or as complex as multi-stage mergers and acquisitions. Expert networks are used in a wide range of scenarios but most commonly by investment firms seeking deeper knowledge about potential investments, as well as consulting firms looking to provide specialized expertise to clients.

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Picking a Digital Marketing Niche for Your Agency

mention

Clients seeking services in that niche will naturally gravitate toward you, drawn in by your specialized proficiency and knowledge. Here, the agency isn’t just bringing SEO expertise to the table but also an intimate knowledge of the fashion industry. This singular focus allows you to cultivate expertise. How competitive is it?

Marketing 167
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13 Best Marketing Books Worth Reading In 2023

mention

Copywriting, social media marketing, brand storytelling, and the power of customer psychology — it’s all covered. So get ready to pick up a few new books, and unlock the knowledge you need to level up your marketing game! They demonstrate how to eliminate competition and achieve breakthrough growth.

Marketing 260