Sat.May 28, 2022 - Fri.Jun 03, 2022

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Making the Case for CI Software? Here Are 3 Tips

Crayon

A few weeks ago, we showed you how to make the case for an official competitive intelligence program. We showed you, in other words, how to convince an executive decision-maker (EDM) that CI is a vital, complex process—something that needs to be a priority for at least one person.

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Why Are Organizations Focusing on Data Security?

Smart Data Collective

Data breaches are becoming more common than ever. The International Association of Privacy Professionals reports that there were 1,862 data breaches in 2021 alone. This figure is growing by the year. Organizations must make data security a top priority. Those that do not risk bankruptcy, as the costs of data breaches are horrifying. Rising Data Breaches Have Made Greater Data Security a Necessity.

Security 342
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How to Calculate Total Addressable Market and Perform TAM Analysis

Zoominfo

Highlights What is TAM? Total Addressable or Available Market, also referred to as TAM, is a monetary value that represents all of the selling opportunities for your organization. Read More How Do I Calculate TAM? Though your TAM can be produced with a simple formula, calculating it requires market research and accurate data. Learn the Methods Why Do I Need to Find My TAM?

Analysis 130
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The Tech Powering Intelligence Node’s 99% Product Matching Accuracy

Intelligence Node

The Need for Accurate Product Matching in Digital Retail According to a Statista report, eCommerce will account for an estimated 21% of retail sales worldwide in 2022 up from 10%.

Retail 104
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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A Close Look at Competitive Intelligence in the FinServ Industry

Crayon

In recent years, the financial services industry has undergone massive and near-constant change. First, the COVID-19 pandemic altered our spending habits completely. In response, businesses that had previously generated comfortable levels of in-person traffic to their stores found themselves racing to adopt digital transaction methods.

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Data Activation for Beginners: Everything You Need to Know

Smart Data Collective

Big data technology is having a huge impact on the state of modern business. The technology surrounding big data has evolved significantly in recent years, which means that smart businesses will have to take steps to keep up with it. One of the biggest breakthroughs for data-driven businesses has been the development of data activation. What is Data Activation?

More Trending

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9 Reasons Why You Need an AI Pricing Tool Now!

Intelligence Node

The Growing Need for Advanced Retail Pricing Tools The retail landscape has changed dramatically in recent years. eCommerce has flourished and is forecasted to generate nearly 25% of the total.

Retail 104
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Crayon Customer Corner: How Mend Uses Crayon Integrations to Empower their Sales and Marketing Teams

Crayon

In our third installment of the Crayon Customer Corner, we chatted with Geoffrey Gibson — Vice President of Sales at Mend and a three-time (!!) Crayon user. After successfully leveraging Crayon at his two previous companies, Geoff arrived at Mend and began making moves to implement a competitive intelligence process, choosing the best CI platform for the job was a no-brainer.

Sales 325
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How Data Analytics can Help you Bolster Your Career Performance?

Smart Data Collective

What is data analytics? One of the most buzzing terminologies of this decade has got to be “data analytics.” Companies generate unlimited data every day, and there is no end to the data collected over time. This content can be in the form of log content, transactional content, social media data, and customer—related data. . Companies need all of this data in a structured manner to improve their decision—making capabilities.

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Add ‘Export To Excel’ With Power Query To Your Application

Chris Webb BI

There’s an old joke about “Export to Excel” being the most important feature of any BI tool. In fact, I’d say export to Excel is one of the most important features of any enterprise application of any type. Of course the reason we joke about it is that we know it’s a Bad Thing and the starting point for all kinds of manual, error-prone and time-consuming business processes – but even though we know there are much better ways of achieving whatever it is the use

Business 100
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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Employee Spotlight Series – Meet Viren Modi – Our In-house Entrepreneur

Intelligence Node

What first attracted you to Intelligence Node? What has kept you here? I am a data-forward person, and I love how the right analysis can give you actionable and relevant. The post Employee Spotlight Series – Meet Viren Modi – Our In-house Entrepreneur appeared first on Blog.

Analysis 104
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FIRST QUARTER 2022 LIFE INSURANCE SALES

Wink Intel

Non-Variable UL. Sales for the first quarter of 2022 were $737 million, compared with sales of $653 million for the first quarter of 2021. First quarter non-variable life sales were down nearly 14% when compared to the previous quarter and up nearly 13% as compared to the same period last year. Non-variable universal life (UL) sales include both indexed UL and fixed UL product sales.

Sales 105
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3 Agile Software Development Practices to Create AI Applications

Smart Data Collective

Artificial intelligence technology is becoming more important with each passing day. Companies in every industry from finance to manufacturing to hospitality are investing in AI to improve their business models. Companies around the world are projected to spend nearly $1.6 trillion on AI by 2030 , as they discover the countless benefits it offers. Software developers are taking advantage of the sudden booming market for AI.

Knowledge 298
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Through the Looking Glass: Suspending Judgement on Synthetic Data

TDAN BI

Synthetic Data is, according to Gartner and other industry oracles, “hot, hot, hot.” In fact, according to Gartner, “60 percent of the data used for the development of AI and analytics projects will be synthetically generated.”[1] I had never heard about synthetic data until I listened to the AI Today podcast, hosted by Kathleen Welch […].

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Top 10 Twitter Analytics Free Tools

Netbasequid

Twitter is one of the most recognizable social media platforms around. And people flock to it for any number of reasons such as news, memes, professional connections and even shopping. In order to make the most of this tweetable space, companies need dependable social media analytics tools to help read between the lines. And we are going to explore the best free Twitter analytics tools out there.

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Wink, Inc. Releases First Quarter, 2022 Life Sales Results

Wink Intel

— FOR IMMEDIATE DISTRIBUTION — NEWS RELEASE. INDEXED LIFE SALES HAVE HIGHEST-EVER FIRST QUARTER SALES . Wink, Inc. Releases First Quarter, 2022 Life Sales Results. Des Moines, Iowa. June 2 nd , 2022 – Wink, Inc. released the first quarter, 2022 life sales results in its 99 th edition of Wink’s Sales & Market Report. Wink’s Sales & Market Report is the insurance industry’s #1 resource for life insurance sales data, since 1997.

Sales 105
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Cloud Automation Drives the Trend of E-Procurement Technology

Smart Data Collective

Cloud technology is becoming an increasingly important part of modern business. Global companies are projected to spend around $495 billion on cloud services this year. One of the biggest reasons cloud technology is becoming important is that it is helping companies make e-procurement possible. Cloud Automation Helps. Many offices have started taking their business practices remote and operating online.

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Why modern businesses have made data apps a key focus

Domo

When Harmons Grocery , a regional supermarket company, used a data app to move the database for 4,000 of its top-selling products to the fingertips of its inventory managers and suppliers, out-of-stock problems plunged by 60%—even during the height of the pandemic. When a giant auto parts retailer moved data access from Ethernet-tethered laptops to a smartphone app that its district managers could easily access in real-time as they walked the aisles of their stores, the company saw a surge in-st

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Competitor Benchmarking: What It Is & How It Works

Netbasequid

Keeping an eye on your competitors is critical for understanding your place in the market. And it can be very revealing for not only revealing their moves, but also their audience’s perception of the brand. This kind of intel offers strategic opportunities that are otherwise missed – and this post will help you find them! We are going to detail some of these opportunities, as well as what competitor benchmarking is, how it’s used, as well as some best practices.

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DataOps: What It Is and What the Enterprise Gets Wrong

Dataversity

By 2025, the total amount of data created, captured, copied, and consumed globally is projected to reach more than 180 zettabytes. With this rapid growth, the ability to harness data for business impact is even more vital. To keep up with the exponential data growth and resulting challenges, data teams must adjust the way they operate. […]. The post DataOps: What It Is and What the Enterprise Gets Wrong appeared first on DATAVERSITY.

IT 93
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What are the Benefits of Data Annotation?

Smart Data Collective

Machine learning and artificial intelligence (AI) have certainly come a long way in recent times. Towards Data Science published an article on some of the biggest developments in machine learning over the past century. One of the most remarkable changes has been the Named Entity Recognition tool, which can differentiate between the capitalization rules of German and English.

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How to Build a Strong Remote Marketing Team

Owler

Every organization needs a marketing team to grow and nurture leads , whether small or large. Using a dedicated team allows you to effectively conduct marketing research and target the right audience. Your team can use tools like Owler Pro to gather information about your ideal prospects. This information helps you guide your leads through the sales funnel and hand them over to the sales team.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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How Healthcare Companies Find Relevant Intel on Social Media

Netbasequid

Data always reveals unexpected consumer intel, but novel insight isn’t necessarily valuable insight. With an increasingly high amount of health literacy amongst patients and caregivers, extracting relevant intel on social media is imperative – and challenging. Let’s help you simplify the process, by offering ways to quickly cut through the noise and surface insight that matters.

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Account-Based Marketing vs. Lead Generation: Which is Right for You?

CXL

Every business needs leads. The biggest challenge for marketers is getting them. Account-based marketing (ABM) and lead generation both offer a way to do this. Done right, both can help attract the kind of high-quality leads that become long-term customers and advocates. Snowflake achieved over 300% growth with ABM. Templafy generated 475% ROI with lead generation.

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Smart Businesses Must Invest in Data Analytics for Higher Conversions

Smart Data Collective

Small businesses are facing more challenges than ever. The recent economic crisis is not showing any signs of abating any time soon. Fortunately, companies can use big data to optimize their business models. The average company receives $10.66 for every $1 they invest in data analytics. This is a stunning ROI. One of the most important ways for brands to improve their profitability with data analytics is through conversion rate optimization.

Business 259
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ANNUITY AWARENESS MONTH EDITION

Wink Intel

June is Annuity Awareness Month! We will be reprinting our Chief Storyteller, Sheryl Moore’s most requested annuity-focused articles all month long; they will be indicated with “reprint” in the title and posted HERE. You’ll find these timeless articles are still relevant today. Annuity Awareness Month aligns perfectly with Wink’s top priority of ensuring that the public has the needed information and tools that are necessary, to succeed in their search for retirement plan and life insurance sol

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A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

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The Keyword Funnel: Stages, Marketing Strategies & Empowering Marketing Funnel

GrowbyData

Understanding what keywords your potential customers use for their search queries in search engines and the intent behind a user’s query is very crucial. Doing the keyword research the right way and being aware of the buyer’s journey through critical thinking is an important part of Search Engine Optimization (SEO). The buyer’s journey includes the phase of attraction to awareness to consideration and finally conversion.

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Modern Data Security: Protecting Your Sensitive Data from Insider Threats

Dataversity

Companies face no shortage of data security threats. From malware to phishing, DOS attacks to ransomware, keeping your most important asset – your data – safe from malicious actors is no easy feat. Yet companies so often focus on protecting themselves against external threats that they may ignore what’s lurking behind their own office doors. […].

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Both Product Designers & UX Designers Leverage AI for Optimal Results

Smart Data Collective

Did you know that companies around the world spent over $641 billion on AI last year ? One of the industries that is driving demand for AI is the design profession. Artificial intelligence technology is profoundly changing the trajectory of the design profession. More designers are using AI to improve the quality of their designs and streamline the design process.

Advantage 244
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Wink, Inc. Releases 1st Quarter, 2022 Deferred Annuity Sales Results

Wink Intel

. MULTI-YEAR GUARANTEED ANNUITY SALES GROWTH DOMINATES IN 2022. . Wink, Inc. Releases 1 st Quarter, 2022 Deferred Annuity Sales Results. Des Moines, Iowa. May 26, 2022 – Wink’s Sales & Market Report is the insurance industry’s #1 resource for annuity sales data since 1997. Sixty-two indexed annuity providers, 44 fixed annuity providers, 68 multi-year guaranteed annuity (MYGA) providers, 16 structured annuity providers, and 43 variable annuity providers participated in the 99 th editi

Sales 59
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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.