Sat.Mar 25, 2023 - Fri.Mar 31, 2023

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How good is ChatGPT for competitive intelligence?

Aqute Intelligence

ChatGPT is all the rage at the moment. It can pass bar exams and medical exams and seemingly answer all sorts of questions in a way that has some people very excited about ChatGPT being a fundamental shift in computer intelligence. Our understanding of the model behind ChatGPT is limited but it seems at first glance like it might excel at the fact-finding part of competitive intelligence (leaving aside the question of whether it can help with insights and decisions).

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6 Reasons to Boost Data Security Plan in the Age of Big Data

Smart Data Collective

Our lives are being affected by big data more than ever. Therefore, it should be no surprise that the big data analytics market is projected to be worth $655 billion by 2027. However, the rise of big data has also led to greater security risks. Businesses need to bolster their data security as a result. Our Growing Dependence on Big Data Makes Data Security More Important than Ever Big data is revolutionizing the way we live our lives.

Security 235
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Why data leaders struggle to produce strategic results

CIO

Chief data and analytics officers (CDAOs) are poised to be of increasing strategic importance to their organizations, but many are struggling to make headway, according to data presented last week by Gartner at the Gartner Data & Analytics Summit 2023. Fewer than half (44%) of data and analytics leaders say their teams are effective in providing value to their organization.

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9 Podcast SEO Tips To Help You Grow Your Show

mention

If you’re like most podcasters, you’re always looking for ways to grow your audience. After all, a bigger audience means more listeners, and more listeners mean more success. However, growing a podcast audience can be challenging, especially if you’re just starting. That’s where marketing techniques like SEO come in. Optimizing your podcast for search engines enables you to reach a whole new group of potential listeners.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Why Doesn’t Power Query Know If My Step Will Fold?

Chris Webb BI

Recently, when preparing my session on query folding in Power Query for SQLBits, I wrote the following query to demonstrate the “Might Fold” indicator in Power Query Online: let Source = OData.Feed( "[link] null, [Implementation = "2.0"] ), Navigation = Source{[Name = "People", Signature = "table"]}[Data], #"Filtered rows" = Table.SelectRows(Navigation, each [FirstName] = "Angel") in #"Filtered rows" This query connects to the TripPin OData feed (which is public, so y

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AI bots for customer experience: trends, insights, and examples

CIO

The hype surrounding AI-based voice and chatbots is evident, but do they deliver? Most still perform only extremely basic tasks and often mirror the poor practices of traditional IVRs. Customers may be open to the idea, but only 30% believe that chatbots and virtual assistants make it easier to address their service issues. The things customers say bots are good at – replying quickly, helping them outside normal business hours, being friendly – are not as important as what 60% say bots fail

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4 Ways to Create and Organize Your Email Marketing Calendar for 2023

mention

In 2023, every brand has utilized email marketing and understood its importance. Especially in the past couple of years. With the COVID-19 outbreak, the largest chunk of revenue was due to online sales, according to BBC : Marketers finally realized how not utilizing email marketing is like leaving money on the table, as email marketing allows brands to boost sales.

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5 Ways to Break Down Data Silos in Your Business

Zoominfo

Having good data is no guarantee that a business will make good decisions. But being saddled with low-quality data at the most critical points of strategic decision-making is a recipe for failure — and a lot of lost money. How much? Industry experts at Gartner estimate that poor data quality costs businesses about $13 million a year. And here’s the hard truth: Even businesses with high-quality data can still lose ground if that critical information is stuck in silos.

Business 130
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Growing Demand for Data Science & Data Analyst Roles

Smart Data Collective

Unleash your analytical prowess in today’s most coveted professions – Data Science and Data Analytics! As companies plunge into the world of data, skilled individuals who can extract valuable insights from an ocean of information are in high demand. Join the data revolution and secure a competitive edge for businesses vying for supremacy.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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5 hard questions every IT leader must answer

CIO

Leadership is not something that just happens. Leadership must be measured, managed, and invested in. After all, how IT leaders are selected, trained, evaluated, and compensated materially impacts the future performance of the enterprise. So, again, when was the last time you had a substantive conversation about leadership with your direct reports? How frequently do you critically examine whether your IT/digital organization is well led?

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6 Top Competitor Analysis Tools for Funding Research

Aqute Intelligence

Competitive intelligence allows your company to analyze and track information related to your competition. The goal of competitive intelligence is to empower your business. Competitive intelligence enables your sales and marketing teams to differentiate your business from competitors. Below are some of the tools we use in competitor research for our customers to analyze competitors and understand what they are doing and what they plan to do next.

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Drawn-Out Sales Cycles: What to Do When Selling Stalls

Zoominfo

As budgets remain tight and layoffs loom, more care and consideration is put into every purchasing decision. This often leads to larger buying committees, more avenues for approval, and elongated buying cycles. Vendr, a SaaS buying platform, recently found that sales cycles for software have settled at about 46 days, a 40% increase since 2020. Those longer buying cycles can cascade throughout the economy, causing stress on sales teams and making revenue more difficult to forecast.

Sales 130
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SMEs Use AI-Driven Financial Software for Greater Efficiency

Smart Data Collective

AI is driving major changes in the financial world. It is estimated that Fintech companies spent over $9.5 billion on AI in 2021 , but small businesses may spend even more on AI-driven financial management software. The banking industry is among those most heavily affected by AI. Smart solutions can give banks an advantage over competitors. Some of the benefits of AI in banking include: Banks use AI bots to onboard clients and analyze borrower risk.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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AMD takes hybrid approach to engineering the cloud’s future

CIO

AMD CIO Hasmukh Ranjan sits at the cloud’s crossroads. As a chipmaker, AMD is a vital supplier for the public cloud’s compute engine, and among Ranjan’s key remits is to support the engineering of semiconductors that power the cloud. But as a consumer, Ranjan, like all CIOs, must decide where best to place his company’s workload bets. And for AMD’s most critical engineering applications, the answer remains its own data centers — not the cloud.

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Customer Acquisition vs. Customer Retention: Which Is Best for Your Business?

mention

If you’re someone who has experience with trying to grow a business, you’re no stranger to the challenges of acquiring new customers and the pain caused by the loss of the customers you had on board. In the early and intermediate stages, businesses are bound to grapple with resource constraints, necessitating a prioritization of which areas to invest in.

Business 130
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The Ultimate Guide to Intelligence Node’s Competitor Price Monitoring Solution

Intelligence Node

Table of Contents: What is a Competitor Price Monitoring Solution Working with Competitive Pricing Data Modernizing Your Pricing Strategy Analyzing Competitor Prices Set Pricing Rules Based on Business Needs Get. The post The Ultimate Guide to Intelligence Node’s Competitor Price Monitoring Solution appeared first on Blog.

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March Madness 2023 – What Just Happened?

Domo

Well that didn’t take long. My bracket always gets busted, but this year all of my Final Four picks were out quickly leaving me with no hope of winning my group. The Final Four kicks off this weekend and we wanted to check in and take a look to see how the tournament has gone so far. This year was especially packed with upsets–or was it?

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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5 ways AI will transform CRM

CIO

The potential for generative AI systems such as OpenAI’s ChatGPT and Google’s Bard to transform how businesses work is being realized. Hype still surrounds some predictions, but change is here, and one of the first product categories to be impacted is CRM systems. Software-based services are the low-hanging fruit when it comes to this emerging revolution.

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Is April Fool’s Day Worth It for Brands?

Netbasequid

Every year new brands enter the April Fool’s Day fray in an attempt win accolades as being the ‘cleverest of all’ with consumers. But in an unforgiving online landscape where wit is common and misreading the room can have potentially damaging consequences, is the effort really worth it for brands? Let’s explore! In this year’s competition, to the surprise and delight of an ever-watchful populace, we’ll see everything from off the wall how to’s to cringeworthy attempts at humor and everything in

IT 98
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Save Money with Storage-as-a-Service During Uncertain Economic Times

Dataversity

Amid the economic uncertainty that has gripped 2023, IT leaders are scrambling to find ways to reduce costs. Enterprise storage is one of those areas that the IT team can look at for substantial cost savings without sacrificing availability, reliability, cyber resilience, or application performance. Taking a more strategic approach to your enterprise storage infrastructure will […] The post Save Money with Storage-as-a-Service During Uncertain Economic Times appeared first on DATAVERSITY.

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Embedded Analytics: How To Choose The Right Pricing Model

GoodData

In the market for an embedded analytics solution? Be sure to consider these price-related pointers during your evaluation of analytics tools.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Why 5G and edge computing are key to retail success on Microsoft Cloud

CIO

The retail industry is transforming rapidly. Modern retailers rely heavily on automation for managing inventory, shelf design, customer service, and logistics. Video cameras and sensors that allow for unique store design help to enhance the customer experience. Technology is truly powering retail transformation, setting modern stores apart from traditional brick-and-mortar ones.

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The Importance of Social Media Engagement in 2023

Netbasequid

Social media is where consumers go to connect with their friends and with brands. But this connection is a two-way street, and brands often miss the opportunity to engage their audience and create authentic connections. Without this exchange between consumer and brand, social media becomes just media—and consumers will look elsewhere for connections.

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How Should a CDO Spend Their Time?

Dataversity

Unlike most C-Suite roles that have certain expectations, the chief data officer (CDO) role is still relatively new, which means it often needs to be defined by CDOs themselves. This can be both a good and bad thing: On one hand, you can carve your role and make it unique, but on the other hand, […] The post How Should a CDO Spend Their Time? appeared first on DATAVERSITY.

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The Difference Between Inbound and Outbound Marketing

Weidert Group

It’s estimated that the average person is exposed to between 6,000 and 10,000 advertising messages every day. That includes everything from TV ads and outdoor signage to radio spots and digital ads throughout the internet and social media – that’s a lot of competition for your prospects’ attention. It’s enough to get B2B marketers to ask themselves how to better attract customers through effective marketing efforts — then get them to buy.

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A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

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The SAP Innovation Awards 2023 Finalists Have been Selected

CIO

First and foremost, on behalf of SAP, we would like to thank all the SAP Innovation Awards 2023 participants for their hard work showcasing the many ways they are delivering impact within their businesses! We are truly grateful for and inspired by all the incredible submissions received this year. This is the perfect opportunity to share an inside look at the judging process, announce our esteemed finalists, and provide a preview for what is next!

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FEAR.

Mind Shifts

Many years ago I learned an invaluable life tip. One of my teachers always stressed how we have one mouth and two ears ; and that listening is far more valuable than just talking. Have you ever asked someone to do something and they nod their heads and “yes, yes” you only to have them return with a result only remotely related to what you asked for?

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Wink, Inc. ranks National Life Group #1 in indexed life sales for 8 quarters in a row

Wink Intel

Wink, Inc., an industry analyzer, named National Life Group #1 in indexed life sales for the past eight quarters, totaling all of 2021 and 2022. Announced in a March 7 news release , Wink states: “Items of interest in the indexed life market included National Life Group retaining their #1 ranking in indexed life sales, with a 14.7% market share.” Click HERE to read the full story via Vermont Business Magazine The post Wink, Inc. ranks National Life Group #1 in indexed life sales for 8 quarters

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