Netbasequid

AUGUST 17, 2021

Consumer intelligence is ripe for the picking on social media and should be mined diligently to inform your efforts continually. As we go along, keep in mind that the consumer insights we talk about below can be applied to your competitor’s products as well for a boost to your competitive intelligence !

Gaming 116

Gaming Innovation Analysis Competitive Intelligence 116

Netbasequid

SEPTEMBER 30, 2021

To get the most traction for your brand’s efforts, you need a diligent look into competitive, consumer and market intelligence. Market understanding helps you navigate the complexities of doing business by diving into consumer data, industry concerns, global narratives, and your competition.

Marketing 98

Marketing Marketing Competitive Intelligence Market Intelligence 98

Evalueserve

NOVEMBER 11, 2020

Whether you’re in the planning stage or are full throttle into your competitive intelligence strategy, SCIP’s IntelliCon Virtual Conference is the premier place to learn how to take your intelligence to the next level. First, why competitive intelligence? Let’s be clear; competition is a good thing.

SCIP 52

SCIP Competitive Intelligence Alliance Competitive Landscape 52

Netbasequid

AUGUST 14, 2023

And putting together a comprehensive competition analysis takes considerable human effort. These analyses encompass everything from extracting useful insight from a vast quantity of noise to putting that intel into action, all without overlooking game-changing discoveries you make along the way.

Analysis 52

Analysis Competitive Airline Competitor Analysis 52

Academyci

OCTOBER 26, 2022

My commentary is in Italic. “…[the] Customer Engagement and Market Insights team is looking for a Senior Competitive Intelligence Manager to join us. In this role, you’ll help us make data-driven decisions through the use and analysis of targeted markets and competitive intelligence.”

Competitive Intelligence 40

Competitive Intelligence Sports Battlecard Primary Research 40

Netbasequid

APRIL 23, 2021

Brands that are not using social listening tools to inform their business intelligence are at a disadvantage compared to competitors that do. In the competitive world of business, every scrap of intel offers a tactical advantage since information works to displace risk. Brands with Social Listening Have a Clear Competitive Advantage.

Competitive Intelligence 98

Competitive Intelligence Advantage Advantage Competitive 98

Cleverx

FEBRUARY 27, 2020

As more and more businesses move their prospect acquisition into online digital marketing channels, while at the same time dissolving global barriers to doing business, competition for customers is heating up. Why Develop Market Intelligence ? Gathering Market Intelligence through Competitive Analysis.

Benchmarking 52

Benchmarking Market Intelligence Competitive Intelligence 52

Netbasequid

FEBRUARY 24, 2021

Quid Social for Competitive Intelligence. Merging market research with social media listening helps brands move confidently – maximizing their time and dollar and ensuring a successful product launch. Understanding consumer concerns is key to crafting the correct marketing/responses to them.

Globalization 98

Globalization Benchmarking Analysis Competitive Intelligence 98

Netbasequid

APRIL 1, 2021

Navigating the market with inadequate information is like fumbling around in the pre-dawn hours for your keys. Filling your coffers with consumer, competitive and market intelligence pulls back the curtains and opens the windows breathing new life into the way you do business. How Market Research Tools Have Evolved.

Market Research 105

Market Research Marketing Research Research Marketing 105

Netbasequid

APRIL 7, 2021

Thanks to data science and artificial intelligence, machine learning can mine the rich resources of text data and break it down into its components to identify themes, sentiment, trends and many other indicators found within. The value of text analysis to your business intelligence cannot be overstated. Manual rules. Topic modeling.

Analysis 89

Analysis Restaurants Gaming Intelligence 89

Netbasequid

FEBRUARY 10, 2021

It affects competitive intelligence, product development, influencer strategy, and more. NetBase already uses machine learning and artificial intelligence (AI) technology to power our image analytics – and our commitment to grow, innovating to include anything new on the horizon, is unwavering. become the standard.

Gaming 111

Gaming Analysis Hospitals Sports 111

Netbasequid

MARCH 29, 2023

The journey doesn’t end.” – Michelle Obama, from Becoming As a consumer and market intelligence platform built to deliver contextual insights that reveal business trends, we knew a data-driven approach was key to success in all things. Building out our own customer personas in our suite of tools has been an illuminating exercise.

Competitive 52

Competitive Sales Intelligence Intelligence 52

Alpha Sense BI

JUNE 23, 2023

For tech companies wanting to stay competitive in the current economic climate, market research is imperative. It enables companies to understand the market and competitive landscape, stay informed on competitors’ moves, and track rapidly evolving consumer preferences.

Market Research 52

Market Research Marketing Research Research Marketing 52

Netbasequid

MARCH 4, 2021

Thankfully, consumer and market intelligence offers insight into this dilemma. Market research allows us to explore the many segments speaking to online vs in-store shopping. Take Casper , in 2018 they were way ahead of the game. There’s been a massive shift to online shopping in the past year.

Retail 105

Retail Market Intelligence Banking Gaming 105

Netbasequid

MARCH 18, 2021

Both consumer intelligence and market intelligence offer a definite edge. Specifically, we’ll explore how top brands retain their competitive advantage with a look at: Consumer insight for brands. How to conduct market research. Getting the edge with emerging market insights.

Market Intelligence 98

Market Intelligence Airline Intelligence Intelligence 98

Netbasequid

FEBRUARY 3, 2022

In a previous post, we talked about competitive intelligence and its benefits, strategy, as well as examples of information that can be analyzed to yield insights. One component of competitive intelligence is having a competitor analysis template to inform your efforts. Assess their marketing strategy.

Competitor Analysis 105

Competitor Analysis Analysis Competitive Intelligence Market Research 105

Wink Intel

JUNE 6, 2023

They tell others what they “know” about these instruments, and it effectively becomes a financial services game of “telephone.” Sheryl Moore is President and CEO of the life and annuity market research firm of Wink, Inc. But the truth is often people like Jane think they do know all about annuities when they don’t.

Education 52

Education Market Research Marketing Research Competitive Intelligence 52

Netbasequid

MAY 13, 2021

Consumer intelligence from this angle is critical since 93% of buyers say they are influenced by consumer reviews prior to purchase. With the right sentiment analysis tools, it’s an exciting time in the world of data analysis as there’s no shortage of competitive, consumer and market intelligence to pull from.

Analysis 98

Analysis Innovation Competitive Intelligence 98

Wink Intel

JUNE 26, 2023

They tell others what they “know” about these instruments, and it effectively becomes a financial services game of “telephone.” Sheryl Moore is CEO of the life and annuity market research firm of Wink, Inc. But the truth is often people like Jane think they do know all about annuities when they don’t.

Education 52

Education Market Research Marketing Research Competitive Intelligence 52

Wink Intel

JUNE 29, 2022

They tell others what they “know” about these instruments, and it effectively becomes a financial services game of “telephone.”. Sheryl Moore is President and CEO of the life and annuity market research firm of Wink, Inc. But the truth is often people like Jane think they do know all about annuities when they don’t.

Education 52

Education Market Research Marketing Research Competitive Intelligence 52

Netbasequid

DECEMBER 21, 2022

There are so many new features specifically designed to enhance your consumer intelligence and market research efforts that you’ll want to consider folding them into your first-quarter planning to start off the New Year strong. . Rival IQ: Social Media Analytics and Competitive intelligence .

Restaurants 59

Restaurants Benchmarking Analysis Competitive Intelligence 59

Wink Intel

JUNE 29, 2021

They tell others what they “know” about these instruments, and it effectively becomes a financial services game of “telephone.”. Sheryl Moore is President and CEO of the life and annuity market research firm of Wink, Inc. But the truth is often people like Jane think they do know all about annuities when they don’t.

Education 52

Education Market Research Marketing Research Competitive Intelligence 52

Wink Intel

JUNE 14, 2021

They tell others what they “know” about these instruments, and it effectively becomes a financial services game of “telephone.”. Sheryl Moore is CEO of the life and annuity market research firm of Wink, Inc. But the truth is often people like Jane think they do know all about annuities when they don’t.

Education 52

Education Market Research Marketing Research Competitive Intelligence 52

Netbasequid

JANUARY 2, 2023

They excel in guiding the marketer/researcher on what to improve and where to look for new insight. As the market becomes more complex with evolving consumer values and expectations combined with unforeseeable market movements, automated, real-time monitoring is the closest you can come to understanding your business environment fully.

Key Performance Metrics 52

Key Performance Metrics Startups Travel Competitive 52

Netbasequid

APRIL 7, 2023

The Intelligence Connector algorithm, based on NetBase Quid®’s powerful AI, ranks themes as emerging trends, steady trends, fads, or noise. This allows competitors with similar consumer and market research tools and access to the same data to achieve different results. Continuous risk ranking helps you prioritize and respond.

Airline 52

Airline Education Gaming Intelligence 52

Netbasequid

APRIL 5, 2021

That being the case, we’ll explore the importance of data visualization in your consumer and market intelligence, with a focus on: What is data visualization? The colors tell us that there are sub-themes in the data intelligence conversation. And it happened way before the written word ever entered the picture.

Competitive Intelligence 104

Competitive Intelligence Gaming Briefing Data Analysis 104

Netbasequid

JANUARY 25, 2021

Connecting with customers requires brands have clarity around top business intelligence priorities and solid consumer market research backing up their decision-making. In this piece, we’ll explore why leading brands and agencies are: Capturing competitive intelligence with visualizations.

Business Intelligence 69

Business Intelligence Intelligence Intelligence Business 69

Netbasequid

JULY 18, 2022

And this was clear in a recent webinar hosted by SCIP as two NetBase Quid data experts, Alexis Nigro and Harvey Ranola, walked the audience through enriching their market research with deep-level data analysis. Predicting shifts in the market is one of the most important things brands are concerned with today.

SCIP 98

SCIP Competitive Intelligence Matrix Market Research 98

Netbasequid

JANUARY 20, 2021

Whether you’re a seasoned market analyst or just getting your feet wet in the world of market research, there are seven steps everyone follows. And without this contextual analysis, your market research is pretty worthless. Why Accurate Market Research Matters.

Market Research 98

Market Research Marketing Research Research Marketing 98

Academyci

MAY 12, 2021

Maybe it’s true or maybe the strategy to begin with was good only in the CEOs’ eyes as they overlooked the competition. Intelligence, however, eats both culture and strategy for breakfast, lunch and dinner and asks for more. The myth of “objective” intelligence. In my perspective, smart intelligence professionals are chameleons.

Intelligence 52

Intelligence Intelligence Briefing Competitive Intelligence 52