mention
JULY 14, 2023
Buyer personas, or customer personas, are fictional profiles that touch on the aspirations and roadblocks users encounter around your product or industry. You’ll want to pull up your buyer persona profiles so you can find ways to tie your goals to reader benefits. For many marketers, this defeats the purpose of their emails.
Zoominfo
SEPTEMBER 23, 2020
Refine Your Ideal Customer Profile. Brainstorming sessions can’t happen in silos; otherwise, a GTM motion will quickly halt, as commitments and cohesiveness in execution is derailed before launch date. So, where do GTM motions usually go wrong and what steps should you take to remedy the situation? Let’s review.
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Zoominfo
SEPTEMBER 23, 2020
Refine Your Ideal Customer Profile A good GTM strategy starts with an understanding of not just who your customer is, but how they operate, what they care about, when they care about it, and how an organization’s product or service can help. So, where do GTM motions usually go wrong and what steps should you take to remedy the situation?
Zoominfo
MARCH 5, 2018
Aligning sales and marketing leads to 38% higher sales win rates. Buyer personas are semi-fictional profiles of your ideal buyers constructed using research, observation and thorough analysis of customer data. Take a close look at the tools you use, and brainstorm ways you can use technology to help sales become more productive.
Moz
SEPTEMBER 28, 2020
Brainstorm how you can make meaningful changes that declare your company’s commitment to being part of the work of positive social change. Free, near-real-time quality control data from your holiday efforts can most easily be found in your review profiles. 3) Be as accessible and communicative as possible.
Moz
MARCH 2, 2020
An excellent agency will also assist in finding and promoting community engagement opportunities, helping to win desirable online publicity from offline efforts. In the local SEO world, there are few things sadder than seeing local business profiles filled with disregarded reviews, questions, and negative photos.
Moz
JANUARY 28, 2019
If you’re marketing a B2B company that hasn’t been doing local SEO: Know that the goal of local SEO is to make you as visible as possible online to any neighbor searching for what you offer so that you can win as many transactions as possible. If you do have a profile, be sure it is claimed, accurate, guideline-compliant and fully filled out.
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