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What Are Vanity Metrics & Why You Should Avoid Them

mention

1 million impressions may look good on paper, but it doesn’t indicate whether your clients’ ad or content was seen by the target audience, engaged with, or received well. And what if your clients want more than just racking up impressions (such as website clicks, app downloads, or purchases)?

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Twitter vs Medium: Which is the Better Content Curator?

SpyFu

Williams had such a problem with this that he quit Twitter and started a blogging platform called Medium, with the goal of creating higher-quality content than what was available on Twitter. By using Nacho Analytics, we were able to examine Medium's website-engagement stats and compare those numbers to Twitter's.

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Adapting Your Conversion Funnel to the Shifting Mindsets of Consumers in a Post-Covid Landscape

mention

These tools can automatically generate various different types of pages and present you with insightful results based on the level of interactions each page received in contrast to the bounce backs that they accumulated. Look at starting discussions with hashtags and engaging with users across social media platforms.

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What Is ToFu Content and Are You Creating Enough of It?

SpyFu

And that’s exactly what ToFu content does—it’s top of the funnel content designed to attract the most interested and engaged website visitors you can. Miss the mark even a little bit, and you end up with a bouncy mess that drives your website visitors to seek out something with more substance.

IT 104
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SEO Channel Context: An Analysis of Growth Opportunities

Moz

The traffic analyzed is for of a monetizing blog, whose marketing team also happens to be one of most fun to work for. For context, this blog started off with content for the first two years before they launched their flagship product. Event tracking for opt-ins and adjusted bounce rate via MashMetrics GTM setup framework.

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Best Dashboard Ideas & Design Examples To Boost Your Business Success

Datapine Blog

We will present dashboard ideas that communicate data analysis in an engaging, accessible way. Primary KPIs: Bounce Rate. Average Sessions Duration. Goal Conversion Rates. Landing Page Conversion Rates. Absenteeism Rate. Compliance Rate. Hospital Readmission Rates. Primary KPIs.

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13 Essential Digital Marketing Metrics & KPIs to Measure Performance

CXL

Featured guides: Bounce Rate vs. Exit Rate: What’s the Difference? What is Click-Through Rate? Overall website traffic: Spot trends in visitor numbers How to track overall traffic 2. Engagement rate: Learn which content resonates with your audience Where to measure engagement rate 4.