mention

MAY 27, 2022

There are dozens of content marketing tools to choose from. But remember, there is no content marketing tool that can take the place of a good content marketing strategy and all the work that goes into it. The intent behind content marketing activities is to influence consumer behavior and guide their purchasing decisions.

Marketing 363

Marketing Marketing Annotation Sales 363

mention

SEPTEMBER 25, 2023

But what’s even more interesting is that ChatGPT can be used for a variety of tasks, like content generation , proofreading, market research , and AI art generation. If you are an SEO or content marketer, you can also use ChatGPT to research keywords and generate content ideas. And it doesn’t stop there.

Research 175

Research Brainstorming Knowledge Analysis 175

mention

FEBRUARY 10, 2021

Content consolidation is not an exception – it is aimed at increasing the value of your content for a user, as well as for search engines. How to consolidate your content right? Table of Contents: Why content consolidation is important for your SEO? Why content consolidation is important for your SEO?

Competitive 325

Competitive Analysis Advantage Advantage 325

mention

DECEMBER 11, 2023

If you want to dramatically improve the performance of your Pinterest content, you’ll need to stay diligent with data analysis and optimizations. Without it, you’re likely to end up lost at sea, struggling with inefficient tactics and low-performing content. It’s not enough to just pin content and hope for the best.

Profiling 205

Profiling Benchmarking Algorithm Analysis 205

Smart Data Collective

NOVEMBER 12, 2021

A topical conversation analysis might uncover that this audience cares more about battery life then they do anything else when they decide to make technology purchases. It’s not uncommon for people to ask others publicly for their thoughts when comparing two competitive products.

Information 334

Information Marketing Marketing Commerce 334

mention

DECEMBER 28, 2022

Using the right tools will help you analyze, find ideas for content that’s relevant to searchers, and identify gaps that your content could fill. Table of Contents: SE Ranking WebCEO Semrush Google Trends AnswerThePublic QuestionDB Soovle Ubersuggest KWFinder by Mangools KeywordTool.

Research 157

Research Brainstorming Analysis Competitive 157

ArchIntel

JUNE 2, 2021

There are three competitive analysis frameworks a company can use to its benefit, according to Conor Bond , a content marketing and search engine optimization specialist at Crayon, the provider of a software-driven competitive intelligence platform. Another example is the groupings framework.

Analysis 188

Analysis Competitive Competitive Landscape Competitive Intelligence 188

Tinuiti

MAY 22, 2023

Search How Can Marketers Use the Google Ads Transparency Center as a Competitive Intelligence Tool? How Can Marketers Use Ads Transparency Center as a Competitive Intelligence Tool? By Tinuiti Team May 23 2023 Transparency and user control have become crucial aspects in the ever-changing realm of digital advertising.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Tinuiti

MAY 22, 2023

Search How Can Marketers Use the Google Ads Transparency Center as a Competitive Intelligence Tool? How Can Marketers Use Ads Transparency Center as a Competitive Intelligence Tool? By Tinuiti Team May 23 2023 Transparency and user control have become crucial aspects in the ever-changing realm of digital advertising.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

FedSavvy

NOVEMBER 15, 2023

Our last blog looked at the returning incumbents and we are now shifting our focus to look at the footprint of all T4NG2 awardees across the Department of Veterans Affairs (VA) and provide a special highlight of the contract’s newcomers. Other key players include GovCIO, Cognosante, and SAIC, who we analyzed in our first blog series.

Cyberspace 130

Cyberspace Hospitals Analysis Competitive 130

Alexa

JULY 12, 2021

Conduct Audience Analysis. Audience analysis is the foundation of any successful inbound marketing strategy. Create SEO-friendly site content that focuses on keywords that your target customer is likely to search. Setting up an SEO-friendly site architecture with a clear hierarchy of content. Produce Quality Content.

Marketing 206

Marketing Marketing Analysis Profiling 206

Aqute Intelligence

APRIL 4, 2023

When analyzing your competition, you’ve probably wondered, “what should be the main focus of this research?”, “what are the important questions to ask?” and “how can I incorporate this into my competitive analysis projects?”. Having the upper hand in competitive intelligence will help your business succeed.

Analysis 130

Analysis Competitive Competitor Analysis Competitive Intelligence 130

FedSavvy

FEBRUARY 16, 2024

Our last blog featured an overview of the contract vehicle, including a look at the top winners, customers and small business trends. In this blog, we will focus on the top task orders awarded thus far. For this analysis, we identified the top task orders overall within the SeaPort NxG vehicle by potential ceiling value.

Analysis 130

Analysis Competitive Research Intelligence 130

Smart Data Collective

OCTOBER 15, 2021

The competition out there is fierce, so it is vital that you find ways to make your business stand out from the crowd. Log file analysis and natural variations of that help company website builders better understand how search engines are working on their websites and gather ideas on ways to improve their SEO performance. Write a Blog.

Business 352

Business Marketing Marketing Data Mining 352

mention

JULY 20, 2022

Free marketing tool for website traffic analysis. Google Analytics is one of the top tools with tons of functionality to track the performance of your e-commerce products, content, and marketing efforts. With Google Analytics, you can make smart changes to your website, content, layout, and promotion approach. Let’s get started.

Commerce 326

Commerce Marketing Marketing Analysis 326

Alexa

JULY 12, 2021

When you hear the term “inbound marketing,” you likely think of compelling blog posts and informative videos. As a part of their inbound content marketing efforts, businesses are integrating chatbots and live chat into websites and social media channels. Chatbots Can Serve Customers Personalized Content.

Marketing 221

Marketing Marketing Entertainment Knowledge 221

mention

JANUARY 26, 2024

In the ever-evolving landscape of digital marketing, there are various metrics and concepts that marketers need to be familiar with in order to stay competitive. By carefully monitoring and analyzing their share of voice in traditional media, brands could assess their market presence and competitiveness against their competitors.

IT 157

IT Analysis Competitive Marketing 157

SpyFu

APRIL 5, 2024

The right software can make competitor analysis more informed, accurate, and efficient. In this post, we'll cover the 10 best tools to help you gain valuable insights and find your competitive edge as you navigate 2024. But manually tracking their every move is time-consuming and inefficient.

Competitor Analysis 59

Competitor Analysis Analysis Benchmarking Profiling 59

FedSavvy

MARCH 25, 2024

Before you get too far in your planning for ITES-4S, be sure to use this blog series and other resources to understand what has happened on ITES-3S. Learn what demand and competitive environment exists today so you can supplement your understanding of Army IT (and other) spending. Army Aviation and Missile Command (AMCOM).

Cyberspace 130

Cyberspace Human Resources Win Data Analysis 130

mention

MARCH 3, 2023

Here’s the big question – Is WOMM still relevant in today’s competitive world? Conduct an in-depth market analysis. Besides, this software can help you stay ahead with its competitive analysis functionality. In fact, influencer-driven content earns 11x higher ROI than other forms of digital marketing.

Marketing 261

Marketing Marketing Win Knowledge 261

FedSavvy

JUNE 4, 2021

Many sources of a competitor’s competitive advantage may often be categorized in one of four categories: People Processes Tools Past performance. This blog focuses on the process of examining a competitor’s people, or more specifically their technical subject matter experts (SMEs). We often refer to this as PPTP.

Knowledge 246

Knowledge Advantage Advantage Competitive 246

FedSavvy

FEBRUARY 9, 2021

This blog is specifically written by Brian Lindholm , Managing Principal and Founder of FedSavvy Strategies. Competitive Intelligence (CI) is my passion. In this blog, I am going to provide a non-boring and very practical definition of CI. Competitive Intelligence (CI) is not a database subscription. He is a nerd.

Competitive Intelligence 130

Competitive Intelligence Intelligence Intelligence Competitive 130

Alexa

MAY 24, 2021

Educational and Product Content. Educational content about your product can actually help your business address different parts of the customer journey, but it’s especially useful as a touchpoint in the evaluation stage. Consider writing a post that highlights the competitive advantage of your product in the industry.

Education 328

Education Competitor Analysis Advantage Advantage 328

ArchIntel

JANUARY 20, 2021

Crayon’s marketing manager, Emily Dumas , argued in a new blog post that it is not enough for companies to simply collect competitive intelligence like product information, revenue information and marketing campaign information when conducting a competitive analysis.

Benchmarking 145

Benchmarking Analysis Competitive Competitive Landscape 145

FedSavvy

SEPTEMBER 26, 2023

Check out our analysis on trends in evaluations. © FedSavvy Strategies and FedSavvy Strategies blog, 2012-2023. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited. Sin #16: Failing to define and anticipate risk U.S.

Business 130

Business Win Innovation Security 130

ArchIntel

JANUARY 4, 2021

Let’s discuss the best ways to use competitive intelligence in today’s market. However, monitoring your competition’s marketing strategies and how they perform is just as important. . In this article, we will talk about what competitive intelligence is, how to gather it, and how to use it to your own advantage. ArchIntel™ -.

Competitive Intelligence 193

Competitive Intelligence Competitive Intelligence Intelligence 193

mention

MARCH 23, 2022

Meanwhile, the competition keeps growing, making it harder and harder for brands to attract eyeballs, let alone intent. Table of Contents: Make the most of advanced attribution analytics Adopt a cloud customer data platform (CDP) Automate, automate, automate Align with sales and support Block your time Reclaim your marketing productivity.

Marketing 273

Marketing Marketing Predictive Analytics Sales 273

mention

JULY 28, 2023

Evaluate their Online Presence : Check out their website, social media channels, and the quality of their content. Look for high engagement rates, a robust online following, and content that resonates with your brand message. This can provide valuable insights to help you set a competitive rate.

Marketing 130

Marketing Marketing Knowledge Gaming 130

FedSavvy

FEBRUARY 20, 2024

In our latest examination of GDIT, we revisit the powerhouse in the technology and defense sector since our last analysis in November 2021. This blog analyzes GDIT’s recent contract victories and the emergence of new intellectual property, offering a comprehensive update on one of your top GOVCON competitors.

Intellectual Property 130

Intellectual Property Counterintelligence Win Competitive Intelligence 130

Alexa

NOVEMBER 16, 2020

In a world of social shares and viral content, what good is an amazing piece of content if no one sees it? To get as many eyes on it as possible, your content needs to be shareable. If you want your content to stand out with a large number of shares, you need to answer some important questions first.

Analysis 326

Analysis Research Knowledge Information 326

SpyFu

DECEMBER 19, 2022

Content created for the purpose of content creation is also unofficially referred to as invisible content. Those who still rely on outdated strategies of how to promote a web site by simply posting content regularly are destined for failure. Let's dive right in. shares while those without get an average of 9.67

Analysis 133

Analysis Profiling Research Competitive 133

SpyFu

SEPTEMBER 7, 2023

You’re probably aware of the importance of keywords and creating high-quality content to improve Google rankings. Catering to voice searchers involves optimizing your content with keywords and phrases they are more likely to use. You can use SpyFu’s Competitor Analysis feature for this.

Brainstorming 98

Brainstorming Profiling Competitive Competitor Analysis 98

ArchIntel

JANUARY 27, 2021

Maria Ganta , a marketing coordinator at Socialinsider, recently published a blog post on how to conduct a competitive analysis on Instagram. For Ganta, performing a competitive analysis on Instagram has six advantages. ArchIntel™ -.

Analysis 104

Analysis Competitive Benchmarking Profiling 104

mention

OCTOBER 13, 2021

I like using marketing tools , they are wonderful for extracting information and deep analysis, however, they do have some shortcomings. So let me list down a few free tools in this blog that will help you remain productive without showstoppers. To tackle this your content has to be simple and relevant. Accurate Content Ideas.

Marketing 301

Marketing Marketing Research Knowledge 301

FedSavvy

JUNE 10, 2022

While we presume this is partly a product of the PTSD-inducing era of “Lowest Price, Technically Acceptable (LPTA)” or it is a misapplication of LPTA concepts in competitions that are Best Value Trade-Offs. Let’s explore the merit of this belief with *gasp* real analysis. Why did we select DISA as the target of the analysis?

Win 130

Win Analysis Entertainment Competitive 130

ArchIntel

MARCH 10, 2021

Dave Schneider , co-founder of blogger outreach software developer NinjaOutreach, recently published a three-step guide for analyzing a competitor’s blog. While there are several ways to do this, Schneider notes that the most popular way of doing so is through a SWOT analysis. First on his list is Ahrefs.

SWOT 80

SWOT Competitive Intelligence Analysis Competitive 80

FedSavvy

AUGUST 11, 2021

Intelligence collection is a cornerstone of the intelligence analysis process. This is as important in market and competitive intelligence as it is in the Intelligence Community. This blog will expand upon fundamentals of the collection aspect of intelligence analysis. Why is this important?

Intelligence 130

Intelligence Intelligence Competitive Intelligence Alliance 130