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What is Brand Protection?

mention

Brand protection encompasses a spectrum of strategies and actions to safeguard a company’s intellectual property, reputation , and consumer trust. They foster long-term relationships with stakeholders and sustain business growth in an increasingly competitive and interconnected global marketplace.

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Patent search tools for competitor analysis

Aqute Intelligence

FreePatentsOnline FreePatentsOnline is a comprehensive patent search tool that provides access to a vast collection of global patents. WIPO (World Intellectual Property Organization WIPO's patent search database offers a global perspective on competitor analysis. Need a quote for competitor research?

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6 IT rules worth breaking — and how to get away with it

CIO

Management rules typically exist to enable faultless decision-making, set a foundation for consistent operation, and provide protection from risk, observes Ola Chowning, a partner at global technology research and advisory firm ISG. Breaking a rule often happens after the CIO weighs the risk of removing or retaining a mandate,” she notes.

IT 887
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IT Hardware Startups Turn to Data Analytics for Market Research

Smart Data Collective

Global companies are projected to spend over $9.7 Competitor Analysis The rivalry in the IT hardware business is strong. Trend Analysis Technology trends are always changing, thus trend analysis is an important part of IT hardware market research. billion on marketing analytics within the next seven years.

Startups 253
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2 Innovations That Can Tip the Balance in Cybersecurity

CIO

This includes hunting and deep, high-end analysis. It does not include traditional policy and legal landmines such as personally identifiable information, protected health information, intellectual property, or surveillance-related data. Any other approach will never keep pace with the speed and scale of modern cyberthreats.

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CIOs grapple with the ethics of implementing AI

CIO

Christoph Wollersheim, a member of the services and artificial intelligence practices group at global consulting firm Egon Zehnder, pinpoints five critical areas most organizations need to address when implementing AI: accuracy, bias, security, transparency, and societal responsibility.

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LexisNexis Launches Platform for Consolidating Competitive Intelligence

ArchIntel

The new Nexis platform helps users search, compare and analyze business indicators such as information on companies, mergers and acquisitions, and intellectual property, LexisNexis said. Nexis includes a visualization feature that allows the user to interact and export charts and graphs.