article thumbnail

Data Mining Technology Helps Online Brands Optimize Their Branding

Smart Data Collective

Data mining technology is one of the most effective ways to do this. By analyzing data and extracting useful insights, brands can make informed decisions to optimize their branding strategies. This article will explore data mining and how it can help online brands with brand optimization.

article thumbnail

Deciphering The Seldom Discussed Differences Between Data Mining and Data Science

Smart Data Collective

You may not even know exactly which path you should pursue, since some seemingly similar fields in the data technology sector have surprising differences. We decided to cover some of the most important differences between Data Mining vs Data Science in order to finally understand which is which.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Data Mining Tips to Leverage the Benefits of Surveys

Smart Data Collective

Advancements in technology have allowed it to store and collect databases in many fields. If we count the number of data on the web, it is probably a number that we have never heard of. However, it’s all about the quality and not the quantity when collecting data. 5 data mining tips for leveraging your surveys.

article thumbnail

Hadoop Data Mining Tools Can Enhance The Value Of Digital Assets

Smart Data Collective

Before the turn of the century, the reliance on data technology was little more than nonexistent. Web developers utilized data to some capacity as well, but marketers rarely considered doing so. Big data has become critical to the evolution of digital marketing. Metadata is important in digital marketing.

article thumbnail

What are decision support systems? Sifting data for better business decisions

CIO

The data sources used by a DSS could include relational data sources, cubes, data warehouses, electronic health records (EHRs), revenue projections, sales projections, and more. Decision support systems are generally recognized as one element of business intelligence systems, along with data warehousing and data mining.

article thumbnail

The top 15 big data and data analytics certifications

CIO

Data and big data analytics are the lifeblood of any successful business. Getting the technology right can be challenging but building the right team with the right skills to undertake data initiatives can be even harder — a challenge reflected in the rising demand for big data and analytics skills and certifications.

article thumbnail

What is data analytics? Analyzing and managing data for decisions

CIO

Data analytics is a discipline focused on extracting insights from data. It comprises the processes, tools and techniques of data analysis and management, including the collection, organization, and storage of data. What are the four types of data analytics? It is frequently used for risk analysis.