Evalueserve

MARCH 1, 2021

Evalueserve’s “Competitive Intelligence Spotlight” series puts different competitive intelligence (CI) professionals in the limelight to share their experiences and unique perspectives. Overall, I have about 17 years of experience, mostly focusing on research and sales intelligence.

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Competitive Intelligence Competitive Intelligence Intelligence 98

Primary Intelligence

SEPTEMBER 1, 2021

Whether you’ve conducted multiple win loss programs throughout your career, or you are a marketer diving into win loss analysis for the first time, it’s important to choose a win loss platform that will help you get the most from your buyer data. Win loss analysis isn’t just for marketers anymore. Sales Centered. Data Integrity.

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Loss Win Sales Enablement Analysis 162

Primary Intelligence

AUGUST 5, 2021

Traditional win loss analysis is dead. Having been in the industry for over 20 years, we’ve seen the struggles of traditional win loss analysis and how it impacts businesses of all shapes and sizes. Instead, win loss analysis is managed by a member of the marketing team who also has other responsibilities and objectives to hit.

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Loss Win Analysis Sales Enablement 197

Alpha Sense BI

JULY 14, 2023

To survive in today’s fast-moving and always-evolving market landscape, every business needs competitive intelligence (CI)—comprehensive knowledge about your competitors and how your company stacks up. CI allows you to track competitor behavior and glean the insights you need to create competitive advantages.

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Competitive Intelligence Competitive Battlecard Intelligence 52

Fuld

NOVEMBER 1, 2021

Through extensive research and interviews, Fuld + Company developed a Battlecard for our client – a powerful sales enablement tool which compiles detailed competitor profiling to provide a clear picture of their capabilities. If you would like a sample copy of our Battlecard, please contact: Christian Schena .

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Battlecard Competitive Intelligence Win Competitive 52

Datapine Blog

APRIL 12, 2023

Table of Contents 1) What Are Incremental Sales? A loyal, high-value repeat customer is worth more than a cheap sale, and by implementing the right strategy, setting the right goals, and working with the right KPIs, you will achieve the results you desire. What Are Incremental Sales? Keep reading to find out!

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Sales KPI Analysis Retail 70

Zoominfo

DECEMBER 13, 2018

With just the click of a mouse and a quick Google search, today’s sales reps have a whole host of resources right at their fingertips—resources that help them streamline and simplify activities like prospect research, sales outreach, and professional development. Today, we do the same for sales reps. 2. Sales Hacker.

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Sales Win Gaming Research 187

ArchIntel

MAY 25, 2021

In the role, the senior manager will heavily use market and competitive analysis and drive the go-to-market strategy in partnership with other leaders and team members. Results from those studies will be used to define the sales enablement messaging for the company’s portfolio and individual services.

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Management Marketing Marketing Sales Enablement 104

ArchIntel

FEBRUARY 2, 2022

These are some of the industry’s more notable competitive intelligence professionals who will be generating the insights to give their companies an edge. His duties included messaging, content generation, sales enablement, competitive intelligence and analysis. In the face of increasing demand, U.S.

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Profiling Competitive Intelligence Startups Sales Enablement 104

ArchIntel

MARCH 10, 2021

In a marketplace that has suddenly been made more fertile by crisis, it will be up to each cybersecurity company’s competitive intelligence professionals to generate the insights needed to give them the distinct advantage. Executive Profile: Vijay Upadhyaya, Director of Competitive Strategy at Palo Alto Networks.

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Competitive Intelligence Profiling Loss Competitive 104

Zoominfo

DECEMBER 13, 2018

With just the click of a mouse and a quick Google search, today’s sales reps have a whole host of resources right at their fingertips—resources that help them streamline and simplify activities like sales prospect research , sales outreach, and professional development. We strongly recommend you go check it out!

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Sales Win Gaming Research 100

Zoominfo

DECEMBER 21, 2020

Most companies looking to expand into new markets want to boost their sales and have identified a market in which they can see the potential for growth,” according to Marketo, which sells a marketing automation platform. We’re bringing competition into the market ,” Mike Sievert, T-Mobile’s CEO, said during an earnings call in August.

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Matrix Marketing Marketing Alliance 211

ArchIntel

FEBRUARY 24, 2021

Competition in the industry is seen to expand in conformity with the expected rise in AI spending. It will be up to the competitive intelligence professionals in each firm to provide the insights needed to exploit the windfall opportunities. Executive Profile: Deb Miedema, Head of Competitive Intelligence, Technical Adviser at Google.

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Competitive Intelligence Intellectual Property Marketing Marketing 104

Apprize360 Intelligence

DECEMBER 18, 2017

The debate “where” the competitive intelligence (CI) function should be housed within a company is one that has been on-going over the past 20 years. Some are insistent that a CI program needs to be a function of product marketing with the goal of influencing product messaging and arming sales with the latest sell-against intelligence.

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Competitive Intelligence Competitive Intelligence Intelligence 40

SCIP

MAY 25, 2021

Our next several courses are all about turbocharging the effectiveness of your competitive intelligence work. JUNE - Sales Battlecards Training. Build battlecards sales will actually use (Sales needs & workflows, industry tiering, customer persona analysis). Register for 2 workshops and get the third free !

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Battlecard SCIP Competitive Intelligence Sales Enablement 40

Zoominfo

DECEMBER 21, 2020

Most companies looking to expand into new markets want to boost their sales and have identified a market in which they can see the potential for growth,” according to Marketo, which sells a marketing automation platform. We’re bringing competition into the market ,” Mike Sievert, T-Mobile’s CEO, said during an earnings call in August.

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Matrix Marketing Marketing Alliance 130

Owler

FEBRUARY 22, 2021

Thanks to feedback from sales professionals around the world we designed a new tool to send you emails about key business events in real time. With Owler you can now run searches for all SaaS companies in California that recently hired a VP of Sales (this is just an example of this powerful tool!) We call these Instant Insights.

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Travel Competitor Analysis Sales Enablement Competitive Intelligence 103

SCIP

JULY 29, 2021

Optimize Go-To-Market strategy ( Win/Loss, voice of the customer, use insights to enhance sales messaging ). Dramatically improve sales enablement (Pre-sales intelligence tools, templates & best practices ). Foundations of Market & Competitive Intelligence. LEARN MORE. October 12-14. LEARN MORE. LEARN MORE.

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SCIP Competitive Intelligence Sales Enablement Win 40

Zoominfo

AUGUST 12, 2020

On building a sales organization as sophisticated as contemporary B2B buyers …. The idea that the modern buyer is more empowered than ever, and procurement is enabled through endless sources of information about a particular product or space. And do so at the expense of the competition. waxes poetic about the buyer’s journey.

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Sales Sales Enablement Knowledge Win 200

Zoominfo

JULY 24, 2019

For sales leaders, data isn’t everything — it’s the only thing. While having too little sales data means your team is deeply inefficient, trying to take on every metric available will overwhelm your team and kill their chances of working effectively. Here’s how to make sales data work for you. What is Sales Data?

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Sales Sales Enablement Loss Win 130

Alpha Sense BI

APRIL 26, 2024

Businesses must stay on the pulse of competitor strategies, activities, and market positions in order to maintain their competitive edge and win clients. Ideally, your competitor monitoring tool should do most of the heavy lifting so your teams can focus on strategic analysis, planning, and decision-making that drives your business forward.

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Battlecard Startups Competitor Analysis Competitive Intelligence 52

Zoominfo

AUGUST 12, 2020

A quality sales organization is build on retention and a quality sales team structure. The idea that the modern buyer is more empowered than ever, and procurement is enabled through endless sources of information about a particular product or space. And do so at the expense of the competition. Today, we review.

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Sales Sales Enablement Knowledge Win 100

Fuld

MAY 3, 2021

Sales acceleration is a form of competitive intelligence (CI) in the sales enablement ecosystem. An effective accelerated sales strategy arms your business with timely data and insights that ramp up the velocity and relevance of sales conversations. Active Selling. What are their requirements?

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Win Battlecard Sales Sales Enablement 111

Zoominfo

DECEMBER 3, 2021

Competition for experienced sales professionals has never been more intense, and it’s likely to remain a strongly candidate-driven market for at least the foreseeable future. Here’s how sales leaders can maximize the impact of their existing sales teams and survive in today’s highly competitive labor market.

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Sales Marketing Marketing Sales Enablement 100

Zoominfo

JUNE 1, 2020

Discovery calls can make or break your sales process. They are especially critical when markets tend to be competitive or emerging, which means more responsibility is placed on reps to make a strong case to buy. Discovery calls are more likely to take place one-on-one when compared to calls later on in the sales cycle.

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Education Sales Knowledge Research 130

Zoominfo

JULY 14, 2023

As competition intensifies and buyer expectations evolve, the need for a well-defined and comprehensive B2B marketing strategy becomes paramount. Often, there is a salesperson or account management team involved in facilitating the sale, and the buying committee at the prospect company is making decisions on behalf of the business.

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Marketing Marketing Sales Research 130

Zoominfo

JULY 13, 2021

In just the last 12 months, we launched ZoomInfo Engage to automate sales outreach. With Chorus, the entire organization can make better decisions by surfacing insights and analytics that you would only get if you sat in on every sales or customer success call. ZoomInfo); Sales Engagement Platform (e.g.

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Intelligence Intelligence Marketing Marketing 130

Alpha Sense BI

DECEMBER 18, 2023

Those who have been slow or resistant to adopting these technologies have already begun to understand the significant competitive cost of lagging behind. From opportunity identification and due diligence to investment decision-making and portfolio management, AI is now a key tool for most asset managers.

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Due Diligence Management Briefing Algorithm 59

ArchIntel

MAY 26, 2021

In trying to stay ahead of adversaries, cybersecurity firms are seen to engage in an unprecedented level of competition. These are some of the more notable competitive intelligence professionals in the industry who will chart the way for their companies through uncertain territory. Matt Krumholz Senior Manager Splunk.

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Alliance Competitive Intelligence Profiling Competitive 104

Zoominfo

JULY 13, 2021

In just the last 12 months, we launched ZoomInfo Engage to automate sales outreach. With Chorus, the entire organization can make better decisions by surfacing insights and analytics that you would only get if you sat in on every sales or customer success call. ZoomInfo); Sales Engagement Platform (e.g.

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Intelligence Intelligence Marketing Marketing 70

Datapine Blog

JULY 14, 2022

Sales have always been considered an intuition-driven profession where sales reps intuitively approach and engage best-fit prospects. While this approach might have worked in the past, it can’t guarantee sales success in today’s hyper-competitive world. The reason is one size doesn’t fit all.

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Sales Gaming Competitor Analysis Win 68

Evalueserve

MAY 25, 2021

Use cases have also evolved from process optimization to more customer- and sales-oriented outcomes. They are accelerating digital transformation to secure a sustainable competitive advantage, achieve market growth, quickly react to dynamic market conditions, and achieve operational efficiency. Competitive Landscape Templates. .

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Competitive Intelligence Competitive Intelligence Intelligence 97

Zoominfo

MAY 23, 2022

Take a challenging entry-level position in the sales industry with high expectations and an unrelenting daily schedule. Then add a hyper-competitive environment and an opaque path to promotion. But for too long, that’s been the de facto experience for a sales development representative. Sounds like a terrible mix.

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Benchmarking Sales Enablement Sales Human Resources 130