Smart Data Collective

AUGUST 29, 2019

In 2019, Forbes contributor Louis Columbus wrote a great article on the ways that big data is changing the sales and marketing profession. Best Marketing Strategies with Big Data. Every business can benefit from a strong marketing strategy. Every business can benefit from a strong marketing strategy. Start blogging.

Sales 183

Sales Marketing Marketing Brainstorming 183

mention

SEPTEMBER 1, 2023

Here’s an example of a topical map I quickly brainstormed: Now there’s a smarter way to build a topical map. Simply open your keyword research tool of choice. I prefer using Ahrefs, so here’s how to do it in Ahrefs (the process should be fairly similar with other keyword research tools).

IT 273

IT Travel Brainstorming Finance 273

Alpha Sense BI

NOVEMBER 13, 2023

There’s an endless number of internal and external factors that contribute to an organization’s research accessibility across teams. This challenge leads to a reliance on multiple platform solutions, research blind spots, laborious data gathering, endless duplication of efforts across different teams, and a diminished ROI on research.

Intellectual Property 116

Intellectual Property Knowledge Algorithm Brainstorming 116

Zoominfo

OCTOBER 15, 2020

Last November, I spent a weekend with our executive team brainstorming the biggest and most exciting opportunities for our growth in 2020 and beyond. We invited a trusted outsider—an expert on the sales and marketing technology landscape—to join us and share a unique perspective. Streaming Intent by ZoomInfo and Clickagy.

Brainstorming 246

Brainstorming Algorithm Gaming Research 246

mention

MAY 3, 2023

As every marketer knows, staying ahead of your content calendar is key to hitting your goals, monitoring and interpreting metrics accurately, and creating a production line of assets that are ready to go. We recommend using Lovo to create explainer videos, Reels, and mini-videos across your marketing channels.

Brainstorming 248

Brainstorming Win Innovation Marketing 248

CXL

FEBRUARY 3, 2022

Not revisiting your marketing objectives in the growth phase of your product lifecycle is the death knell of many startups. In this article, you’ll learn how to develop a marketing strategy for the growth stage. Increased demand brings challengers looking to benefit from the developing market. Image source.

Marketing 85

Marketing Marketing Brainstorming Competitive 85

SpyFu

MAY 21, 2021

Content marketing is a long game—you build authority and SEO strength over time as articles rank higher and get more engagement from readers. That’s why it’s important that your content marketing campaigns are built on top of a solid and well-reasoned plan. That’s what makes content marketing successful.

Marketing 104

Marketing Marketing Win Research 104

Similarweb

JANUARY 27, 2021

Search engines gather and rank all content produced per search query with crawlers and then run those rankings through algorithms to determine how relevant and high-quality content is, and therefore, what page of the search engine it appears on. . Start with keyword research. Research related keywords and phrases .

Algorithm 52

Algorithm Copywrite Win Brainstorming 52

SpyFu

JUNE 7, 2021

The tools you use to do research have a direct impact on the kind of data you’ll be able to gather. Long gone are the days when you could brainstorm some search terms for your site, mix them into your content (or advertising copy), and test to see what worked. So how do you choose which keyword tools to use for your research?

Business 122

Business Research Competitive Profiling 122

CXL

MAY 27, 2022

In today’s market ( 8,000 martech products alone ), it’s easier to attract the right customer with material they value than it is to chase down and convert a prospect who isn’t ready to buy. Demand generation meets this new market behavior and places much more emphasis on providing value before potential buyers ever see a sales message.

Research 103

Research Sales Gaming Brainstorming 103

Moz

MARCH 16, 2021

Search engine algorithms use latent semantic analysis to understand web content and ultimately determine what content best fits what the user is actually searching for when they use a certain keyword in their search. Doing a bit of brainstorming can help set your LSI keyword research off on the right track. LSI keyword tools.

Brainstorming 56

Brainstorming Entertainment Competitor Analysis Analysis 56

Evalueserve

NOVEMBER 2, 2021

Businesses have caught on and are investing more and more to turn their data into competitive advantages, from operations to market intelligence. Once you’ve settled on the AI journey for your career, it’s time to do some research. During our brainstorming sessions — we follow a simple rule – No questions are silly questions.

Brainstorming 52

Brainstorming Innovation Learning Algorithm 52

SpyFu

JANUARY 29, 2021

Even with the best marketing magic, we can't read minds. (It That's because content marketers are doing their best to determine search intent in what they create. We did that so that our writing could speak directly to you: a professional digital marketer always looking for ways to write better content. Who are they?

Analysis 99

Analysis Brainstorming Learning Gaming 99

SpyFu

JULY 23, 2021

Conduct Original Research People love to link to original research , and it’s easier to do than a lot of content creators think. There are two main advantages of original research: it’s exclusive data, so people are more likely to cite your findings, and it acts as a value-add when pitching a guest post on a higher authority website.

Learning 64

Learning Profiling Brainstorming Research 64

SpyFu

DECEMBER 19, 2022

With so much competition and ever-evolving algorithms, it can be extremely challenging to get your website to the top of Google. 90% of the most successful content marketers in a Content Marketing Institute study put their audience’s information needs as a top priority.

Profiling 111

Profiling Analysis Brainstorming Competitor Analysis 111

Datapine Blog

JANUARY 24, 2021

Research different KPI examples and compare to your own. You can start broad, by brainstorming and drafting a guideline for specific questions about data you want to uncover. Or even better: “Which marketing campaign that I did this quarter got the best ROI, and how can I replicate its success?”.

Data Analysis 126

Data Analysis Analysis IT KPI 126

Moz

NOVEMBER 15, 2020

People grow to rely on brands when those brands provide the information they’re looking for, so if your content marketing doesn’t incorporate those answers, you’re not demonstrating to your audience why they should trust you. You can do this by prioritizing original research. That can apply in marketing, too.

Marketing 83

Marketing Marketing Brainstorming Algorithm 83

Zoominfo

SEPTEMBER 10, 2018

In order to appeal to modern search algorithms, there are many new considerations content creators and website managers must make. There is an ongoing debate about whether or not LSI is an integral part of the current Google search algorithm. Check out our guide to content marketing to learn more about creating better content.

Algorithm 133

Algorithm Brainstorming Analysis Research 133

Zoominfo

JULY 30, 2018

But in our digital era, every modern content marketer must understand the basics of search engine optimization. Just consider these statistics: SEO/SEM marketing is the eighth most in-demand hard skill wanted by companies in 2018, according to a LinkedIn study ( source ). Produce original data: Original research. Keep reading.

Brainstorming 180

Brainstorming Copywrite Algorithm Research 180

Moz

SEPTEMBER 2, 2019

With 54% of shoppers choosing to shop on e-commerce marketplaces, it’s no surprise that online marketplaces are the number one most important digital marketing channel in the US, according to a 2018 study by the Digital Marketing Institute. Amazon’s A9 algorithm: The secret ingredient. Now, answering 5.6

Commerce 55

Commerce Algorithm Sales Advantage 55