Zoominfo

MAY 8, 2020

By identifying these micro-TAMs, we can see where we win often and win big, but are under-represented (an opportunity) compared to areas with lower deal sizes and higher loss rates (lower priority). The Top-Down approach to calculating TAM uses industry research to estimate the size of your addressable market.

Analysis 273

Analysis Marketing Marketing Win 273

Wink Intel

FEBRUARY 13, 2024

Who wins here? Ultimately, I am just grateful for any and all opportunities to educate consumers about the existence of annuities, and whether (or not) they may be a viable purchase for their retirement goals. Sheryl Moore is President and CEO of the life and annuity market research firm of Wink, Inc. So, there is that.

Education 98

Education Market Research Marketing Research Competitive Intelligence 98

Happy Market

OCTOBER 31, 2022

This Episode is Sponsored by: This episode is brought to you by Michigan State’s Marketing Research program. Are you looking for higher pay, to expand your professional network, and to achieve your full potential in the world of market research? You are listening to the Happy Market Research Podcast.

Advantage 52

Advantage Advantage Win Market Research 52

Zoominfo

DECEMBER 19, 2018

You’ll get to see strategy session meetings with real clients, in-house campaign build outs for training courses and live events, group huddle ups and team bonding sessions, wheel spin giveaways (where you can win free stuff) and much more.”. “If Now, you can access their research on the MarketingExperiments YouTube channel!

Marketing 220

Marketing Marketing Travel Education 220

Happy Market

JANUARY 10, 2022

This Episode is Sponsored by: This episode is brought to you by Michigan State’s Marketing Research program. Are you looking for higher pay, to expand your professional network, and to achieve your full potential in the world of market research? You’re listening to the Happy Market Research podcast.

Travel 40

Travel Market Research Marketing Research Education 40

Zoominfo

OCTOBER 5, 2021

You’ll get to see strategy session meetings with real clients, in-house campaign build outs for training courses and live events, group huddle ups and team bonding sessions, wheel spin giveaways (where you can win free stuff) and much more.” “If Now, you can access their research on the MarketingExperiments YouTube channel!

Marketing 100

Marketing Marketing Travel Education 100

Happy Market

AUGUST 25, 2020

Almost everyone has taken its surveys, but did you know that SurveyMonkey offers complete solutions for market researchers? For more information on SurveyMonkey Market Research Solutions, visit surveymonkey.com/market-research. You're listening to the Happy Market Research Podcast.

Market Research 52

Market Research Marketing Research Benchmarking Travel 52

E2M

MARCH 13, 2024

We’ll be your Robin here and share how to create an SEO proposal that stands out from your competitors and wins you more clients! Including them in your proposal can help you win new clients. Moreover, talk about the target market, customer persona, market research, and insights. Table of Contents I.

Analysis 67

Analysis Win Benchmarking Profiling 67

Aqute Intelligence

APRIL 13, 2023

A good competitor research project will use many sources to collect as much information as possible about the target competitor. Reading older annual reports can also be useful in competitor research. Below are the public sources of information that we use most frequently. A great source of transcripts is Seeking Alpha.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Alpha Sense BI

DECEMBER 6, 2023

AlphaSe ns e’s 2023 State of Generative AI & Market Intelligence report found that genAI is the most-utilized type of AI tool used by organizations to power intelligence research. On the platform, you can instantly surface the key insights you need to win more business and deliver better client services.

Knowledge 52

Knowledge Research Market Research Marketing Research 52

ATTEST

JUNE 19, 2023

Competition mapping, also known as competitive analysis, is a systematic process of researching and analyzing your competitors to identify their strengths and weaknesses, understand their market positioning, and develop effective strategies to gain your own competitive advantage. What is competition mapping, and why is it important?

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

ATTEST

JUNE 19, 2023

Competition mapping, also known as competitive analysis, is a systematic process of researching and analyzing your competitors to identify their strengths and weaknesses, understand their market positioning, and develop effective strategies to gain your own competitive advantage. What is competition mapping, and why is it important?

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

Happy Market

FEBRUARY 6, 2023

Founded in 1966, Schlesinger is a leading provider of quantitative and qualitative research solutions and has built and bought leading technology solutions providing customers with both best-in-class service and software. You are listening to the Happy Market Research Podcast. For a limited time, user seats are free.

Market Research 52

Market Research Marketing Research Research Learning 52

Contify

NOVEMBER 3, 2020

Subject matter experts from Contify will also be present at IntelliCon 2020 to guide attendees on how to set up a successful market and competitive intelligence program. Contify offers an AI-enabled Market and Competitive Intelligence solution that tracks information on competitors, customers, and industry segments. About Contify.

SCIP 52

SCIP Competitive Intelligence Competitive Intelligence 52

Netbasequid

JANUARY 26, 2022

Marketing analytics tools gather and aggregate data from off- and online sources found web-wide, including but not limited to review sites, social media, news, research papers, surveys, financial records, forums, images and more. Level of education. They’re not all created equally. Social networks used. Job responsibilities.

Marketing 72

Marketing Marketing Benchmarking Competitor Analysis 72

Netbasequid

AUGUST 10, 2021

And that’s where you can swoop in on the back of your social listening tools to understand the conversation and adjust your marketing messaging to meet consumer need. You win – and so do your customers. So, how do you engage with consumers and begin to shift the narrative within your brand or marketing department?

Marketing 98

Marketing Marketing Analysis Gaming 98

Happy Market

JANUARY 30, 2023

You’re listening to the Happy Market Research Podcast. Jessica, welcome to the Happy Market Research Podcast. [00:00:32] 00:00:36] Jamin Brazil: HubUX is a research operations platform for private panel management, qualitative automation including video audition questions and surveys. That is a big win.

Hospitals 52

Hospitals Research Market Research Marketing Research 52

bazaarvoice

APRIL 5, 2022

He didn’t allow his marketing team to do the research they needed. One of the biggest misconceptions about bringing a product to market is that someone just swoops in at the end to sell the finished product. The role of a product marketing manager (PMM) varies between different industries, companies, and products.

Marketing 52

Marketing Marketing Market Research Marketing Research 52

Netbasequid

AUGUST 2, 2021

In a nutshell, SCIP is the world’s leading non-profit organization committed to CI education and certification. Another point to think about when you perform your next competitive analysis is that traditional research methods were often focused directly (and solely) on a company’s closest competitors.

Competitive Intelligence 98

Competitive Intelligence Competitive Intelligence Intelligence 98

Alpha Sense BI

APRIL 26, 2024

Market landscapes are moving fast in 2024—and so are your competitors. Businesses must stay on the pulse of competitor strategies, activities, and market positions in order to maintain their competitive edge and win clients. Cost: Pricing for Klue is not publicly listed.

Battlecard 52

Battlecard Startups Competitor Analysis Competitive Intelligence 52

ArchIntel

OCTOBER 5, 2020

Dorothy Koch , head of Business Research and Competitive Intelligence with Sagacity Operations Solutions , recently spoke with ArchIntel regarding how competitive intelligence and analysis has driven the commercial sector. She discussed how to build out new solutions, gather information and measure success within the market.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

ArchIntel

OCTOBER 29, 2020

We provide support across the board, from competitive intelligence to customer insight inquiries and market research requests. The biggest lesson I’ve learned is to keep an open mind and never let either stakeholders or personal experiences bias the research effort.

Competitive Intelligence 196

Competitive Intelligence Intelligence Intelligence Competitive 196

Similarweb

APRIL 20, 2021

Content marketing . Content marketing aims at informing, educating, and supporting a clearly defined target audience using content such as blogs, whitepapers, eBooks, infographics , etc. Content marketing is one of the most powerful digital marketing tactics if you have the necessary internal stability and resources.

Win 98

Win Marketing Marketing IT 98

Datapine Blog

JANUARY 18, 2023

Another common use case of these reports is to research the implementation of new products or develop existing ones. While a lateral report assists in organization and communication between groups that are at the same level of the hierarchy, such as the financial and marketing departments. A real win-win-win.

Retail 80

Retail Finance KPI Research 80

Similarweb

APRIL 20, 2021

Content marketing . Content marketing aims at informing, educating, and supporting a clearly defined target audience using content such as blogs, whitepapers, eBooks, infographics , etc. Content marketing is one of the most powerful digital marketing tactics if you have the necessary internal stability and resources.

Win 59

Win Marketing Marketing IT 59

Wink Intel

APRIL 20, 2021

population, and are the most diverse and most educated generation so far. ii Yet, facing overwhelming student loan debt and challenges entering the job market has forced many to delay important life decisions from marriage, to having children and buying their first home. . i Pew Research Center. ii Pew Research Center.

IT 40

IT Loss Finance Research 40

ATTEST

OCTOBER 16, 2019

Research found that Absolute Radio’s audience of “Reluctant Adults” (people who balance responsibility with adventure) were 80% more likely than the UK average to have hired a vehicle in the last 12months. They were also able to pinpoint specific photography styles that resonated in each market.

Commerce 52

Commerce Retail Restaurants Gaming 52

ATTEST

OCTOBER 16, 2019

Research found that Absolute Radio’s audience of “Reluctant Adults” (people who balance responsibility with adventure) were 80% more likely than the UK average to have hired a vehicle in the last 12months. They were also able to pinpoint specific photography styles that resonated in each market.

Commerce 40

Commerce Retail Restaurants Gaming 40

Alpha Sense BI

AUGUST 18, 2023

For hedge fund managers, the speed and scope of tools like market intelligence , financial research, and data analytics platforms directly correlates to their ability to keep pace with market events and new opportunities. In recent times, generative AI (genAI) has become a particularly hot topic across all industries.

Due Diligence 52

Due Diligence Capital Globalization Research 52

Happy Market

MAY 9, 2022

Founded in 2007, Civic Science is a consumer intelligence research platform that polls millions of Americans each week covering thousands of topics. Their proprietary InsightStore analyzes the responses so decision-makers can discover the market and cultural trends. You’re listening to the Happy Market Research podcast.

Management 52

Management Entertainment Market Research Marketing Research 52