Wed.May 17, 2023

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Creating wealth, jobs, and community through women-owned businesses

CIO

Women-owned businesses represent 33% of the world’s private businesses. That number should be higher when you consider that women-owned businesses are one of the most underutilized drivers of innovation and job growth in both developed and emerging markets. These businesses are particularly challenged when it comes to accessing opportunities in global trade.

Business 643
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11 Top Affiliate Marketing Platforms for Beginners

mention

The affiliate marketing spend in the US was up to $8.2 billion in 2022 , a significant rise from $5.4 billion in 2017. With this trend in mind, it’s safe to say that affiliate marketing isn’t going anywhere. But becoming an affiliate marketer takes more than merely knowing what the term means. For one, you must choose the right platform for affiliate marketing.

Marketing 273
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Enabling a data-driven IT modernization strategy

CIO

The big picture : In the midst of a rush to technology modernization, it’s critical to ensure the organization’s data assets are not overlooked. Why it matters:  Data-driven business decisions must factor prominently in modernization efforts. The bottom line:  Don’t leave data behind. Excellent opportunities to save and make money, reduce risk, and develop new models of business emerge when business, IT and data teams work together, identifying where the enterprise’s most valuable data assets re

IT 594
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AI In Marketing: Is It Worth the Hype?

Smart Data Collective

AI has been the latest controversy, as it may seem to eliminate the need for human working positions in most professions. Artists, especially, were vocal about their concerns about the technology, considering the system’s merging way of creating art. ChatGPT doesn’t seem to think about the importance of artists after it tells a writer they don’t exist but after citing their previous work.

Marketing 249
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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AFL launches Just Walk Out technology to tackle queues at Marvel Stadium

CIO

The pain of long lines for food and drinks is about to be eased at Melbourne’s Marvel Stadium with the introduction of Amazon’s Just Walk Out technology, a first for the southern hemisphere. Rob Pickering, general manager for technology at The Australian Football League (AFL), which owns and operates the stadium, says the initiative is set to go live in the next fortnight in time for the early rounds of the AFL Premiership Season.

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Mainframe modernization holds the key to IBM i success

CIO

IBM mainframe technology is a data center lynchpin for many organizations. Introduced 35 years ago as OS/400, a survey of IBM i users by Forta found that seven out of 10 use IBM i, an operating system developed by IBM for IBM Power Systems, to run more than half of their applications. While adoption of newer versions of IBM i – such as IBM i 7.4 and IBM i 7.5, released in 2019 and 2022, respectively – has increased, customers are unlikely reaping the benefits of the operating system.

Gaming 369
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Tips to Protect Office 365 Systems from Data Breaches

Smart Data Collective

Data breaches have become frighteningly common in recent years. In 2022, over 422 million individuals were affected by over 1,800 data breaches. According to the Identity Theft Resource Center’s 2022 Data Breach Report, the number of data breaches decreased slightly in 2022 from the number reported in 2021. However, this was due to a lag in the beginning of the year and the total number of Americans affected actually surged.

Loss 221
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Technology, Processes, and Culture: Red Hat’s Open-source Pathway to Successful Digital Transformation

CIO

The world has witnessed the undeniable power of digital transformation to unlock tremendous potential and propel businesses forward in today’s fast-paced digital era. Yet, as organisations work to reap the benefits of innovation and growth, they must also navigate this new terrain. The road to digital transformation requires significant investments of time, money, and resources, and demands that organisations adapt to complex technological, cultural, and organisational changes.

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Know your competition! ASRC Federal is more than meets the eye

FedSavvy

ASRC Federal is a perennial top GOVCON competitor and we last examined ASRC Federal in July 2021 …so let’s give this high flying Alaskan Native Corporation another look. There is much to consider about ASRC Federal so we will only touch on a few aspects of their business in this blog. Buy, buy, buy! Figure 1 – Highlighted ASRC Federal’s M&A activity since 2013 ASRC Federal – and other ANCs – are not typically synonymous with growing via acquisition.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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My Thoughts on Day Two Keynote of SAP Sapphire Orlando 2023

Timo Elliot

This is my personal summary of the Day 2 Customer Success Keynote at the 2023 SAP Sapphire Customer Conference in Orlando, Florida. A replay is available on the Virtual Sapphire Platform. Day two opened with SAP’s Customer Success leader Scott Russell and a story about bumping into an old friend, who remarked how hard it is for companies to actually change, to take full advantage of the latest technologies.

Travel 105
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Chad Groenhout Promoted to Vice President at AIM Targeted Intelligence

AIM

AIM Targeted Intelligence (AIM) is pleased to announce the promotion of Chad Groenhout to the position of Vice President. Chad joined the company in 2011 as a Business Intelligence Associate and has been an integral part of the company’s success and growth. In his most recent role as Senior Research Analyst, Chad led numerous research projects for AIM’s clients, delivering strategic insights and recommendations that have helped clients make informed business decisions.

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Monitoring Distributed Assets to Win Again 

Netbasequid

Years ago, only a few social channels really mattered to brands—three, maybe five at most. Brands want to be where consumers spend most of their time, after all, and the options back then were slim. Likewise, there were only a couple of handles to pay attention to, and there really wasn’t a need to have real-time intelligence on your competitors’ social media activities—not yet.

Win 98
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Data Explainability: The Counterpart to Model Explainability

Dataversity

Today, AI and ML are everywhere. Whether it’s everyone playing with ChatGPT (the fastest adopted app in history) or a recent proposal to add a fourth color to traffic lights to make the transition to self-driving cars safer, AI has thoroughly saturated our lives. While AI may seem more accessible than ever, the complexity of AI models has increased exponentially.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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How Table Explorer Can Streamline Your Financial Auditing and Modeling Workflow

Alpha Sense BI

For analysts, auditing financial performance or starting a financial model often means spending hours, if not a week, aggregating and validating historical performance. A surplus of time is wasted on manually aggregating or calculating historical financials and metrics. In the world of financial services, corporate development, and consulting, minutes are money, which is why it’s critical to optimize and streamline how you get your work done.

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How NOT to Use Topic Clusters in Your Content Strategy [VIDEO]

Weidert Group

Topic clusters are a valuable SEO tool. However, knowing exactly what topic clusters are — and what they aren't — is key to maximizing your inbound marketing efforts. As B2B marketers, we all want to ​​cut through the noise within search engines and generate high-quality leads. Topic clusters are a way to demonstrate topic expertise and help improve a site’s search rankings for several core topics.

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How to use social listening for industry trends and SEO keyword research

Infegy

Series: Social Intelligence for Content Strategy - Part III One of the key benefits of social listening is its ability to help you stay on top of industry trends and see how and which keywords and topics drive engagement. You can use these insights to craft a content strategy that captures your target audience!

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What Is Data Visualization?

GoodData

Data visualization allows you to display insights in a way that everyone can understand. Read this article to learn about how to visualize your data, best practices, and more.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Funding Insights May 8-14

Owler

A roundup of the previous week’s large and small funding rounds from Owler. ? COMPANIES YOU SHOULD KNOW + Worldia Gets $27.3M of Funding in Series B Round Worldia is a French-based Traveltech company that meets the needs of travelers by providing customized trip itineraries. Founded in 2012 by Gregoire Pasquet, David Parlange, and Erwan Corre, Worldia weathered one of the most devastating periods of time for the tourism industry as worldwide travel was impacted by the pandemic.

Biotech 52