Wed.Sep 07, 2022

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Cropin’s agriculture industry cloud to provide apps, data frameworks

CIO

Cropin, an agritech startup backed by the Bill and Melinda Gates Foundation, on Tuesday said that it was launching its industry cloud for agriculture, built on Amazon Web Services (AWS). Dubbed Cropin Cloud, the suite comes with the ability to ingest and process data, run machine learning models for quick analysis and decision making, and several applications specific to the industry’s needs.

Startups 657
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Can Data Mining Aid with Off-Page SEO Strategies?

Smart Data Collective

Data mining technology has led to some important breakthroughs in modern marketing. Even major companies like HubSpot have talked extensively about the benefits of using data mining for marketing. One of the most important ways that companies can use data mining in their marketing strategies is with SEO. Data mining is especially useful in the context of offsite SEO.

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For Global Success, Think Like a Local

CIO

We live in a highly connected world. Technology has broken down many barriers to trade. Every aspect of retail has been disrupted, from the way shoppers research purchases to the methods they use to pay. However, despite the powerful forces of globalization, significant local differences exist. . In some countries, the use of mobile phones is now an essential part of the physical shopping experience, while in other territories there’s a more obvious distinction between online and offline shoppi

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Buyer’s Guide: Finding the Right Lead Routing Software for Your Business

Zoominfo

You’ve probably heard by now how intelligent lead routing — an automated system of processing leads — can help sales teams improve their speed to lead and ensure nothing falls through the cracks. But finding the best lead routing software for your business takes special consideration — your team has unique needs, and all lead routing solutions are not created equal.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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3 Ways to Make Storage a Strategic Asset for Your Organization (Not Just an IT Cost)

CIO

C-level executives are most interested in strategic assets and initiatives that will advance, transform, and grow their enterprises. They continually want to make “cost centers” more efficient and more cost-effective, while investing in what will accelerate, empower, and protect the business operations and its customer base. Because data and digital technology have become so integral into any enterprise’s lifeblood, senior leadership teams must differentiate between the strategic aspects of IT a

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5 Strategies for Remaining Afloat During Economic Uncertainty

Zoominfo

One of the most remarkable things about today’s economic slowdown is actually the decade of growth that got us here. From the ashes of the financial crisis to the once-in-a-lifetime shock of the pandemic, the American economy went on a bull run that produced an unbelievable level of innovation and wealth creation. That also means there’s a generation of emerging business leaders who haven’t worked during a prolonged recession.

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Wink, Inc. Releases Second Quarter, 2022 Life Sales Results

Wink Intel

— FOR IMMEDIATE DISTRIBUTION — NEWS RELEASE. . INDEXED LIFE SALES CONTINUE ON RECORD SETTING PACE. Wink, Inc. Releases Second Quarter, 2022 Life Sales Results. Des Moines, Iowa. September 2 nd , 2022 – Wink, Inc. released the second quarter, 2022 life sales results in its 100 th edition of Wink’s Sales & Market Report. Wink’s Sales & Market Report is the insurance industry’s #1 resource for life insurance sales data, since 1997.

Sales 105
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The Incredible Growth of Chess - Chess in 2000 vs. 2022 Data Visualizations

Data Hut

Chess is a game that has seen tremendous growth in the last decade. The number of players has increased substantially, and the number of tournaments has grown even faster. It has grown exponentially over the last two decades, with a meteoric rise of young bloods in the FIDE chess rankings top 100. Players like Pragnanandha, Alireza, Gukesh, Nihal Sarin, Abusatatov, etc., are under 20 years old, and they’re already in the top 100 of the FIDE ratings.

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How Online Price Monitoring Helps To Understand Pricing Strategies?

Cata Crops

The pricing of a product or service is one of the most important decisions that require a lot of consideration. While deciding on an appropriate price for your product, you should keep in mind certain factors before considering any Online Price Monitoring such as market demand, competition and other relevant factors. With so many products and … Continue reading "How Online Price Monitoring Helps To Understand Pricing Strategies?

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How to Mitigate the IT Challenges of Remote Work

Dataversity

During the pandemic, many businesses were forced to support remote work to stay afloat. While this shift was initially a temporary solution, the resulting increase in productivity and an overwhelmingly positive employee response has since led high-profile companies such as Google, Apple, Twitter, Salesforce, J.P. Morgan, and Slack to establish permanent hybrid and remote work corporate policies.

IT 52
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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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How Online Price Monitoring Helps To Understand Pricing Strategies?

Cata Crops

The pricing of a product or service is one of the most important decisions that require a lot of consideration. While deciding on an appropriate price for your product, you should keep in mind certain factors before considering any Online Price Monitoring such as market demand, competition and other relevant factors. With so many products and … Continue reading "How Online Price Monitoring Helps To Understand Pricing Strategies?".

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Avoiding Bad Data in Sales Cloud

TDAN BI

Insightful and accurate data is the lifeblood of any successful business. Without it, you may find yourself missing out on opportunities or dissatisfaction from your customers— not what we want at all! There are many ways to ensure high-quality information in Salesforce Sales Cloud with regular cleansing routines that keep up-to date records for each […].

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TFA Representatives Recognized by Forbes as America’s Top Financial Security Professionals

Wink Intel

BALTIMORE , Sept. 5, 2022 /PRNewswire/ — Transamerica Financial Advisors, Inc. (TFA) is pleased to announce that five of the organization’s independent representatives have been recognized as top-ranked financial security professionals in their respective states. Forbes and SHOOK Research have ranked the top professionals in the wealth planning, protection, and insurance industry in their annual list of Top Financial Security Professionals 2022.

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How to Deal with CRM Challenges

TDAN BI

Customer Relationship Management (CRM) is an acronym that stands for a software program used to create and manage customer connections. A CRM software is essential to your business as it enables organizations to effectively handle all of their communications with current and potential clients. Customer information, preferences, and behavior are tracked using CRM software.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Senior Market Sales Acquires New York-Based Field Marketing Organization CareValue

Wink Intel

OMAHA, Neb. , Sept. 1, 2022 /PRNewswire/ — Senior Market Sales ® (SMS), one of the industry’s premier insurance marketing organizations, has acquired CareValue, a rapidly growing national field marketing organization (FMO) based in Canandaigua, New York , and specializing in senior life and health insurance. SMS President Jim Summers said CareValue’s technology platform, its success as a market leader serving independent insurance agents, and its impressive growth attrac

Sales 40
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A CDO Playbook for Driving Marketing Impact

TDAN BI

Introduction The Chief Data Officer is a relatively recent addition to the classic C-suite roles. C-level’s in larger organizations are focused on enterprise-level strategy and asset management. The presence of the CDO among that cohort represents the growing realization that “Data” has become a true strategic asset that requires highly specialized management and dedicated resources. […].

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Life Insurance Direct Marketing Association (LIDMA) Announces 2022 Fall Meeting & Business Showcase

Wink Intel

19 th Annual LIDMA Fall Meeting & Business Showcase of industry leaders to take place at the Westdrift Manhattan Beach in Manhattan Beach, California from October 16 to October 19, 2022. The 2022 LIDMA conference theme is “Future of Life Insurance Distribution” and will feature keynote speakers. ATLANTA , Aug. 31, 2022 /PRNewswire/ — The Life Insurance Direct Marketing Association (LIDMA) has announced its 19 th Annual Fall Meeting and Business Showcase will take pla

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Using NFTs to build awareness for your brand in 7 different ways

mention

If you’re a social media marketer, you know that one of the key ways to build awareness for your brand is to create engaging and compelling content. But what if you could take things one step further and actually use new technologies to help you promote your brand? Blockchain technology is changing the world, and one of its most interesting applications is in the use of non-fungible tokens, or NFTs.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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The secret to financial security? Owning life insurance, survey says

Wink Intel

Arlington, Va. and Windsor, Conn., ? According to new findings from the 2022 Insurance Barometer Study, conducted jointly by nonprofit industry trade associations LIMRA and Life Happens , 2 in 5 parents say they are barely or not at all financially secure. This is increasingly critical, as most households haven’t prepared for the loss of a primary wage earner: 44% say it would take less than six months to feel financial hardship if this happened to their family.

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Can Democratizing BI Use Help My Team?

Elegant BI

Why is Business Intelligence Democratization Important for My Business? Gartner research reveals that, ‘80% of organizations seeking to scale digital business will fail because they do not take a modern approach to data and analytics governance.’. If you are considering democratizing business intelligence gathering and analytics, you are not alone! Businesses today face more competition from local and global markets and every team member must work quickly and accurately in support of goals and o

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Actuarial Group Posts Individual Annuity Guide

Wink Intel

Annuity experts have published a new guide to the most popular types of individual annuities available in the United States today. The Lifetime Income Risk Joint Committee — an arm of the American Academy of Actuaries — posted the issue brief on the academy website late last month. Actuaries are people who have taken tests to prove that they understand the kinds of math needed to analyze insurance and pension risk.

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Life Insurance Awareness Month Arrives Amid COVID-19 Lull

Wink Intel

Life Happens launched the 2022 Life Insurance Awareness Month campaign Thursday, at a time when memories of the deadly COVID-19 spike that hit in January are fading. The Arlington, Virginia-based financial services education group has brought in Roselyn Milagros Sánchez Rodriguez — a singer, songwriter, dancer, actor and producer born in Puerto Rico — to energize the new campaign.

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What Questions Are Brands Asking About Their ESG Initiatives Ahead of 2024?

Temperatures are rising (and not just metaphorically) as key stakeholders anxiously anticipate the outcomes of COP28. While companies reconsider their 2024 environmental sustainability strategies, there is another aspect of ESG that deserves exploring, the social sector. In the latest edition of "Navigating ESG Comms Through the Cosmos - Sagittarius Edition", 3BL hones in on this sign’s bold quality of asking questions others are burning to know the answers to.

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Regulators Draft Language for Hot New Annuities

Wink Intel

Life insurers could start using a new language to build “index-linked variable annuities,” or ILVAs, as early as April 1, 2023. The Index-Linked Variable Annuity Subgroup, an arm of the National Association of Insurance Commissioners, has been working on an Actuarial Guideline ILVA draft for more than a year. Insurer groups seem to like what they’re seeing in the latest draft, including part of a provision that calls for the guideline to take effect this spring.

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U.S. Life Expectancy Fell Another 1.2 Years in 2021

Wink Intel

The COVID-19 pandemic continued to drive down Americans’ life expectancy in 2021. The U.S. Centers for Disease Control and Prevention is reporting, based on early data, that overall life expectancy at birth fell by 1.2 years between 2020 and 2021, to 76.1 years, according to a new report and a comparable report based on 2020 data. For 65-year-olds, life expectancy fell by 0.5 years, to 18.3 years.

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Finseca Completes NAILBA Merger

Wink Intel

Finseca announced today that it has completed previously announced plans to combine with another financial professional group, the National Association of Independent Life Brokerage Agencies. NAILBA will now be known as “NAILBA, a Finseca Community, according to Finseca. Marc Cadin, Finseca’s CEO, said the group is just getting started with life insurance and financial services organization consolidation.

IT 40
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MYGA sales surpass all other annuities while variable sales plummet in Q2

Wink Intel

Multi-year guaranteed annuity (MYGA) sales in the second quarter of 2022 hit $26.2 billion—up more than 79.9% when compared to the previous quarter, and up 81.8% when compared to the same period last year according to the 100 th edition of Wink’s Sales & Market Report. “Multi-Year Guaranteed Annuity sales exploded again this quarter,” said Sheryl Moore, CEO of both Wink, Inc. and Moore Market Intelligence.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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Wholesaling Diversity

Wink Intel

My friend Orian Williams, JD, LL.M, CFP® was recently recognized by the Association for Wholesaling Diversity to be a “Rising Star.” After listening to him on the “ For Internal Use Only”podcast, I can attest that he most definitely IS a RISING STAR! He is an attorney, a wholesaler, a father of triplet girls, a foodie, a traveler, and more.

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Great American Life to become MassMutual Ascend Life Insurance Company

Wink Intel

In May 2021, Great American Life Insurance Company was sold to MassMutual. As part of this transition, we will establish a new company name. On Monday, October 3, Great American Life Insurance Company will begin doing business as MassMutual Ascend Life Insurance Company. We’re working hard to ensure that our transition to MassMutual Ascend is as simple as possible for you.

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Flight to safety propels New York Life, others to top of annuity hill

Wink Intel

The macroeconomic factors dominating 2022 are about as dramatic as it gets: 8-9% inflation rate, interest rates up 2% and the Dow Jones down 10%. To annuity buyers and sellers, it signals one thing: a flight to safety. In other words, a turn away from riskier, equity linked products toward safer, guaranteed rate return products such as fixed annuities.

IT 40
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Why this is a golden age for life insurance

Wink Intel

Every generation has defining moments, but few experience an event like the COVID-19 pandemic — an inflection point that delineates the “before” from everything that follows. Historians and future generations will undoubtedly use the past two-plus years to study significant societal change. In the life insurance industry, we felt change too. . Click HERE to read the full story via INN.

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The Silver Lining to Corporate DEI Challenges

In our latest edition of Navigating ESG Comms Through the Cosmos - Scorpio Edition, 3BL embraces the perspective of one of the zodiac's most misunderstood signs: Scorpio. While this sign often has a darker view of the world, they do not shy away from shining a light on controversial topics. This month we take a deep dive into corporate pullback of DEI and how companies can utilize astrological advice to reinvent its social impact communication.