Mon.Mar 27, 2023

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Customer Acquisition vs. Customer Retention: Which Is Best for Your Business?

mention

If you’re someone who has experience with trying to grow a business, you’re no stranger to the challenges of acquiring new customers and the pain caused by the loss of the customers you had on board. In the early and intermediate stages, businesses are bound to grapple with resource constraints, necessitating a prioritization of which areas to invest in.

Business 130
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Why data leaders struggle to produce strategic results

CIO

Chief data and analytics officers (CDAOs) are poised to be of increasing strategic importance to their organizations, but many are struggling to make headway, according to data presented last week by Gartner at the Gartner Data & Analytics Summit 2023. Fewer than half (44%) of data and analytics leaders say their teams are effective in providing value to their organization.

Education 902
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6 Reasons to Boost Data Security Plan in the Age of Big Data

Smart Data Collective

Our lives are being affected by big data more than ever. Therefore, it should be no surprise that the big data analytics market is projected to be worth $655 billion by 2027. However, the rise of big data has also led to greater security risks. Businesses need to bolster their data security as a result. Our Growing Dependence on Big Data Makes Data Security More Important than Ever Big data is revolutionizing the way we live our lives.

Security 235
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AI bots for customer experience: trends, insights, and examples

CIO

The hype surrounding AI-based voice and chatbots is evident, but do they deliver? Most still perform only extremely basic tasks and often mirror the poor practices of traditional IVRs. Customers may be open to the idea, but only 30% believe that chatbots and virtual assistants make it easier to address their service issues. The things customers say bots are good at – replying quickly, helping them outside normal business hours, being friendly – are not as important as what 60% say bots fail

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Growing Demand for Data Science & Data Analyst Roles

Smart Data Collective

Unleash your analytical prowess in today’s most coveted professions – Data Science and Data Analytics! As companies plunge into the world of data, skilled individuals who can extract valuable insights from an ocean of information are in high demand. Join the data revolution and secure a competitive edge for businesses vying for supremacy.

Algorithm 228

More Trending

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SMEs Use AI-Driven Financial Software for Greater Efficiency

Smart Data Collective

AI is driving major changes in the financial world. It is estimated that Fintech companies spent over $9.5 billion on AI in 2021 , but small businesses may spend even more on AI-driven financial management software. The banking industry is among those most heavily affected by AI. Smart solutions can give banks an advantage over competitors. Some of the benefits of AI in banking include: Banks use AI bots to onboard clients and analyze borrower risk.

Finance 220
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CIOs to learn about the art of persuasive communication.

CIO

Persuasive Communication Workshop, FutureIT | Dallas, March 29th. Hosted by Dan Roberts, Host, Tech Whisperers Podcast, CEO, Ouellette & Associates and Larry Bonfante, Senior Consultant, Ouellette & Associates. IDG Don’t miss CIO’s FutureIT | March 29 at the Tower Club, Dallas presented by CIO, CSO and ComputerWorld. A pre-conference workshop will be exclusively offered to conference attendees, hosted by Dan Roberts, Host, Tech Whisperers Podcast; CEO, Ouellette & Associates and Larr

Learning 325
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How good is ChatGPT for competitive intelligence?

Aqute Intelligence

ChatGPT is all the rage at the moment. It can pass bar exams and medical exams and seemingly answer all sorts of questions in a way that has some people very excited about ChatGPT being a fundamental shift in computer intelligence. Our understanding of the model behind ChatGPT is limited but it seems at first glance like it might excel at the fact-finding part of competitive intelligence (leaving aside the question of whether it can help with insights and decisions).

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The Importance of Social Media Engagement in 2023

Netbasequid

Social media is where consumers go to connect with their friends and with brands. But this connection is a two-way street, and brands often miss the opportunity to engage their audience and create authentic connections. Without this exchange between consumer and brand, social media becomes just media—and consumers will look elsewhere for connections.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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How Should a CDO Spend Their Time?

Dataversity

Unlike most C-Suite roles that have certain expectations, the chief data officer (CDO) role is still relatively new, which means it often needs to be defined by CDOs themselves. This can be both a good and bad thing: On one hand, you can carve your role and make it unique, but on the other hand, […] The post How Should a CDO Spend Their Time? appeared first on DATAVERSITY.

IT 94
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Digital transformation in retail: A guide for brands

bazaarvoice

This is a guide on how (and why) retail brands need to fully embrace and execute digital transformation. We’ll explain what that means, the benefits, what channels to focus on, and tactics for a digital transformation strategy in retail that will attract and retain shoppers. With the right tools and tactics, retail digital transformation can solve multiple of your problems.

Retail 52
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10 Best market research companies in the UK for reliable data and analysis

ATTEST

The UK market remains a key choice for businesses looking to expand their customer base and unlock growth opportunities. But you can’t do it without first gathering actionable intelligence about buyers, their needs and their preferences. Market research companies in the UK can help you make strategic business decisions with consumer insights. These market research agencies use quantitative and qualitative research methods to help you assess the competition, buyers’ pain points, and m

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Takeaways for Businesses in the Rapidly Evolving Data Security and Privacy Landscape

Dataversity

As more and more businesses jump into the digital transformation bandwagon by leveraging cutting-edge tools and technologies, data security and privacy challenges have also increased. Even though customer privacy and security may seem interchangeable to most of us, both are distinctly separate yet interrelated concepts. And knowing the exact difference between the two is undoubtedly the need […] The post Takeaways for Businesses in the Rapidly Evolving Data Security and Privacy Landscape a

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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? Introducing Enhanced Metrics: Outer Joins and Advanced Date Arithmetic in MAQL

GoodData

Learn how to improve your data analysis with advanced metrics in MAQL using outer joins and date arithmetic. Enhance your business insights today.