article thumbnail

How to Elevate Your Skills Using Metaphors in Copywriting

mention

Copywriting is different from the content you create on a daily basis. Copywriters know this, and it’s one of the reasons why they tend to spice things up by using metaphors and analogies in the copy. If you’re unfamiliar with how you can elevate your copywriting with metaphors, this article will help you get started.

Copywrite 240
article thumbnail

Tech leaders weigh in on the upside and flipside of generative AI

CIO

But, as with any big new wave, there is a risk of once-promising projects being washed up and there are clear and obvious concerns over governance, quality and security. Jon Collins of technology analyst firm GigaOm and author of The Technology Garden: Cultivating Sustainable IT-Business Alignment, is both a market watcher and user.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Dynamic talent sourcing gains traction for filling skills needs

CIO

To create Witricity’s roadmaps for business development, market analysis, and product development, Edmunds needed input from seasoned management consultants. Needed was the ability to securely handle document uploads and financial contributions, along with a unified, cohesive design, Janelle explains. They offered project management.

Startups 325
article thumbnail

5 methods to adopt responsible generative AI practice at work

CIO

Similarly, security tools are starting to use language generation to explain threats, anomalies, and possible evidence of breaches detected by AI in clear, customized language that tells you what it means and what to do about it. There’s also a lot of interest in using AI for marketing, but there are brand risks too.

Copywrite 594
article thumbnail

New Case Studies Show Promising Potential for Writing Content with Machine Learning

Smart Data Collective

The student managed to secure an average grade using the GPT-2 essays. However, using copywriters for this mundane task would be a waste of their time and resources. eBay then decided to employ Phrasee – an AI-powered copywriting tool that uses natural language generation and deep learning.

Learning 228
article thumbnail

US Engineering Services Industry: Optimism Amid Lingering Pandemic

ArchIntel

The outbreak of the virus in 2020 led some downstream markets to experience lower demand, translating into lower demand for engineering services , a report by IBISWorld said. Elero has a track record of increasing win rates for new customers and securing re-compete contracts with current customers.

Copywrite 104
article thumbnail

Traits AI Startups Seek When Hiring New Employees

Smart Data Collective

AI startups have a burgeoning market that they can serve. There is also a shortage of skilled marketers, financial professionals and other experts that AI startups depend on. Even when you are developing stellar AI applications that blow your competitors out of the water, you need to have a sound marketing team by your side.

Startups 212