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How to Choose the Right Copywriter

mention

Despite what social media videos boasting #copywriting in their caption say, copywriting is not an easy side hustle. From metaphors to idioms and everything in between, a good copywriter can transform the mundane into something special. Unlike other types of writing, copywriting is judged on its ability to inspire action.

Copywrite 130
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Tech leaders weigh in on the upside and flipside of generative AI

CIO

I believe generative AI is a game changer at a fundamental level,” he says. “I Where you see downsides are in marketing types and copywriters losing their jobs, but there will be new jobs created.” You don’t want to lose the human creative element but you can apply human oversight elements and deliver some outstanding pieces.

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13 Best Marketing Books Worth Reading In 2023

mention

Copywriting, social media marketing, brand storytelling, and the power of customer psychology — it’s all covered. So get ready to pick up a few new books, and unlock the knowledge you need to level up your marketing game! Certain tips on persuasion, copywriting, and social media will offer an instant benefit.

Marketing 260
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A Roadmap to Set SMART Digital Marketing Goals

mention

This article will walk you through what the SMART method is, how you can map them to your marketing funnel, and eight critical SMART marketing goals you can leverage to up your marketing game. Without the right game plan in place, your strategies will fall through the cracks and end in disappointment. How to set a SMART goal ?

Marketing 330
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19 Harmful Influencer Marketing Mistakes to Avoid

mention

The following video covers eight game changing social media engagement hacks that will help you grow your brand. Try to write intriguing descriptions; you may want to consider taking a writing class or searching copywriting tips online. Influencers are asking for more creative control; 83% regard it as their first priority.

Marketing 212
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Top 10 Tips for Writing Amazing Ad Copy

Similarweb

The end game: To build a relationship, so they’re more likely to want to work with you and buy your product. There is a limit to how much ad copy a copywriter can include depending on the platform. Finally, address the searcher. Use “you” and “your” when writing copy. Add statistics, promotions, and benefits .

Copywrite 111
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Local SEO For Small Businesses: Strategy, Planning, And Result [Template Included]

E2M

Local SEO for small businesses is a long-term game. On the other hand, if a client needs to improve their online presence, you will need a team of copywriters and SEOs working on their content strategy. In other words, you will need to keep updating your game plan over time. Still confused? d) Update Your Local SEO Strategy.