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AES enlists AI to boost its sustainable energy business

CIO

-based company, which claims to be the top-ranked supplier of renewable energy sales to corporations, turned to machine learning to help forecast renewable asset output, while establishing an automation framework for streamlining the company’s operations in servicing the renewable energy market.

IT 804
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Machine Learning Bolsters Digital Marketing Strategies

Smart Data Collective

One of the biggest reasons that biggest ways that AI is changing the business world is with marketing. of marketers use AI in marketing to some degree or another. AI technology is especially beneficial with digital marketing, since digital marketers can take advantage of large amounts of data to optimize their strategies.

Learning 246
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Generative AI: now is the time to ‘learn by doing’

CIO

Mobile’s destiny as a “front door to the business” and a mainstage for delightful customer experiences wasn’t obvious to everyone in its early days. The pattern for success at learning how to create value safely and responsibly is a mindful culture of experimentation and thoughtful “learning by doing.”

Learning 841
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The future of IT: what we can learn from the mainframe

CIO

With so much new technology coming to market offering promise of greater efficiencies, productivity, and more upsides, it can be easy to be swept away by the latest shiny object. As these technologies compete to stay around for the long run, what can they learn from the longevity of the mainframe? Digital Transformation

Learning 793
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Why B2B Contact and Account Data Management Is Critical to Your ROI

64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. Businesses are realizing that it isn’t just about the volume of data they have available; it’s about the accuracy of information. You'll learn about: The true cost of bad (and good) data.

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4 CIOs on marketing IT’s value to the business

CIO

In other words, you have to think and act like a marketer, shaping IT’s message in a way that resonates. Giant Eagle EVP and CIO Kirk Ball notes that you can’t separate technology from the business anymore; technology is the business. Yet every member of your team is marketing your IT organization every day.

Business 474
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Pace of Tech Demands a Smarter Learning Approach. Bring On Community-Driven Learning

CIO

Companies typically face three big problems in managing their skills base: Normal learning approaches require too much time to scale up relevant knowledge. Businesses of all types have fought to solve these problems. They’re adding community-driven learning to their existing training approaches. A fresh approach is needed.

Learning 613
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Marketing-Led COVID-19 Growth Strategies: 2022 and Beyond

Businesses are tasked with beating pre-pandemic numbers, making marketing more essential than ever before. This is your chance to create unprecedented brand awareness, bring in the best leads sales has ever seen, and play an instrumental role in generating new and existing business revenue. Level up your marketing automation.