Crayon

MARCH 21, 2022

Product marketing is easily one of the most cross-functional (and busy) roles in an organization. Product marketers have to juggle the messaging and positioning of products, lead product launches and help drive adoption, manage competitive intelligence programs, develop sales enablement materials, and so on.

Marketing 473

Marketing Marketing Sales Enablement Competitive Intelligence 473

Primary Intelligence

JANUARY 19, 2022

Sales reps must make the most of this shortened window of time by gaining a thorough understanding of what decision drivers cause won and lost deals and what specific things they can do as individuals to increase win rates. Additionally, over 50% of the time, sales reps will give a different reason for a win or loss than their buyer.

Sales 160

Sales Battlecard Win Loss 160

Owler

NOVEMBER 4, 2021

There are so many opportunities for businesses to use Owler for a variety of pursuits. I’m happy to share why I think Owler is powerful sales enablement and content marketing tool! Our platforms empower sales teams to maximize revenue with functionality that streamlines processes and makes them more efficient.

Sales Enablement 59

Sales Enablement Sales Marketing Marketing 59

Alpha Sense BI

NOVEMBER 8, 2023

As a Product Marketer, I know the research I conduct is only as valuable as the relative impact it has on the teams making strategic business, sales, and product development decisions everyday. Market Reaction: How did analysts respond to the call? Did they upgrade/downgrade/etc? What performance signals did they point to?

Competitive Intelligence 95

Competitive Intelligence Battlecard Competitive SWOT 95

Zoominfo

SEPTEMBER 25, 2018

Today, we’re sharing the ultimate list of sales podcasts. If you work in sales, it’s our hope that this list of sales podcasts provides you with some fresh listening material, newfound inspiration, and the tips and tricks you need to excel in the world of sales. The Ultimate List of Sales Podcasts. Listen here.

Sales 269

Sales Startups Entertainment Capital 269

Owler

JANUARY 31, 2024

One impactful way to achieve this is by attending sales conferences. The Benefits of Sales Conferences Sales conferences are more than meet-ups, they are immersive experiences designed to empower sales and marketing professionals. Networking Opportunities : Building strong relationships is essential for success in sales.

Sales 52

Sales Sales Enablement Knowledge Gaming 52

ArchIntel

MAY 18, 2021

Planning software company Anaplan is looking to hire a manager of competitive intelligence who will work with in-house stakeholders such as customer success, pre-sales, product management and product marketing team members. Currently, the company is making efforts to grow its competitive intelligence program.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

ArchIntel

NOVEMBER 2, 2021

Adobe announced on Monday that it is currently recruiting a senior manager of competitive intelligence for placement in its offices in Lehi, Utah. The CI senior manager must be capable of analyzing data, distilling it and communicating insightful and actionable business intelligence for strategic decision-making. ArchIntel™ -.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Evalueserve

MARCH 1, 2021

Evalueserve’s “Competitive Intelligence Spotlight” series puts different competitive intelligence (CI) professionals in the limelight to share their experiences and unique perspectives. Overall, I have about 17 years of experience, mostly focusing on research and sales intelligence.

Competitive Intelligence 98

Competitive Intelligence Competitive Intelligence Intelligence 98

Weidert Group

MARCH 28, 2024

Manufacturers and other complex industry sectors are accustomed to using automation and AI-enabled technologies to streamline production, improve safety, and gain a competitive advantage. HubSpot set the benchmark by integrating AI into its Playbooks feature in Sales Hub.

Sales 71

Sales Benchmarking Advantage Advantage 71

ArchIntel

FEBRUARY 10, 2021

Contify has introduced a new competitive intelligence solution to help business-to-business marketers perform continuous monitoring of a competitor’s tactical moves. The solution is designed to provide filtered competitive intel thanks to an artificial intelligence-based processing engine that weeds out irrelevant updates.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Zoominfo

MAY 13, 2018

It’s common knowledge that working in sales is hard. Yet—what most people don’t understand is the extent to which sales pressure can negatively impact an organization. In today’s post we explain the effects of sales pressure and provide ways to mitigate this stress productively. ” ( source ). ” ( source ).

Sales 258

Sales Knowledge Sales Enablement Management 258

Zoominfo

JULY 12, 2021

Business leaders depend on the conversations that sales reps are having with prospects to grow their pipeline and stoke their go-to-market engine. Many companies lack easy access to valuable insights that inform sales conversations in real time. Fast-Track Sales Enablement. Sales teams. Simplify coaching.

Sales Enablement 264

Sales Enablement Sales Intelligence Intelligence 264

Wink Intel

FEBRUARY 20, 2024

InsurMark has been in business for 40 years and is an industry leading financial services distribution company and a proud member of The Simplicity Group of Companies. We provide expert training and guidance, innovative sales and marketing technology, and relationships with premier annuity and life insurance providers.

Business 40

Business Sales Enablement Knowledge Education 40

Wink Intel

FEBRUARY 6, 2024

Please click HERE to view the job posting The Impact We are looking for an experienced professional who can deliver business value by analyzing the annuity sales opportunity across MassMutual’s third-party & new markets distribution channels.

Competitive Intelligence 40

Competitive Intelligence Competitive Intelligence Intelligence 40

Fuld

NOVEMBER 1, 2021

This was leading to negative articles in the national and business press, the erosion of customer confidence and trust, and, in some cases, the loss of large—scale contracts. We then provided a Counterpoint for our client for each of these Points, highlighting how they compared to the competitor, for tactical use by their sales team.

Battlecard 52

Battlecard Competitive Intelligence Win Competitive 52

Evalueserve

MAY 25, 2021

We deliver business-relevant, actionable advisories to support clients with their overall strategy, innovation, value chain partner identification, product launches, and go-to-market strategy. I have close to 15 years of experience across the strategy, corporate affairs, business planning, and marketing functions.

Competitive Intelligence 97

Competitive Intelligence Competitive Intelligence Intelligence 97

Owler

APRIL 14, 2022

Empowering sales teams to prospect, engage and close deals faster, Owler’s sales intelligence tool arms salespeople with timely, actionable insights for target accounts. San Francisco, CA, April 13, 2022 - Owler , the world's most extensive community-driven business information and insights platform, today introduced Owler Max.

Sales 59

Sales Sales Enablement Profiling Win 59

Primary Intelligence

SEPTEMBER 1, 2021

Many win loss vendors don’t have the technical capabilities to gather high volumes of relevant buyer feedback from your sales reps’ specific deals. This causes vendors and marketers to supplement win loss analysis with third party industry data that may or may not be of actual relevance to your business. Sales Centered.

Loss 162

Loss Win Sales Enablement Analysis 162

Zoominfo

SEPTEMBER 30, 2018

Today, we’re sharing our list of the best sales podcasts on the web from some of the biggest sales personalities. So if you work in sales, it’s our hope that this list of sales podcasts provides you with some fresh listening material, newfound inspiration, and the tips and tricks you need to excel in the world of sales.

Sales 100

Sales Startups Sales Enablement Capital 100

Zoominfo

DECEMBER 13, 2018

Thanks to the influx of information made available online in the last decade or so, modern business professionals are thriving. Although Google is widely known as both a professional and personal resource, YouTube—a Google subsidiary—is seen mostly as a personal resource and has yet to earn the same reputation with business audiences.

Sales 187

Sales Win Gaming Research 187

Zoominfo

NOVEMBER 3, 2019

It’s common knowledge that working in sales is hard. Yet—what most people don’t understand is the extent to which sales pressure can negatively impact an organization. ” ( source ) In today’s post we explain the effects of sales pressure and provide ways to mitigate this stress productively. Keep reading!

Sales 100

Sales Knowledge Sales Enablement Management 100

Primary Intelligence

NOVEMBER 24, 2021

When you know the decision drivers for won and lost deals, you’re able to apply those insights to your campaigns to better nurture leads before they get to sales. Your buyers want a solution that solves their business needs. Creating Sales Enablement Assets. Eliminate these blind spots through sales enablement.

Loss 104

Loss Win Analysis Marketing 104

Zoominfo

OCTOBER 18, 2022

However, investors today expect to see sophisticated user-attraction models and established growth trajectories from even seed-stage startups , making lead generation mission-critical for businesses hoping to secure additional investment. Sales enablement Includes playbooks, ROI tools, and battle cards 4. The good news?

Startups 130

Startups SWOT Sales Enablement Sales 130

Primary Intelligence

AUGUST 5, 2021

Having been in the industry for over 20 years, we’ve seen the struggles of traditional win loss analysis and how it impacts businesses of all shapes and sizes. Data Not Relevant to Sales. Traditional win loss analysis is dead. We’re sorry, but it is. Each time new feedback comes in, you’ll need to update and re-share these reports.

Loss 197

Loss Win Analysis Sales Enablement 197

Zoominfo

JULY 12, 2021

Business leaders depend on the conversations that sales reps are having with prospects to grow their pipeline and stoke their go-to-market engine. Many companies lack easy access to valuable insights that inform sales conversations in real-time. Conversation Intelligence takes this enablement to a new level.

Sales Enablement 130

Sales Enablement Sales Intelligence Intelligence 130

Datapine Blog

JULY 14, 2022

Sales have always been considered an intuition-driven profession where sales reps intuitively approach and engage best-fit prospects. While this approach might have worked in the past, it can’t guarantee sales success in today’s hyper-competitive world. Take the approach that best suits your business.

Sales 68

Sales Gaming Competitor Analysis Win 68

Alpha Sense BI

JULY 14, 2023

To survive in today’s fast-moving and always-evolving market landscape, every business needs competitive intelligence (CI)—comprehensive knowledge about your competitors and how your company stacks up. CI allows you to track competitor behavior and glean the insights you need to create competitive advantages.

Competitive Intelligence 52

Competitive Intelligence Competitive Battlecard Intelligence 52

Datapine Blog

APRIL 12, 2023

Table of Contents 1) What Are Incremental Sales? A loyal, high-value repeat customer is worth more than a cheap sale, and by implementing the right strategy, setting the right goals, and working with the right KPIs, you will achieve the results you desire. What Are Incremental Sales? Keep reading to find out!

Sales 70

Sales KPI Analysis Retail 70

Owler

AUGUST 18, 2022

Sales heavily rely on human intuition, so when artificial intelligence (AI) enters the conversation, it’s only natural for salespeople to question its effectiveness. Gartner reports that by 2025 , 75% of B2B sales organizations will incorporate artificial intelligence into their sales playbook. How Can AI Be Used in Sales?

Sales 52

Sales Intelligence Intelligence Algorithm 52

ArchIntel

FEBRUARY 2, 2022

The frequency and intensity of cyber scams and crimes have increased over the last decade, resulting in huge losses for businesses, a study by Grand View Research said. The same study said that as incidents of cybercrimes increased significantly, businesses worldwide channeled their spending on advanced information security technologies.

Profiling 104

Profiling Competitive Intelligence Startups Sales Enablement 104

ArchIntel

MARCH 16, 2021

The job involves a broad understanding of the competitive landscape to put Mason into a competitive position. The manager’s responsibilities also include helping other in-house teams with sales enablement, strategy development and product launches.

Management 104

Management Marketing Marketing Hospitals 104

ArchIntel

MAY 25, 2021

Information management solutions company OpenText is looking to hire a senior manager of product marketing who will help expand the company’s product presence with small and medium businesses. Results from those studies will be used to define the sales enablement messaging for the company’s portfolio and individual services.

Management 104

Management Marketing Marketing Sales Enablement 104

Zoominfo

JANUARY 28, 2019

Discussions will dive into topics related to sales, marketing, recruiting, business growth, and of course, data. Whether you’re looking for a daily dose of inspiration or simply want to network with the best in the business, #ChatZoomInfo is for you. B2B Sales and Marketing Alignment. Business Blogging.

Sales Enablement 157

Sales Enablement Sales Marketing Marketing 157

Zoominfo

DECEMBER 13, 2018

Thanks to the influx of information made available online in the last decade or so, modern business professionals are thriving. Although Google is widely known as both a professional and personal resource, YouTube—a Google subsidiary—is seen mostly as a personal resource and has yet to earn the same reputation with business audiences.

Sales 100

Sales Win Gaming Research 100

Alpha Sense BI

APRIL 26, 2024

Businesses must stay on the pulse of competitor strategies, activities, and market positions in order to maintain their competitive edge and win clients. Klue Klue provides real-time market and competitor insights, designed to enhance strategic decision-making for businesses ranging from startups to global enterprises.

Battlecard 52

Battlecard Startups Competitor Analysis Competitive Intelligence 52

Zoominfo

NOVEMBER 1, 2022

Here are 10 of the strongest insights from the discussions, including the importance of effective go-to-market strategies across sales and marketing teams, and how the current wave of economic uncertainty is affecting companies’ ability to make the most of their market opportunities.

Win 100

Win Sales Enablement Sales Marketing 100