mention

NOVEMBER 13, 2023

Marketing is easy, isn’t it? In the modern market, marketing is at times a science, and at other times an art. There are multiple aspects to an effective marketing strategy. It’s for these reasons that at the heart of effective modern marketing lies a solid understanding of lifecycle marketing. Awareness 2.

Marketing 157

Marketing Marketing Knowledge Sales 157

Tinuiti

JULY 12, 2023

Learn everything you need to know, from building awareness to converting customers, and holiday-specific marketing strategies for a successful Q4. In this session, we’ll guide you through the process of reaching the right audience across multiple channels. You don’t want to miss this! Don’t miss out!

Retail 100

Retail Commerce Sales Research 100

Tinuiti

JULY 12, 2023

Learn everything you need to know, from building awareness to converting customers, and holiday-specific marketing strategies for a successful Q4. In this session, we’ll guide you through the process of reaching the right audience across multiple channels. You don’t want to miss this! Don’t miss out!

Retail 100

Retail Commerce Sales Research 100

mention

MARCH 3, 2023

This is what word-of-mouth marketing (WOMM) is all about. All these data points to the fact that word-of-mouth marketing can be instrumental in helping brands win loyal customers and boost sales. Invest in the Right Tools: Empower your team with tools, such as CRM, chatbots, social listening tools, and more.

Marketing 261

Marketing Marketing Win Knowledge 261

Tinuiti

APRIL 21, 2023

Amazon Prepare for Amazon Prime Day 2023: The Seller’s Guide By Tinuiti Team Apr 21 2023 Last year, Prime Day was a huge success with 300 million+ items purchased and over $1.7B This year is a crucial time to get in front of new customers in the competitive ecommerce market. saved thanks to stellar Prime Day deals and discounts.

Win 130

Win Sales Advantage Advantage 130

mention

JULY 21, 2021

Given that over one billion people use the insanely popular platform every month, there are many opportunities for marketers and brands alike to make their profiles profitable. According to a report by Social Media Today , when accounts post up to 16 times per day, their engagement rate decreases slightly.

Profiling 261

Profiling Algorithm Sports Sales 261

Zoominfo

MARCH 3, 2019

On this list, you’ll find a variety of tools, both paid and free, to add to your existing technology stack. What kind of marketers would we be if we didn’t include ZoomInfo on this list? Sprout Social. Sprout Social is a comprehensive social media platform that offers a variety of social listening capabilities.

Research 233

Research Sales Profiling Startups 233

bazaarvoice

SEPTEMBER 8, 2023

The social commerce renaissance continues. Global daily time spent on social networking continues to tick up: the endless scrolling, constantly hitting refresh, living vicariously through all of our friends as we wonder how they can afford to travel so much, etc. Given that social commerce sales in the U.S.

Commerce 98

Commerce Retail Benchmarking Research 98

mention

AUGUST 17, 2022

Your biggest responsibility is picking the right products that customers will want to buy, attractively presenting them on your website, and being responsible for marketing. To help you avoid costly mistakes at the beginning of your dropshipping journey, we have prepared this step-by-step guide that will get you ready for your new venture.

Competitor Analysis 293

Competitor Analysis Brainstorming Research Analysis 293

CXL

JUNE 16, 2022

Consistency is the cornerstone of good marketing. Stacked Marketer turned a free newsletter into a six-figure revenue generator by staying actionable, convenient, and entertaining. A marketing playbook helps you achieve brand consistency across channels and campaigns. A marketing playbook gets everyone on the same page.

Marketing 124

Marketing Marketing Copywrite Win 124

Zoominfo

AUGUST 14, 2018

Compared to its humble beginnings, social media marketing has become a staple in the B2B community with more than $5.4 billion spent on social marketing efforts in the United States alone in 2016 ( source ). However, 14% of B2B companies still refuse to participate in social media initiatives.

Profiling 133

Profiling Marketing Marketing Management 133

Zoominfo

NOVEMBER 20, 2018

In a prospect’s path to become a customer, they often engage in a number of digital touchpoints—social media posts, paid advertisements, email promotions, blog posts, webinars, and eBooks to name a few. Enter: Marketing attribution. What is marketing attribution? 6 Types of Marketing Attribution Models.

Marketing 236

Marketing Marketing Sales Finance 236

Zoominfo

APRIL 21, 2019

Finding top talent will always be important, but eventually it will become so easy that, except in specialized cases, there will be no reason to have it done by highly paid recruiters.” ( source ). Check out these statistics ( source ): 4 million job seekers have used social networks to find a job. 2. Prioritize social sourcing.

Profiling 162

Profiling Technology Technology Advantage 162

Netbasequid

MAY 27, 2021

Analytics is the foundation of your planning efforts, and with more brands putting their faith in them, it’s critical to have the right social media softwares in your toolbelt. However, there are many types of players in this social media analytics game, so how do you know which ones are the best for your team?

Marketing 99

Marketing Marketing Gaming Research 99

Zoominfo

FEBRUARY 7, 2018

It’s no secret, the social media landscape is constantly evolving. From emerging platforms, to hot new trends, there’s always something new that marketers must identify and adapt to. Earlier this year, the ‘original’ social network made headlines with the announcement of their updated News Feed algorithm. Keep reading!

Algorithm 180

Algorithm Marketing Marketing Profiling 180

Netbasequid

APRIL 18, 2022

It feels like there’s nothing more important for a client than seeing its name mentioned in an article, blog post, or news report some days. But without the right PR tracking tools, agencies and the brands relying on them may miss many earned media opportunities. And it shares data through various social media platforms.

Analysis 105

Analysis Market Intelligence Management Marketing 105

CXL

JULY 25, 2022

That action might be to: Download an ebook or guide; Sign up for a free trial; Register for an upcoming webinar; Browse products in your online store; Book a sales demonstration. CTAs are a critical component of marketing material. Take this post from Mailchimp on email marketing benchmarks. CTAs drive the buying journey.

Copywrite 121

Copywrite Benchmarking Learning Sales 121

Zoominfo

JULY 25, 2018

Ultimately, door-to-door sales representatives and marketers have the same goal—to understand each prospect’s wants, needs, and pain points in order to sell them a product. In today’s blog post, we explore the different lessons marketers can learn from door-to-door salespeople to better nurture leads through the sales funnel.

Sales 150

Sales Marketing Marketing Travel 150

Netbasequid

AUGUST 26, 2021

Social listening metrics are more straightforward here, whereas financial metrics may rely on ratios to tell similar stories between brands. Here, we’ll explore how to measure your brand’s success with our comprehensive guide to benchmarking analysis. Pretty much any data point can be used as a benchmarking metric.

Benchmarking 105

Benchmarking Analysis Data Mining Sports 105

CXL

OCTOBER 16, 2022

What makes customer acquisition different from marketing? Create awareness with paid social media posts 2. Build high-value customer relationships with helpful organic social content 3. Borrow trust for fast results with influencer marketing 4. Personalize the buyer journey with email marketing 5.

Retail 107

Retail Sales Marketing Marketing 107

Zoominfo

NOVEMBER 7, 2018

Companies in the marketing and sales sectors should pay special attention to this tip; that same study listed marketing (along with PR and media) and sales amongst the top five industries where job postings are littered with empty terminology. That goes for the entry-level marketing coordinator or the senior-level manager.

Sales 130

Sales Research Marketing Marketing 130

GrowbyData

JUNE 3, 2022

Benefits of using Keyword Funnels in your Digital Marketing Strategy. One of the most difficult things to do in marketing is to move the consumer through the various stages of the funnel. Businesses need to create an environment that facilitates and guides the shoppers through these stages of the funnel. Paid Advertising.

Marketing 52

Marketing Marketing Intelligence Intelligence 52

SpyFu

DECEMBER 19, 2022

90% of the most successful content marketers in a Content Marketing Institute study put their audience’s information needs as a top priority. A BuzzSumo analysis of 100 million articles found that long-form content gets more social shares. For example, “SpyFu” linking to a SpyFu blog post.

Profiling 111

Profiling Analysis Brainstorming Competitor Analysis 111

Similarweb

JUNE 10, 2021

The power of affiliate marketing starts with you. Beyond supporting valuable products, affiliate marketing can benefit affiliates and even customers (in some niches). In order to really make money online with an affiliate marketer , you need to find a lucrative niche that makes sense for you. What is affiliate marketing?

Marketing 105

Marketing Marketing Gaming Competitive Landscape 105

Zoominfo

MARCH 3, 2019

On this list, you’ll find a variety of tools, both paid and free, to add to your existing sales tech stack. ZoomInfo What kind of marketers would we be if we didn’t include ZoomInfo on this list? Sprout Social Sprout Social is a comprehensive social media platform that offers a variety of social listening capabilities.

Research 100

Research Sales Profiling Startups 100

Zoominfo

SEPTEMBER 25, 2019

When most marketers think outbound marketing, they think emails, paid advertising, and other digital campaigns aimed at engaging their target audience. We’ve written at length about how effective those tactics can be — but today, we’re talking about a different type of marketing campaign. Video Distribution Guides.

Win 182

Win Learning Gaming Sales 182

Owler

JUNE 2, 2022

Every organization needs a marketing team to grow and nurture leads , whether small or large. Using a dedicated team allows you to effectively conduct marketing research and target the right audience. This information helps you guide your leads through the sales funnel and hand them over to the sales team.

Marketing 83

Marketing Marketing Brainstorming Gaming 83

Zoominfo

OCTOBER 24, 2018

Welcome to our October B2B Blog Post Round-Up. If you’re new to the ZoomInfo blog, we use our monthly round-ups to highlight the work our writers have done for outside publications. This month’s round-up covers a variety of topics including email marketing, sales reporting, storytelling and so much more. Let’s get into it!

Sales 140

Sales Profiling Gaming Marketing 140

Zoominfo

OCTOBER 5, 2021

It’s no secret, data has revolutionized marketing. Where marketers once relied on instinct, they now rely on insights gleaned from careful data analysis. Here on the ZoomInfo blog, we’ve laid out the benefits of data-driven marketing time and time again. Right-brained marketers create exceptional, unique content.

Marketing 100

Marketing Marketing Analysis Data Analysis 100

Alpha Sense BI

FEBRUARY 21, 2023

The name of the game today is staying nimble and proactive to an ever-changing market landscape. It is no longer good enough to merely stay aware of market-moving events — you must separate the signal from the noise and extract critical insights from the data at hand. That’s where market research tools come in.

Market Research 52

Market Research Marketing Research Research Marketing 52

Alpha Sense BI

FEBRUARY 21, 2023

The name of the game today is staying nimble and proactive to an ever-changing market landscape. It is no longer good enough to merely stay aware of market-moving events — you must separate the signal from the noise and extract critical insights from the data at hand. That’s where market research tools come in.

Market Research 52

Market Research Marketing Research Research Marketing 52

Similarweb

JULY 30, 2021

That feeling of trust that comes with the familiar or well-recommended name is what makes affiliate marketing such a powerful pillar of digital marketing. Here we’ll walk you through our step-by-step guide to using affiliate marketing to reach more of your audience. . But first, what is affiliate marketing?

Marketing 52

Marketing Marketing Win Sales 52

ATTEST

DECEMBER 14, 2020

Competitive market analysis is one of the most overlooked aspects of marketing. Competitive analysis is a form of market intelligence. You’ll look at their product range and value propositions, their business model and brand and marketing strategies , their sales performance, and the amount of brand equity they have.

Analysis 52

Analysis Competitive SWOT Marketing 52

ATTEST

DECEMBER 14, 2020

Competitive market analysis is one of the most overlooked aspects of marketing. Competitive analysis is a form of market intelligence. You’ll look at their product range and value propositions, their business model and brand and marketing strategies , their sales performance, and the amount of brand equity they have.

Analysis 52

Analysis Competitive SWOT Marketing 52

Zoominfo

SEPTEMBER 25, 2019

When most marketers think outbound marketing, they think emails, paid advertising, and other digital campaigns aimed at engaging their target audience. We’ve written at length about how effective those tactics can be — but today, we’re talking about a different type of marketing campaign. Keep reading! We have it!”

Win 100

Win Learning Gaming Sales 100

Moz

OCTOBER 15, 2019

Posted by MiriamEllis This post contains an excerpt from our new primer: The Practical Guide to Franchise Marketing. Download The Practical Guide to Franchise Marketing: Download now. Thank you, digital marketing! Traditionally, online marketing wasn’t something that franchisees had to think much about.

Marketing 48

Marketing Marketing Restaurants Sales 48

SpyFu

JUNE 1, 2021

If you have a blog where you write about industry news or unrelated topics, you might be surprised at some of your smaller competitors, but the top competitors are usually right on the mark. You have to consider a few other factors: Which segment of the market are they targeting? What locations are they servicing?

Competitive 52

Competitive Win Research Competitor Analysis 52