Zoominfo

SEPTEMBER 20, 2018

Hard Skills for B2B Marketers. Here are some hard skills that directly correlate with B2B marketing success: 1. Whether you work in content creation, product marketing, or lead generation, you must be able to measure and analyze your campaigns using specific metrics and data points. Writing and content creation.

Marketing 193

Marketing Marketing Data Analysis Intelligence 193

Zoominfo

FEBRUARY 19, 2019

The premise of content marketing is simple: Offer something of value and, in exchange, earn the trust of potential customers. Your most common content marketing roadblocks can be solved with just a little planning. So, whether you’re new to the world of content marketing or simply in need of a refresher, this article is for you.

Brainstorming 189

Brainstorming Sales Marketing Marketing 189

Zoominfo

FEBRUARY 26, 2018

As a busy sales rep, you don’t have a ton of time to spend perusing blog posts. We won’t go so far as to say you should skip important meetings or spend half of your day reading blog posts—but we definitely recommend that you spend a few minutes every day catching up on industry news and sales blogs. 2. Hubspot Sales Blog.

Sales 206

Sales Sales Enablement Research Management 206

Zoominfo

SEPTEMBER 10, 2018

Fortunately—or unfortunately, depending who you ask—it’s no longer enough to rely on blog comments, keyword stuffing, and directory listings to get your content on the front page of Google search results. In order to appeal to modern search algorithms, there are many new considerations content creators and website managers must make.

Algorithm 133

Algorithm Brainstorming Analysis Research 133

Zoominfo

MAY 16, 2018

million monthly blog readers. Today’s blog contains a list of our favorite blog posts written by Neil Patel. Blogging isn’t dead. But there’s a dark side to blogging. Even though it’s the most affordable option for content creation, it’s pretty energy-consuming. Check them out! Continue reading.

Copywrite 244

Copywrite Entertainment Sales Win 244

Zoominfo

FEBRUARY 26, 2018

As a busy sales rep, you don’t have a ton of time to spend perusing blog posts. We won’t go so far as to say you should skip important meetings or spend half of your day reading blog posts—but we definitely recommend that you spend a few minutes every day catching up on industry news and sales blogs. 2. Hubspot Sales Blog.

Sales 170

Sales Sales Enablement Research Management 170

Zoominfo

JULY 11, 2018

When executed correctly, content marketing can attract, engage, and retain new customers– Yet, despite the various benefits of content marketing, many B2B organizations have miles to go before they can build a successful content marketing program. The Importance of Content Marketing. B2B Content Marketing Strategy.

Marketing 255

Marketing Marketing Education Sales 255

Zoominfo

FEBRUARY 19, 2019

The premise of B2B content marketing is simple: Offer something of value and, in exchange, earn the trust of potential customers. Your most common content marketing roadblocks can be solved with just a little planning. We dive deep into the how’s and why’s of B2B content marketing so you can plan your strategy accordingly.

Brainstorming 100

Brainstorming Sales Marketing Marketing 100

Zoominfo

JULY 30, 2018

But in our digital era, every modern content marketer must understand the basics of search engine optimization. Whether you’re looking for a primer on SEO or just want to learn a few new digital content tricks, you’ve come to the right place. The Importance of SEO for Digital Content Creation. Keep reading.

Brainstorming 180

Brainstorming Copywrite Algorithm Research 180

Zoominfo

SEPTEMBER 26, 2019

Today’s blog post offers some key tips to inspire discretionary effort that you can implement today! Let’s illustrate this concept with an example: You manage a team of content creators who are are responsible for creating a number of assets every month. What is discretionary effort?

Management 147

Management Sales Learning Information 147

Zoominfo

OCTOBER 1, 2018

Modern content creators strive to deliver fast results—and for good reason. We live in a fast-paced, competitive digital landscape, and marketers are under constant pressure to make an immediate impact with every piece of content they create. Enter something called compounding content. What is compounding content?

Marketing 200

Marketing Marketing Learning Technology 200

Zoominfo

SEPTEMBER 26, 2019

Today’s blog post offers some key tips to inspire discretionary effort that you can implement today! Let’s illustrate this concept with an example: You manage a team of content creators who are responsible for creating a number of assets every month. What is discretionary effort?

Sales 100

Sales Management Learning Information 100

Moz

NOVEMBER 14, 2019

Posted by rosssimmonds If you're one of the many marketers that shares your content on Facebook, Twitter, and Linked before calling it good and moving on, this Whiteboard Friday is for you. What is content distribution and why does it matter? It's getting more and more difficult to rank for content.

Research 52

Research Sales Commerce Marketing 52

Moz

FEBRUARY 22, 2021

Posted by CrystalontheWeb Structured data is one of the most effective ways to increase the visibility of your website content and increase the sustainability of your SEO as Google implements regular updates to the SERP environment. In this blog I’ll explain the following: What is structured data? What is structured data in SEO?

Commerce 62

Commerce Annotation Retail Win 62

Netbasequid

APRIL 20, 2021

Here’s the social media marketing and management tools’ table of contents for this post to help you navigate at light speed! SOCIAL MEDIA CONTENT TOOLS. CREATING ENGAGING CONTENT: What does your audience want to see, and where are they looking? Curating and managing content. Important tip! Important tip!

Analysis 105

Analysis Management Algorithm Profiling 105

Netbasequid

DECEMBER 20, 2020

Here’s the social media marketing and management tools’ table of contents for this post to help you navigate at light speed! SOCIAL MEDIA CONTENT TOOLS. CREATING ENGAGING CONTENT: What does your audience want to see, and where are they looking? Curating and managing content. Important tip! Important tip!

Analysis 98

Analysis Management Algorithm Profiling 98

Zoominfo

SEPTEMBER 19, 2018

Successful B2B businesses all have something in common– a segment of loyal customers who regularly purchase and recommend their products and services. In today’s blog post, we explore the different ways you can use Net Promoter Score to improve customer loyalty. Current customers spend 67% more on average than new customers ( source ).

Business 150

Business Benchmarking Restaurants Hospitals 150

Netbasequid

MARCH 7, 2022

Here’s the social media marketing and management tools’ table of contents for this post to help you navigate at light speed! SOCIAL MEDIA CONTENT TOOLS. CREATING ENGAGING CONTENT: What does your audience want to see, and where are they looking? Curating and managing content. Important tip! Important tip!

Analysis 52

Analysis Management Marketing Marketing 52