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The Why and How of Competitive Benchmarking

Similarweb

The crucial next step to success is an ongoing competitive benchmarking process – that is, the process of measuring and tracking long-term strategies and outcomes of other companies. Because you want to keep up and outmatch the competition and exceed your key performance indicators ( KPIs ). What is competitive benchmarking?

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Comparing and Understanding Benchmarking Types

Netbasequid

In this fast-moving world, businesses that use benchmarking comparisons to continuously improve their products, services, and processes up to date will ultimately win. What is Benchmarking? Benchmarking is one of the best tools to keep businesses up to date and focused on continuous improvement. increased competitiveness.

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3 Ways to Develop Market Intelligence to Benchmark Against the Competition Digitally

Cleverx

As more and more businesses move their prospect acquisition into online digital marketing channels, while at the same time dissolving global barriers to doing business, competition for customers is heating up. Why Develop Market Intelligence ? Gathering Market Intelligence through Competitive Analysis.

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Competitive Intelligence Spotlight: Smriti Singh

Evalueserve

Evalueserve’s “Competitive Intelligence Spotlight” series puts different competitive intelligence (CI) professionals in the limelight to share their experiences and unique perspectives. Overall, I have about 17 years of experience, mostly focusing on research and sales intelligence.

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How to Complete a Competitive Audit

Netbasequid

A competitive audit is the part of the competitive intelligence process that seeks to better understand the competition and compare a brand to its peers. Why Companies Must Have Competitive Audits. A study conducted by Crayon and SCIP shows that competition is becoming stiffer across most industries.

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How to Conduct Competitive Intelligence Research

Owler

What is Competitive Intelligence? Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. What are their annual sales and revenue figures? Who are their clients?

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Competitive Intelligence Execs Needed to Propel US Manufacturing Resurgence

ArchIntel

The decline was due mainly to the rise of foreign competition. To take full advantage of this projected resurgence and to meet foreign competitors head on, the sector must leverage the insights provided by its competitive intelligence professionals. Her career is also focused on marketing , team-building and market analysis.