Netbasequid

NOVEMBER 23, 2021

And that’s where thematic analysis comes in! As such, brands need tools capable of collecting data and uncovering the patterns that inform market intelligence. Here, we’ll over how brands approach this data, with a focus on: What is thematic analysis? How to conduct a thematic analysis. Let’s see why!

Analysis 105

Analysis Airline Market Intelligence Entertainment 105

CIO

AUGUST 9, 2022

On the one hand, the quality of automated analysis is not clearly understood, and on the other, there is a perceived threat of machines making people’s own expertise redundant. Artificial Intelligence, Machine Learning This is critical, ensuring algorithms deliver valuable insights, analytics and support increased automation.

Win 657

Win Algorithm Intelligence Intelligence 657

Netbasequid

AUGUST 2, 2022

It’s easy to see why market research and analysis are often conflated. Both equip decision makers with crucial intelligence around the current state of the market, helping leaders analyze trends and predict future scenarios. What is Market Research? Only market research could have informed such a decision.

Market Research 98

Market Research Marketing Research Analysis Research 98

Netbasequid

JUNE 3, 2021

Competitive market intelligence keeps you ahead of the evolving industry around you. From emerging trends within your category, to emerging crisis you may be facing – market intelligence can guide your brand to success, help you avoid pitfalls and keep your brand’s feet firmly planted on solid ground.

Market Intelligence 98

Market Intelligence Competitive Intelligence Intelligence 98

Netbasequid

JUNE 7, 2021

Consumer market intelligence keeps your company physically fit and in center view of consumers’ searching eyes. It provides intel on how to connect with your consumers and offers product and marketing ideas based on unfulfilled consumer needs. Why satisfaction is guaranteed when you’re armed with the right intelligence.

Market Intelligence 101

Market Intelligence Intelligence Intelligence Marketing 101

Netbasequid

MARCH 8, 2021

To honor International Women’s Day, we’re showcasing some of the remarkable women leaders we work with in the consumer and market intelligence space. The Questions: We asked each interviewee, the following questions: When telling people what you do, is there a consumer/market intelligence ‘go to’ story you share?

Market Intelligence 105

Market Intelligence Intelligence Intelligence Marketing 105

Primary Intelligence

JANUARY 23, 2023

Boston and Draper, UT – Primary Intelligence , the leader in win-loss analysis, and Crayon , the premier competitive intelligence platform, today announced a first of its kind integration that seamlessly embeds valuable win-loss insights directly into competitive intelligence deliverables.

Competitive Intelligence 104

Competitive Intelligence Loss Win Data Analysis 104

Netbasequid

FEBRUARY 22, 2022

Advances in artificial intelligence have made processing images and video scalable far beyond human capabilities. Image analysis software employs machine learning to deconstruct images and return data about everything contained therein. Here, we’ll look at image analysis software, including a definition and examples.

Analysis 105

Analysis Commerce Retail Entertainment 105

Netbasequid

APRIL 30, 2021

Marketing intelligence is a must for every company participating online today. Here’s how to get – and stay – ahead of competitors with marketing intelligence insight! What Is Marketing Intelligence? What Is Marketing Intelligence? 10 Marketing Intelligence Use Cases.

Market Intelligence 59

Market Intelligence Intelligence Intelligence Marketing 59

Netbasequid

AUGUST 18, 2021

To that end, we’ll explore learning, understanding, and influencing consumer behavior. Consumer behavior analysis. With the speed of social media and the news cycle, consumers are constantly bombarded with new information. Consumer Behavior Analysis & Measurement. Shaping consumer behavior. Consumer Behavior Defined.

Learning 98

Learning Sports Analysis Commerce 98

Netbasequid

MARCH 18, 2021

Both consumer intelligence and market intelligence offer a definite edge. Getting the edge with emerging market insights. Between 2018 and 2020, marketers’ adoption of the tech jumped from 29% to 84%. This part of your market research is where you weed out the noise using filters and Boolean search indicators.

Market Intelligence 98

Market Intelligence Airline Intelligence Intelligence 98

Netbasequid

APRIL 12, 2023

It’s what the best performers do: According to Emerald , 90 percent of Fortune 500 companies use competitive intelligence to gain an edge over their competitors. A competitive analysis will tell you all you need to know about your competitor’s activities and performance and help you identify hidden opportunities and mitigate emerging threats.

Analysis 111

Analysis Competitive Competitive Intelligence Competitive Landscape 111

Netbasequid

MARCH 8, 2023

Learn how to mind the other’s business like a pro with this detailed guide to competitive analysis. What is a Competitive Analysis? Competitive analysis is the comprehensive study of a competing brand to maintain a competitive footing. Consider the search engine market.

Analysis 98

Analysis Competitive Intellectual Property Competitive Landscape 98

Owler

MARCH 17, 2022

What Is Marketing Intelligence? Marketing intelligence refers to data that marketing teams use to improve their decision-making process and guide their marketing efforts. Marketing intelligence is vital to organizations because it deepens their market understanding.

Market Intelligence 52

Market Intelligence Intelligence Intelligence Marketing 52

Fuld

DECEMBER 2, 2021

Why is market intelligence important? Market intelligence is important for any company – whether that company is seeking growth or just working to maintain share. Markets are dynamic and any number of asymmetric and unknown forces can be at play. Some of the most common questions we hear from clients.

Market Intelligence 52

Market Intelligence Intelligence Intelligence Marketing 52

Alpha Sense BI

FEBRUARY 29, 2024

Furthermore, as resourcing and budgeting considerations remain top of mind for firms, it is more critical than ever to accelerate and centralize information sharing, prevent duplication of work, and avoid making poorly informed investments that can be costly in the long run.

Competitive Positioning 105

Competitive Positioning Knowledge Market Intelligence Analysis 105

Netbasequid

APRIL 7, 2021

Text analysis is the process of sorting, analyzing and gaining insight from text sources. Thanks to data science and artificial intelligence, machine learning can mine the rich resources of text data and break it down into its components to identify themes, sentiment, trends and many other indicators found within. Manual rules.

Analysis 89

Analysis Restaurants Gaming Intelligence 89

ArchIntel

OCTOBER 23, 2020

Laurie Young , director of Competitive Intelligence with Lone Star Analysis , recently spoke with ArchIntel regarding how competitive intelligence has changed with the emergence of new technologies, how to manage customers’ needs and strategies, as well as building partnerships and customer relationships in the marketplace.

Competitive Intelligence 104

Competitive Intelligence Competitive Analysis Intelligence 104

GrowbyData

MAY 31, 2023

Performing a comprehensive brand SWOT analysis is a highly effective strategy for auditing your brand performance on Google. The analysis enables you to assess your brand’s performance, make informed decisions, and drive growth by improving your brand performance. Learn the best approach to auditing brand SWOT on Google.

SWOT 52

SWOT Analysis Sports Market Intelligence 52

Alpha Sense BI

SEPTEMBER 28, 2023

In today’s world of limitless data at our fingertips, getting access to information is rarely a challenge for modern professionals. Instead, the real challenge now lies in finding the right kind of information and filtering out the most crucial insights from irrelevant noise—all while avoiding overload.

Analysis 52

Analysis Marketing Marketing Primary Research 52

Netbasequid

FEBRUARY 18, 2021

Who is the audience for your analysis and what seems to resonate the most with them? And for them, the consumer journey is an eye opener, as we do a lot of audience analysis. And we used that information to inform them. And NetBase just makes that learning easier. It’s twofold.

Market Intelligence 98

Market Intelligence Intelligence Intelligence Marketing 98

Netbasequid

MAY 24, 2022

Competitor analysis is a methodical examination of your category to see where your company stands. It involves a deep exploration of businesses operating in the same market segment, with the intention of maintaining or acquiring more market share. The Steps: How to Do a Competitor Analysis . Let’s dive in!

Competitor Analysis 98

Competitor Analysis Analysis SWOT Data Mining 98

Aqute Intelligence

SEPTEMBER 6, 2023

Kompyte This competitive intelligence automation software focuses on providing clear and actionable insights to improve your competitive positioning. Kompyte’s platform helps monitor, learn, and adapt to competitors' actions on a continuous basis.

Competitive Intelligence 130

Competitive Intelligence Competitive Battlecard Technology 130

Netbasequid

APRIL 16, 2021

Trends come and go, and marketers need to keep tabs on the lifecycle of each with proper trend analysis. A trend analysis is the method used to track shifts in trends for an ongoing understanding of global and niche narratives. We’ll discuss the advantages in more detail here, and also how trend analysis works in marketing.

Analysis 98

Analysis Marketing Marketing Win 98

Netbasequid

MAY 25, 2021

However, with the right text analysis software, your brand will have the key to unlock consumer wants, desires, needs and feelings. And if you’re not sure what text analysis software is, hang on as we will define it and focus on these major points: What text analysis software is and why your company should care about it.

Analysis 98

Analysis Algorithm Research Market Research 98

CIO

SEPTEMBER 21, 2023

Today’s gen AI platforms, however, require much less data since companies can start out with general-purpose foundation models and either fine-tune them on their own data, add a vector database, or inject information and examples directly into the prompt. In a recent report, he estimated that gen AI software revenues will grow from $3.7

Globalization 813

Globalization Technology Technology Security 813

Netbasequid

MAY 13, 2021

. Choosing the right sentiment analysis tools to handle your unstructured data is supremely important. Besides the ability to parse voluminous datasets down to a granular level, your sentiment analysis tools must be accurate. In this post, we’ll explore why sentiment analysis tools matter in 2021 – and beyond.

Analysis 98

Analysis Innovation Competitive Intelligence 98

Alpha Sense BI

FEBRUARY 23, 2024

Artificial intelligence (AI) and smart market intelligence solutions are the key to keeping banks competitive in unpredictable markets. They allow analysts to maintain a birds-eye view of their market landscape while drilling down into the sectors, companies, industries, and trends that matter most to them.

Banking 111

Banking Due Diligence Competitive Landscape Benchmarking 111

Netbasequid

JANUARY 23, 2023

Marketers don’t have enough time and typically rely on multiple tricks and tactics to make better use of the little time they have. At the top of the list for the most time-consuming repetitive tasks, marketers spend more than 3.5 Risk analysis The type and level of risk facing businesses today have changed.

Intelligence 98

Intelligence Intelligence Marketing Marketing 98

Wink Intel

NOVEMBER 15, 2021

9, 2021 /PRNewswire/ — Insurance companies will need to accelerate the evolution of everything from distribution and pricing to customer and investor relations, according to the newly released 2022 Insurance Industry Outlook Report from S&P Global Market Intelligence. Source: S&P Global Market Intelligence.

Market Intelligence 52

Market Intelligence Globalization Intelligence Intelligence 52

Alpha Sense BI

DECEMBER 1, 2023

Artificial intelligence (AI) has empowered the way professionals conduct primary investment research and access to expert insights from subject matter experts. AlphaSense, a leading market intelligence and search platform, provides streamlined and quality expert insights for business professionals across various industries.

Primary Research 104

Primary Research SWOT Research Analysis 104

Alpha Sense BI

MARCH 10, 2023

An increasing number of pharma professionals are relying on market intelligence platforms to stay on top of these movements while providing the tools they need to devise a business or investment strategy. These factors only made keeping informed and finding answers even more time-consuming.

Market Research 96

Market Research Marketing Research Research Pharmaceutical 96

FedSavvy

FEBRUARY 9, 2021

The outcomes of CI inform business decisions. If CI is done well, it informs decision-makers to make decisions in the best interest of the business to minimize risk and maximize growth opportunities. Am I so bold as to liken CI to other intelligence disciplines such as Signals Intelligence (SIGINT), Human Intelligence, (HUMINT), etc.?

Competitive Intelligence 130

Competitive Intelligence Intelligence Intelligence Competitive 130

Alpha Sense BI

NOVEMBER 13, 2023

In the age of information overload, however, professionals are confronted with an overwhelming surge of content—both in volume and the velocity at which it is published. A lack of knowledge transferring and access to vital information is cited as the cause for this time expenditure.

Intellectual Property 116

Intellectual Property Knowledge Algorithm Brainstorming 116

Zoominfo

AUGUST 31, 2020

“It’s imperative to continually listen to what customers are saying , putting yourselves in the customers’ shoes and thinking of ways to better enable them,” Craig Williams, chief information officer at networking software company Ciena, told IDG Connect. Market Expansion. Customer interviews are also beneficial.

Marketing 264

Marketing Marketing Market Intelligence Hospitals 264

FedSavvy

MARCH 25, 2024

The Information Technology Enterprise Solutions – 3 Services (ITES-3S) contract vehicle is a mandatory $12.1 Learn what demand and competitive environment exists today so you can supplement your understanding of Army IT (and other) spending. Army Communications Information Systems Activity-Pacific (USACISA-P), and U.S.

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Cyberspace Human Resources Win Data Analysis 130

Alpha Sense BI

APRIL 26, 2024

To cut through the noise and get straight to the information that matters, you need a comprehensive competitor monitoring tool. Competitor monitoring transcends industries and equips every kind of business—from startups to global corporations—with the intelligence they need to navigate complex markets and outmaneuver their competition.

Battlecard 52

Battlecard Startups Competitor Analysis Competitive Intelligence 52