Aqute Intelligence

MAY 6, 2024

Staying ahead in a competitive market requires a deep understanding of your rivals. A well-researched and informative competitor analysis report is the key to uncovering detailed insights into your competitors' operations, helping you strategize effectively. What is a competitor analysis report?

Competitor Analysis 147

Competitor Analysis Analysis Matrix Competitive Landscape 147

Aqute Intelligence

AUGUST 2, 2023

Public perception is a huge driver for business success. The total amount they spend on these pursuits is known as the marketing spend. By tracking the performance of a brand’s ads, you can gather competitive intelligence on how it is using its marketing spend as well as the kind of returns it is getting.

Competitive 130

Competitive Analysis Competitive Intelligence Competitor Analysis 130

CIO

OCTOBER 3, 2023

Robotic process automation (RPA) is a well-established means of automating repetitive business processes implemented in software. Combined with RPA tools they enable much greater levels of automation of many business processes. percent growth in the market for “software that enables hyperautomation,” to $US1.04 trillion by 2026.

Business 676

Business Analysis Intelligence Intelligence 676

Crayon

MAY 7, 2021

Win/loss analysis is an essential practice for anyone who wants to better understand their competitive landscape and continuously optimize processes across sales, marketing, product management, and beyond. By the time you’re done reading, you’ll have an answer to each of the following: What is win/loss analysis?

Loss 617

Loss Win Analysis Competitive Landscape 617

mention

NOVEMBER 3, 2023

In our hyper-connected and data-driven world, understanding the minds and emotions of customers is of paramount importance for businesses. Sentiment analysis offers a dynamic lens through which marketers can gain invaluable insights into the thoughts, attitudes, and emotions of their customer base.

Analysis 167

Analysis Marketing Marketing Benchmarking 167

Aqute Intelligence

APRIL 19, 2024

Competitive intelligence (CI) services offer businesses valuable insights into their market and competition. Competitive intelligence services: What is it, and why do you need it? Competitive intelligence (CI) involves gathering and analyzing information about your competitors and the market.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Aqute Intelligence

JULY 12, 2023

Software companies find themselves in a crowded market. Developers need to keep a constant eye on their competition which is always iterating new versions of rival software. In such a contentious, aggressive environment, conducting an efficient competitor analysis is extremely important. Need a quote for competitor research?

Analysis 130

Analysis Competitive Competitor Analysis Competitive Intelligence 130

mention

MAY 16, 2024

That’s where sentiment analysis tools come in. And that knowledge can seriously change the game for your business! In this article, we will compare the top 19 Sentiment Analysis tools, their features, pros and cons, and our take on them. We’ve tested 19 sentiment analysis tools, so you don’t have to!

Analysis 157

Analysis Gaming Knowledge Competitive 157

Cipher

SEPTEMBER 20, 2021

Both synthesis and analysis play an important role in market and competitive intelligence (M/CI), but are two markedly different stages of a broader CI process. All too often, business leaders conflate synthesis and analysis, a mistake that can be very damaging to the overall success of M/CI efforts within an organization.

Analysis 405

Analysis Competitive Intelligence Competitive Intelligence 405

Aqute Intelligence

APRIL 25, 2024

Competitive intelligence analysis helps businesses maintain or gain a strategic market advantage. LinkedIn, with its network of over 750 million users worldwide, is an indispensable competitive intelligence tool, and no competitive intelligence research is complete without it.

Competitive Intelligence 147

Competitive Intelligence Competitive Intelligence Intelligence 147

Cipher

OCTOBER 22, 2020

As businesses identify trends and implement data, the need for vulnerability analysis (VA) arises. Knowing critical elements of the market in which you’re competing is a vital and ongoing exercise. As part of a broader competitive intelligence strategy, vulnerability analysis provides key data and insight.

Analysis 325

Analysis Competitive Intelligence Competitive Intelligence 325

Cipher

AUGUST 6, 2020

This article is a part of our competitor analysis resource center. Visit the complete competitor analysis resource center for more content like this. Would you be surprised if I told you, highly competitive companies usually know the most about their competitors? What is Competitive Analysis? No you would not.

Competitor Analysis 325

Competitor Analysis Analysis SWOT Competitive Landscape 325

ArchIntel

JUNE 16, 2021

A recent article on Octopus Intelligence’s website says there is a disconnect between knowing about one’s market and being sufficiently equipped to do something about it. Octopus Intelligence sums up one’s market to include customers, prospects, suppliers, regulators and competitors.

Competitive 197

Competitive Analysis Learning Competitive Intelligence 197

Primary Intelligence

JULY 7, 2021

Companies who cannot find their competitive edge will lose deals. Therefore, it’s important that sales and marketing have a deep understanding of who their competitors are, what their competitors are doing, and how they can best position themselves against competitors in an ever-changing market. Don’t Skew Your Data.

Analysis 189

Analysis Competitive Win Competitive Positioning 189

CIO

MAY 1, 2023

At the same time, ever-evolving macroeconomic conditions are pressuring leaders to drive business outcomes against tighter margins. While today’s business climate certainly feels like a test for the survival of the fittest, your goal should not be to just survive, but rather to thrive.

Business 593

Business Innovation Banking Retail 593

Crayon

MARCH 21, 2023

Competitive Intelligence professionals and product marketing leaders know the struggle of being resource-constrained. Product marketing in particular often owns competitive intelligence (and all that goes with it) but can’t dedicate head count to this critical, strategic area of the business.

Competitive Intelligence 325

Competitive Intelligence Competitive Intelligence Intelligence 325

Cipher

JULY 22, 2020

This article is a part of our competitor analysis resource center. Visit the complete competitor analysis resource center for more content like this. Gaining a competitive advantage is not possible without first analyzing your competitors. The benefits are obvious; the process is not always easy.

Competitor Analysis 325

Competitor Analysis Analysis Advantage Advantage 325

CIO

SEPTEMBER 8, 2022

Most organizations understand the profound impact that data is having on modern business. In Foundry’s 2022 Data & Analytics Study , 88% of IT decision-makers agree that data collection and analysis have the potential to fundamentally change their business models over the next three years. Gold Associates LLC.

Business 676

Business Security Security Intelligence 676

Crayon

JANUARY 7, 2021

Richard is the Senior Director, Search Marketing for RingCentral, a global leader in unified communications and a world class VoIP provider. He is passionate about connecting businesses and customers and has experience working with Fortune 500 companies such as Google, Experian, Target, Nordstrom, Kayak, Hilton, and Kia.

Analysis 405

Analysis Competitive Globalization Marketing 405

Aqute Intelligence

APRIL 4, 2023

When analyzing your competition, you’ve probably wondered, “what should be the main focus of this research?”, “what are the important questions to ask?” and “how can I incorporate this into my competitive analysis projects?”. Having the upper hand in competitive intelligence will help your business succeed.

Analysis 130

Analysis Competitive Competitor Analysis Competitive Intelligence 130

Aqute Intelligence

JANUARY 23, 2024

Every now and then, we publish a list of competitive intelligence companies. Our criteria include that competitive intelligence has to be their primary, or at least significant, focus. Other agencies graze the edges of competitive intelligence, but it's not their main service.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Netbasequid

AUGUST 14, 2023

Companies need proper tools, techniques, and talented teams to succeed—and also, an AI-powered competition analysis tool! Using this tool, you can uncover important insights about how your competition operates and its performance. But first—why is it so important to perform competition analysis?

Analysis 52

Analysis Competitive Airline Competitor Analysis 52

Netbasequid

MAY 31, 2021

Competitive intelligence and analysis gives brands an edge. In this article, we will go over how competitive analysis helps businesses, focusing on these points: How your brand, and others, are perceived and why it matters. A critical part of competitive intelligence and analysis is a social media audit.

Competitive Intelligence 119

Competitive Intelligence Analysis Competitive Intelligence 119

Smart Data Collective

SEPTEMBER 13, 2023

Data analytics technology has been instrumentally valuable for the marketing profession. billion on marketing analytics within the next seven years. One of the biggest ways that data analytics is changing marketing is that it can help with marketing research. Are they private individuals or businesses?

Startups 257

Startups Market Research Marketing Research Intellectual Property 257

Smart Data Collective

NOVEMBER 5, 2023

Marketing analytics has become a dealmaker in the business world. Companies are projected to spend over $10 billion on marketing analytics technology in 2028. The digital marketing sector is among those most influenced by the benefits of analytics technology. You will want to consider using marketing analytics as well.

Marketing 266

Marketing Marketing Competitive Sales 266

Smart Data Collective

JUNE 16, 2022

Analytics is becoming more important than ever in the world of business. Over 70% of global businesses use some form of analytics. This figure will rise as globalization, supply chain challenges and other factors increase competitiveness. They are using analytics to help drive business growth. is at the doorstep.

Business 308

Business Predictive Analytics Analysis Education 308

Aqute Intelligence

DECEMBER 27, 2023

So, you seek comprehensive, insightful, and actionable competitive intelligence to outpace the competition. You've likely seen their broad overviews, which outline the competitive landscape and give you some insight into who's in your niche. Do these resources offer an in-depth view of your competitive landscape?

Competitive Intelligence 130

Competitive Intelligence Competitive Competitive Landscape Intelligence 130

Aqute Intelligence

JANUARY 10, 2024

Think about the difference between walking into a high-stakes board meeting with a couple of scrawled notes and walking in with a folder full of market trends, predictive forecasts, and competitor strategies. Competitive intelligence can help mold your business into the confident and prepared leader it needs to be.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

ArchIntel

JUNE 9, 2021

Shannon Tien , the inbound marketing lead of social media management platform Hootsuite, and Christina Newberry , a freelance writer and editor, have provided a list of steps in conducting a competitive analysis on social media. This can be done by entering relevant competitive keywords in search engines.

Analysis 118

Analysis Competitive SWOT Benchmarking 118

Smart Data Collective

OCTOBER 15, 2021

Countless companies are utilizing big data to improve many aspects of their business. Some of the best applications of data analytics and AI technology has been in the field of marketing. Data-Driven Marketing is More Important than Ever. Your approach to marketing your company should be unique and exciting to snare customers.

Business 350

Business Marketing Marketing Data Mining 350

ArchIntel

MARCH 16, 2021

A recent blog entry on BiQ’s website describes marketing competitor analysis as an assessment of current and potential competitors’ strengths and weaknesses , an activity that aims to keep one’s enterprise on top of competitors at all times. Both require thinking ahead and confounding the competition.

Competitor Analysis 173

Competitor Analysis Analysis SWOT Marketing 173

Primary Intelligence

NOVEMBER 24, 2021

Win loss analysis has helped many marketers better understand their buyers. Through first-hand buyer feedback, marketers are able to discover what their buyers truly care about, how to speak to their buyers based on persona, and what value propositions will be most effective. Check out this podcast episode to learn more!

Loss 104

Loss Win Analysis Marketing 104

Aqute Intelligence

MARCH 30, 2023

Competitive intelligence allows your company to analyze and track information related to your competition. The goal of competitive intelligence is to empower your business. Competitive intelligence enables your sales and marketing teams to differentiate your business from competitors.

Competitor Analysis 130

Competitor Analysis Analysis Research Competitive Intelligence 130

mention

MARCH 8, 2024

As businesses increasingly find their success intertwined with their online image, reputation score have become a pivotal metric that can make or break a brand. Understanding Reputation Scores In the digital age, a business’s reputation is encapsulated in a numerical representation known as a reputation score.

Business 157

Business Airline Algorithm Analysis 157

ArchIntel

DECEMBER 7, 2020

Brian Greenberg , head of Marketing Competitive Intelligence with Aruba Networks , subsidiary of Hewlett Packard Enterprise (HPE), and member of HPE’s Competitive Intelligence Council, recently spoke with ArchIntel regarding how to develop trust with stakeholders and decision makers, how to remove data bias and build an effective team.

Competitive Intelligence 156

Competitive Intelligence Competitive Intelligence Intelligence 156

ArchIntel

JANUARY 4, 2021

Let’s discuss the best ways to use competitive intelligence in today’s market. As a business owner, there’s no doubt that you would focus on collecting data and researching the best marketing strategies solely for your business. What is competitive intelligence? ArchIntel™ -.

Competitive Intelligence 193

Competitive Intelligence Competitive Intelligence Intelligence 193

Smart Data Collective

JANUARY 15, 2023

Data visualization tools have become very useful for many businesses. Companies use data visualization for trend mapping, data contextualization and various forms of business optimization. We mentioned that data visualization is great for content marketing , but there are more important benefits as well. Better Analysis.

Sales 292

Sales Business Analysis Advantage 292