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Omnichannel commerce: How to do it successfully (and why)

bazaarvoice

Omnichannel… omnichannel strategy… omnichannel commerce… omnichannel retail… harmonic retail. The same goes for omnichannel commerce. We all know the term, but have we actually bothered to understand what it means, and learn the benefits of an omnichannel commerce strategy? What is omnichannel commerce?

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Picking a Digital Marketing Niche for Your Agency

mention

When Sellbrite took its first step into the world of e-commerce, it, like many, adopted the popular strategy: cater to all. They pivoted to their niche—multichannel e-commerce—and within a year, they had seen an astonishing 255% surge in their blog visits. Conversely, narrowing your scope shields you from this broad-based rivalry.

Marketing 167
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How to Use Product Intelligence to Win Customers

Data Hut

In this product-led era, companies with the best product experience win. To sustain a competitive advantage, today’s companies need to develop a thorough understanding of every product and its lifecycle in their portfolio. . To conclude, product intelligence is a great tool to have in your arsenal to sustain a competitive advantage.

Win 84
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Quick Wins to Boost Ecommerce Results: Holiday 2022 Edition

E2M

If you have been in the eCommerce game long enough, you know that curated collection pages help users make quick buying decisions. Take advantage of this fact this holiday season. They often spend on electronics (64%), gaming (55%), and entertainment (49%). Take Advantage of Holiday Bundles. Let’s check them out.

Win 57
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The 6 Market Intelligence Themes Driving H2 2023

Alpha Sense BI

Stumbling on key insights a day too late in today’s landscape means losing out on big wins. Whether you need to make the right investment decisions and win more deals, or you want to power more confident strategy-building with market-moving insights, understanding these themes is critical to staying ahead.

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Take Control of Your Brand with Direct-to-Consumer (D2C)

Evalueserve

One of the key advantages of D2C is that it allows companies to take full ownership over the entire end-to-end brand experience. The current trends in D2C are driving huge wins for the CPG industry! PepsiCo launched two new D2C e-Commerce Web Properties in 2020: PantryShop.com & Snacks.com. billion) of total global sales.

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Digital transformation in retail: A guide for brands

bazaarvoice

Source: Amazon E-commerce giant Amazon is setting the tone for digital transformation in the retail industry with its physical clothing stores, Amazon Style. Digital tools help retailers anticipate their inventory needs better while providing accurate information for consumers, creating a win-win situation.

Retail 52