Expedia poised to take flight with generative AI
CIO
JUNE 2, 2023
Artificial intelligence is poised to disrupt the travel industry, and Expedia CTO Rathi Murthy, who oversees a massive online travel network with 770 million loyalty members and more than 50,000 business partners, believes her company is well positioned to capitalize. That’s because, outside of its top brands, which include Travelocity, VRBO, Hotels.com, Orbitz, Trivago, Wotif, and CarRentals.com, the $14 billion online travel service’s most prized possession is its data — the 70 petabytes of tr
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