Smart Data Collective

JUNE 4, 2021

A data-driven email marketing strategy is paramount for businesses to survive in such a competitive landscape. Surveys have shown that 73% of marketing professionals believe email marketing is essential to their organization’s success. Typically, the return on emails is $42 for each dollar spent.

Marketing 314

Marketing Marketing Competitive Landscape Market Segmentation 314

Crayon

FEBRUARY 2, 2021

What exactly does a competitive matrix look like and what are the benefits? Analyzing your competitive landscape is key to understanding where and how you fit into the market of available solutions. Here are a few types of competitive matrices that can provide insight into your market landscape.

Competitive Matrix 509

Competitive Matrix Matrix Competitive Competitive Landscape 509

Aqute Intelligence

DECEMBER 27, 2023

You've likely seen their broad overviews, which outline the competitive landscape and give you some insight into who's in your niche. Do these resources offer an in-depth view of your competitive landscape? You're familiar with the industry titans – Gartner, Forrester, IDC – that provide a wealth of data and reports.

Competitive Intelligence 130

Competitive Intelligence Competitive Competitive Landscape Intelligence 130

Fuld

FEBRUARY 3, 2024

Our services include: Go-to-market strategy Market size Growth potential and opportunities Key trends and drivers Competitive landscapes Market share analysis M&A and iactivity Competitive intelligence The post Strategic Market Research appeared first on Fuld & Co.

Market Research 52

Market Research Marketing Research Research Marketing 52

mention

NOVEMBER 3, 2023

Given the speed with which online trends come and go as well as the growing number of internet users, marketers need to constantly monitor the media to be able to create strategies that convert users into customers. There are many reasons why marketers should add sentiment analysis to their tools for marketing analytics.

Analysis 167

Analysis Marketing Marketing Benchmarking 167

Owler

APRIL 28, 2023

Responsibilities that come with ensuring your business stands out among the competition include establishing brand awareness, staying informed of changes in the market, and employing the right people, just to name a few.

Competitive Landscape 52

Competitive Landscape Competitive SWOT Business 52

CIO

APRIL 11, 2023

This competitive landscape is increasingly driving banks to adopt a cloud-native approach to applications. Another strength is the Microsoft Cloud’s ability to enable “appification” and real-time integrations, which are key to achieving growth in today’s markets.

Innovation 850

Innovation Banking Competitive Landscape Retail 850

ArchIntel

FEBRUARY 1, 2022

Digital optimization and analytics company Amplitude is hiring a full-time senior product marketing manager for competitive and market intelligence. The successful applicant will design a scalable competitive intelligence program for the company. CI managers oftentimes are experienced in mathematics and analytical skills.

Market Intelligence 104

Market Intelligence Intelligence Intelligence Management 104

ArchIntel

OCTOBER 5, 2021

Modis, an information technology, engineering and life sciences staffing solutions company, announced Monday that it is currently recruiting a competitive intelligence marketing analyst , for placement in its Boise, Idaho offices.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Aqute Intelligence

MAY 6, 2024

Staying ahead in a competitive market requires a deep understanding of your rivals. A competitor analysis report systematically evaluates both your direct and indirect competitors across various dimensions, such as product offerings, market positioning, pricing, and sales tactics. What is a competitor analysis report?

Competitor Analysis 147

Competitor Analysis Analysis Matrix Competitive Landscape 147

Smart Data Collective

JUNE 21, 2023

Artificial intelligence has changed marketing in extraordinary ways, which is why the market for AI in the marketing profession is booming. Marketing companies spent over $35 billion on AI in marketing research alone last year, but they are likely to spend as much on AI-driven SEO. This shift drives change in SEO.

Competitive Landscape 304

Competitive Landscape Briefing Research Algorithm 304

mention

MARCH 25, 2024

With the rise of digital marketing, the business world has evolved into a competitive market. In such a scenario, a competitive analysis report is a crucial tool to understand your competitors and the industry landscape better. Why is a Competitive Analysis Report Important?

Analysis 157

Analysis Competitive SWOT IT 157

ArchIntel

MAY 18, 2021

Mailchimp, a marketing platform provider headquartered in Atlanta, Georgia, is looking to hire a full-time market intelligence manager. The MI manager will lead a team of researchers tasked with monitoring the competitive landscape, analyzing market share in key markets, tracking market trends and disseminating competitive insights.

Market Intelligence 104

Market Intelligence Intelligence Intelligence Management 104

ArchIntel

APRIL 13, 2021

Akamai Technologies is looking for a director of competitive intelligence who will be part of its industry marketing team. The team is tasked with understanding market trends and analyzing the competitive landscape to provide insights that will improve the company’s go-to-market strategy.

Competitive Intelligence 104

Competitive Intelligence Competitive Technology Technology 104

ArchIntel

JULY 7, 2021

New Hampshire-based York IE recently launched the teams feature for Fuel, its market and competitive intelligence platform. The investment company said the new teams feature enables startup employees to collaboratively research companies and markets then share their findings with colleagues.

Research 104

Research Startups Competitive Intelligence Competitive Landscape 104

ArchIntel

OCTOBER 5, 2021

Modis, an information technology, engineering and life sciences staffing solutions company, announced Monday that it is currently recruiting a competitive intelligence marketing analyst , for placement in its Boise, Idaho offices.

Competitive Intelligence 80

Competitive Intelligence Competitive Intelligence Intelligence 80

ArchIntel

APRIL 13, 2021

. “The Global Logistics Services Software Market is expected to grow by $ 2.92 KeepTruckin, a fleet management platform provider , has published a job posting on LinkedIn for a full-time senior product marketing manager of competitive intelligence. ” — ReportLinker.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

ArchIntel

MARCH 16, 2021

Mason , a company that provides mobile infrastructure to developers of smart hardware products, is accepting applications for the role of product marketing manager. Reporting to Mason’s head of marketing, the manager will help shape how the company engages with audiences and how it commercializes its products and services.

Management 104

Management Marketing Marketing Hospitals 104

Zoominfo

JUNE 28, 2023

In order to make the launch a success, it’s crucial that you set clear goals, plan future steps, and earn a competitive advantage. Traditional marketing plans lay out these steps, but to really move the needle, you’ll need to dig a little deeper. That’s where a go-to-market (GTM) strategy comes in.

Marketing 130

Marketing Marketing Sales Advantage 130

Aqute Intelligence

JUNE 23, 2023

This tool is handy for product teams as it helps uncover innovative technologies, identify potential collaboration opportunities, and gain insights into market trends specific to the Asian market. By leveraging these competitive intelligence tools, technology companies can make informed decisions and develop effective strategies.

Competitor Analysis 130

Competitor Analysis Analysis Intellectual Property Competitive Landscape 130

ArchIntel

FEBRUARY 2, 2021

Paragon Genomics has posted a job opening on LinkedIn for a full-time product and marketing specialist position based in Hayward, California. The successful candidate will be tasked with supporting product management and marketing efforts of products in the next-generation sequencing target enrichment and library preparation market.

Marketing 104

Marketing Marketing Competitive Landscape Competitive 104

Cipher

AUGUST 6, 2020

When a business tracks it's competitors, it can deploy stronger market campaigns, deliver differentiated product offerings and better analyze strategic groups. What is Competitive Analysis? Some create startup profiles and others configure market trends, inform SEO strategy or facilitate a SWOT analysis.

Competitor Analysis 325

Competitor Analysis Analysis SWOT Competitive Landscape 325

ArchIntel

SEPTEMBER 1, 2021

“The global market for managed IT services reached $149.1 This market is estimated to reach $256.5 Competitive intelligence solutions provider Contify has deployed its market and competitive intelligence platform to improve an information technology and consulting company’s process in making marketing decisions.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Alpha Sense BI

AUGUST 4, 2023

In the realm of investment research, staying ahead of the curve requires access to reliable and comprehensive private market research. Unlike public markets, where information is readily available, private markets often lack transparency, making it a challenge for investors to access reliable data.

Market Research 52

Market Research Marketing Research Research Startups 52

Alpha Sense BI

APRIL 3, 2024

Whether you’re entering a new market, investigating nascent growth opportunities, or crafting a strategic recommendation, the first step to transforming that blank slate into a successful outcome is undoubtedly understanding the market landscape. Source: RBC Capital Markets Explore this search further in AlphaSense.

Analysis 52

Analysis SWOT Marketing Marketing 52

ArchIntel

JUNE 2, 2021

There are three competitive analysis frameworks a company can use to its benefit, according to Conor Bond , a content marketing and search engine optimization specialist at Crayon, the provider of a software-driven competitive intelligence platform. Another example is the groupings framework.

Analysis 188

Analysis Competitive Competitive Landscape Competitive Intelligence 188

Alpha Sense BI

SEPTEMBER 25, 2023

Our latest extension of Smart Summaries gives you an overview of an entire company, its performance, outlook, strengths and weaknesses, competitive landscape, and much more—in a bite-sized summary. Understand Market Landscapes: Another use case for Company Smart Summaries is building out market landscape analyses.

SWOT 111

SWOT Competitive Landscape Research Competitive 111

Aqute Intelligence

JANUARY 23, 2024

All the companies we listed carry out primary or secondary research for their clients (usually both), and they all have competitive intelligence-focused websites. Some provide additional services such as customer research and marketing strategy. There aren't many service providers who cheerfully list their rivals on their websites.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

ArchIntel

AUGUST 31, 2021

Delfi Diagnostics is recruiting a competitive intelligence and market research senior manager for placement in its offices in Palo Alto, California. Within one year, the individual to be hired will be expected to have developed and maintained the competitive intelligence framework for current and developing product applications.

Competitive Intelligence 80

Competitive Intelligence Market Research Marketing Research Research 80

WideNARROW

MARCH 28, 2024

Competitive intelligence (CI) has traditionally empowered organizations to navigate the complexities of their industries, shaping strategic decisions and propelling growth. Competitive intelligence automation. The solution?

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

Zoominfo

AUGUST 6, 2019

Since marketing went digital, the industry hasn’t been the same. Recently, there has been a renewed interest in ‘marketing hacks’ as B2B marketers have started to realize traditional marketing methods are no longer useful in a competitive landscape. Four Tried and True Digital Marketing Strategies.

Marketing 154

Marketing Marketing Alliance Education 154

Splash BI

APRIL 11, 2024

Insights from Everest Group’s PEAK Matrix® Everest Group’s PEAK Matrix® provides a detailed analysis of service providers, classifying them into Leaders, Major Contenders, and Aspirants based on their market impact, vision, and capability. Our unwavering focus helps our clients make the very best decisions in running their business.

Matrix 116

Matrix Competitive Landscape Finance Data Analysis 116

WideNARROW

APRIL 9, 2024

Breaking Down Data Silos in Competitive Intelligence In the competitive landscape of business strategy, competitive intelligence (CI) stands as the bedrock upon which companies build their market presence.

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

GrowbyData

MARCH 14, 2023

Not only that, but they are also the number one competitor in almost every category with a massive marketing budget almost unmatchable to most advertisers. So, how can Search Marketers better compete with Amazon on Google SERP? To compete with Amazon’s tough paid ads competition, doing SEO is an excellent tactic.

Marketing 84

Marketing Marketing Win Competitive Landscape 84

Evalueserve

FEBRUARY 2, 2021

When it comes to Market Intelligence, there are 4 things that you must know to succeed. Market Intelligence helps organizations cultivate strategies to navigate their unique market and competitive landscape. . Market Analysis. Request a demo and optimize your organizations competitive efforts.

Market Intelligence 98

Market Intelligence Intelligence Intelligence Competitor Analysis 98

Alpha Sense BI

DECEMBER 21, 2023

When conducting primary market research, most researchers are primarily focused on quantitative data to validate their theses and inform their business strategies. However, even extensive quantitative research is unable to provide a complete 360-degree view on a market without the insights provided by softer, qualitative research.

Market Research 52

Market Research Marketing Research Research Marketing 52

Netbasequid

AUGUST 9, 2022

In this fast-paced market, having staying power comes down to understanding what’s happening within the industry, how your brand is perceived by consumers and how you measure up to the competition. And this understanding is made possible with a market research report. What Is a Market Research Report? Let’s begin!

Market Research 98

Market Research Marketing Research Research Marketing 98