Zoominfo

DECEMBER 28, 2020

You’re about to get that hot lead on the phone. You’re armed with your prospect’s buying signals, right? What Are Customer Buying Signals? By definition, buying signals are the actions potential customers take that indicate they’re close to making a purchase. Your marketing and sales teams need both.

Sales 100

Sales Win Research Marketing 100

Zoominfo

OCTOBER 5, 2021

Learn more about how a successful demand generation strategy can help to nurture the long-term relationship between your brand and customers. Marketing teams work in a cross-functional capacity to develop ongoing, omnichannel strategies that utilize a portfolio of tactics to connect value propositions to the right audience.

Benchmarking 130

Benchmarking Education Sales Marketing 130

Zoominfo

DECEMBER 13, 2018

Jeb Blount is the bestselling author of eight popular books including Sales EQ, Fanatical Prospecting, People Buy You, and People Follow You. On Jeb’s YouTube channel you’ll find video content related to everything from sales leadership to women in sales. Today, we do the same for sales reps. Today, we do the same for sales reps.

Sales 187

Sales Win Gaming Research 187

Zoominfo

DECEMBER 19, 2018

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. Today we’re closing out this three-part series with a post for our marketing audience. So, if you’re on the hunt for new marketing resources, look no further.

Marketing 220

Marketing Marketing Travel Education 220

Zoominfo

JUNE 26, 2018

Everywhere we look there’s talk of data-driven sales, data-driven marketing, predictive learning, data hygiene , and so on. Data is a critical component of business success—no matter the industry, the size of the business, or how the business operates. Data-driven marketing is never ‘done’. SiriusDecisions.

Business 147

Business Sales Gaming Intelligence 147

CXL

MAY 27, 2022

With a tactical understanding of two different marketing strategies: demand generation and lead generation. In this article, you’ll learn why each marketing strategy works and walk away with an armory of tactics to fuel your own growth marketing efforts. The podcast is just one part of their content marketing strategy.

Capital 89

Capital Sales Education Startups 89

Zoominfo

OCTOBER 5, 2021

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. If you’re on the hunt for new marketing resources, look no further. Today’s blog post is for you! Featured Video: How I Collect (And Organize) Testimonials.

Marketing 100

Marketing Marketing Travel Education 100

Zoominfo

FEBRUARY 26, 2018

As a busy sales rep, you don’t have a ton of time to spend perusing blog posts. We won’t go so far as to say you should skip important meetings or spend half of your day reading blog posts—but we definitely recommend that you spend a few minutes every day catching up on industry news and sales blogs. 2. Hubspot Sales Blog.

Sales 206

Sales Sales Enablement Research Management 206

Zoominfo

JULY 30, 2020

Setting The Scene I hear it all the time – especially when I’m talking to VCs and Private Equity firms – Company X has an INCREDIBLE product, but they just haven’t built a go-to-market motion around it. And now we have an incredible go-to-market engine. It’s no secret we’ve been especially busy in 2020. We got them!

Sales 130

Sales Win Innovation Technology 130

Zoominfo

FEBRUARY 26, 2018

As a busy sales rep, you don’t have a ton of time to spend perusing blog posts. We won’t go so far as to say you should skip important meetings or spend half of your day reading blog posts—but we definitely recommend that you spend a few minutes every day catching up on industry news and sales blogs. 2. Hubspot Sales Blog.

Sales 170

Sales Sales Enablement Research Management 170

CXL

MAY 27, 2022

It’s how ConvertKit grew from $98K to $625K MRR and Morning Brew reached two million subscribers in just five years. Demand generation tactics address two of the biggest marketing challenges: raising brand awareness and generating leads. It uses marketing to raise brand awareness and get people excited about your products or services.

Startups 96

Startups Sales Copywrite Research 96

CXL

JUNE 2, 2022

Ask 10 people what account-based marketing (ABM) is and you’ll get 10 different answers. Some see it as a sales tactic, while others view it as a content marketing strategy. But, one thing’s for sure: getting clear on what ABM means to your company is critical to making it work. What is account-based marketing?

Win 82

Win Marketing Marketing Profiling 82

CXL

MAY 27, 2022

So, how do you get their attention? In this article, you’ll learn how to use demand to fuel your sales funnel, build relationships, and grow your business. Demand generation is the combination of marketing tactics, strategies, and programs to create awareness and drive interest in your products or services. Consideration.

Entertainment 76

Entertainment Education Brainstorming Research 76

Zoominfo

OCTOBER 30, 2018

Think about it, how many times have you found yourself stuck on a task at work and turned to the internet for assistance? If you have yet to use YouTube in your professional life, this blog post is for you! If you’re like most of us, the answer is a lot. 1. RecruitingBlogs. Watch here ! 3. Betts Recruiting. Watch here !

Human Resources 187

Human Resources Entertainment Innovation Startups 187

Moz

NOVEMBER 15, 2020

But how exactly can a brand begin to build, or build upon, their authority? Content is an excellent way, and in this article, I’ll go through my tips on how it can be done. As an example, I searched “shoe size chart,” which, according to Keyword Surfer , gets 49,500 monthly searches in the U.S. If you can, get to creating!

Marketing 83

Marketing Marketing Brainstorming Algorithm 83

Moz

NOVEMBER 4, 2018

Doesn’t marketing brim with a thousand different tasks? How to get to the business by car/bike/on foot, how to learn/do/buy something, how to contact the right person or department, how to make a complaint or leave feedback, how the business supports the community, etc.

Loss 53

Loss Commerce Analysis Security 53

CXL

JUNE 2, 2020

Let me tell you why that is, and how you can differentiate. The language they use is vanilla, the product/service they offer like any other, and the marketing message is identical to that of their competition. The problem is, any feature that’s meaningful and popular gets copied. Or email marketing tools. What’s sameness?

Gaming 135

Gaming Innovation Competitive Advantage 135