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Consumer & Market Intelligence Sophistication is a Key Indicator of Business Success

Netbasequid

Both consumer intelligence and market intelligence offer a definite edge. And before we get going, here are a couple of stats we uncovered underlining the importance of streamlining your consumer and market intelligence : The use of AI to inform marketing strategy has taken to the skies in the last few years.

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How to Conduct A Thematic Analysis

Netbasequid

And that’s where thematic analysis comes in! As such, brands need tools capable of collecting data and uncovering the patterns that inform market intelligence. Here, we’ll over how brands approach this data, with a focus on: What is thematic analysis? How to conduct a thematic analysis. What is Thematic Analysis?

Analysis 105
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Global Consumer Insight Analytics Report

Netbasequid

What are consumers interested in worldwide – and how are marketers aggregating, analyzing and taking action around these interests? Our Global Consumer Insight Analytics Report shares best practices and challenges from leading consumer and marketing intelligence professionals located around the world.

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Women Leaders in the Consumer & Market Intelligence Space

Netbasequid

To honor International Women’s Day, we’re showcasing some of the remarkable women leaders we work with in the consumer and market intelligence space. The Questions: We asked each interviewee, the following questions: When telling people what you do, is there a consumer/market intelligence ‘go to’ story you share?

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Market Intelligence for Emerging Markets

Fuld

Why is market intelligence important? Market intelligence is important for any company – whether that company is seeking growth or just working to maintain share. Markets are dynamic and any number of asymmetric and unknown forces can be at play. Some of the most common questions we hear from clients.

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How Trend Analysis Works in Marketing

Netbasequid

Trends come and go, and marketers need to keep tabs on the lifecycle of each with proper trend analysis. A trend analysis is the method used to track shifts in trends for an ongoing understanding of global and niche narratives. Specifically, we’ll cover the following themes: What is trend analysis?

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Whole Life Insurance Market May See a Big Move : Major Giants AIG, Aviva, Metlife: Whole Life Insurance Market 2022-2028

Wink Intel

New Jersey, NJ — ( SBWIRE ) — 09/30/2022 — Whole Life Insurance MarketGlobal Outlook and Forecast 2021-2027 is latest research study released by HTF MI evaluating the market risk side analysis, highlighting opportunities and leveraged with strategic and tactical decision-making support.