Alpha Sense BI

NOVEMBER 13, 2023

There’s an endless number of internal and external factors that contribute to an organization’s research accessibility across teams. This challenge leads to a reliance on multiple platform solutions, research blind spots, laborious data gathering, endless duplication of efforts across different teams, and a diminished ROI on research.

Intellectual Property 116

Intellectual Property Knowledge Algorithm Brainstorming 116

Domo

MAY 27, 2021

The result was The Total Economic Impact (TEI) of Domo for Small and Medium Businesses , a study based on interviews the firm conducted with four decision-makers from organizations with experience using Domo, and a piece of research that included the following key findings. That’s entirely eliminated.” million and an ROI of 345%.

Brainstorming 93

Brainstorming Analysis Security Security 93

Zoominfo

OCTOBER 15, 2020

Last November, I spent a weekend with our executive team brainstorming the biggest and most exciting opportunities for our growth in 2020 and beyond. Substantiating this is a recent analysis by TOPO that explains while B2B marketing teams are rightly investing heavily across diverse intent data sources, the No.1

Brainstorming 246

Brainstorming Algorithm Gaming Research 246

Zoominfo

MAY 7, 2018

Use your best buyers as your research laboratory. Revamp your approach to growth by using your best customers as a research laboratory. This is a departure from traditional marketing where we pride ourselves on careful analysis, planning, and fully developed strategies. With growth hacking, there’s no time. Embrace failure.

Brainstorming 227

Brainstorming Capital Gaming Profiling 227

Zoominfo

MARCH 5, 2018

In fact, research shows that 53% of sales professionals are unhappy with the support they get from marketing ( source ). Buyer personas are semi-fictional profiles of your ideal buyers constructed using research, observation and thorough analysis of customer data. Add your own analysis.

Sales 201

Sales Marketing Marketing Brainstorming 201

mention

SEPTEMBER 25, 2023

But what’s even more interesting is that ChatGPT can be used for a variety of tasks, like content generation , proofreading, market research , and AI art generation. If you are an SEO or content marketer, you can also use ChatGPT to research keywords and generate content ideas. And it doesn’t stop there.

Research 175

Research Brainstorming Knowledge Analysis 175

mention

JULY 8, 2022

If your products are relatively expensive, potential customers generally spend some time doing research before purchasing. Mistake #15: Using the Wrong Metrics and Neglecting Analysis. Brainstorm with others in your company to come up with a list of new, relevant verticals before beginning your next campaign.

Marketing 212

Marketing Marketing Copywrite Brainstorming 212

Moz

MARCH 16, 2021

Latent semantic analysis. LSI keywords are based on the concept of latent semantic analysis, which is a technique for understanding natural language processing. Doing a bit of brainstorming can help set your LSI keyword research off on the right track. Competitor analysis. LSI keyword tools.

Brainstorming 56

Brainstorming Entertainment Competitor Analysis Analysis 56

SpyFu

JUNE 29, 2022

Run an SEO analysis not just locally, but on national competitors as well. Then, brainstorm motivations behind why and when they would pull up Google in search of a solution to that problem. Do they want a quick and easy fix, or are they in the research phase of their query? But there is substantial evidence to the contrary.

Business 88

Business Brainstorming Research Analysis 88

Similarweb

JULY 15, 2021

According to Ryan McConnell, the senior vice president for consulting at the research firm Kantar, “Somewhere between half the world and two-thirds of the world are going to tune in at some point.” Then, using your newfound insights you can jump in the race and brainstorm ways to relate your product, service, and/or brand to the Olympics.

Sports 111

Sports Marketing Marketing Gaming 111

CIO

AUGUST 25, 2023

Since the AI landscape is both large and complex, take a two-pronged approach: analyze internally and marry that analysis to marketplace activity. Brainstorm how generative AI could make your processes (and the people supporting those processes) more intelligent and productive.

Brainstorming 617

Brainstorming Education Value Chain Win 617

Moz

SEPTEMBER 3, 2020

We can talk about how to get to that topic in a future Whiteboard Friday, and we've had some in the past certainly around keyword research and choosing topics and that sort of thing. So as we brainstorm different ways that we might address the core of this user's problem, we might say, "All right, movie ratings, could we do a round-up?".

Brainstorming 76

Brainstorming Analysis Knowledge Research 76

Netbasequid

SEPTEMBER 30, 2022

If you conduct new product development research, you will gain the necessary consumer and market intelligence to make it among the few new products that survive and keep on thriving. What Is New Product Development Research? The Role of Research at Different Stages of Product Development. This is key. Idea generation.

Research 98

Research IT SWOT Analysis 98

SpyFu

DECEMBER 19, 2022

You can use content research tools like BuzzSumo to identify the most shared and trending pieces of content. This will help you brainstorm ideas for content that your target audience will love. A BuzzSumo analysis of 100 million articles found that long-form content gets more social shares.

Profiling 111

Profiling Analysis Brainstorming Competitor Analysis 111

Happy Market

DECEMBER 19, 2022

Founded in 1975 and headquartered in Paris France, Ipsos is among the largest global market research and consulting firms. This Episode is Sponsored by: The Michigan State University’s Master of Science in Marketing Research Program delivers the #1 ranked insights and analytics graduate degree in three formats: Full-time on campus.

Market Research 52

Market Research Marketing Research Research Globalization 52

Netbasequid

NOVEMBER 30, 2021

And consumer insights are great for brainstorming marketing ideas. The end goal of consumer research is to create a deeper understanding of your target audience. A customer journey analysis helps marketing teams build brand awareness, understand consumer behavior , and build demand throughout the purchase funnel. Issue Response.

Analysis 59

Analysis Brainstorming Entertainment Marketing 59

Smart Data Collective

SEPTEMBER 20, 2023

Strategy is no longer something dreamed up by humans in a brainstorming room on a Tuesday afternoon. AI programs can help address this issue by refining keyword research and discovering target market insights. Make Market Research a Breeze Not doing your homework and expecting to ace the test is usually futile.

Marketing 258

Marketing Marketing Predictive Analytics Brainstorming 258

Netbasequid

JUNE 16, 2022

To solve this puzzle, the business should find answers in its research – something that just isn’t connecting as planned. If their hybrid research is solid, they will be able to pivot and capture the market. The process to sort this problem out requires referring back to your market research to narrow down the challeenges.

Research 105

Research IT Market Research Marketing Research 105

SpyFu

FEBRUARY 10, 2021

Competitive analysis is how we find these opportunities, plan our content strategy, and capitalize on our competition’s weaknesses. Competitive analysis is not easy. To help you make sense of it all, we’re sharing insights from Mike Roberts, founder of SpyFu, on how to take your competitive analysis to the next level.

Analysis 116

Analysis Competitive Brainstorming Research 116

Moz

NOVEMBER 12, 2018

Keyword research is the “market” (what users are actually searching for) and content is the “product” (what users are consuming). Brainstorming your own ideas and checking against them. There's no shortage of sources for keyword collection, and more keyword research tools exist now than ever did before.

Brainstorming 58

Brainstorming Analysis Research Marketing 58

Moz

MARCH 2, 2020

A good local search marketing agency will help with the tools needed for market and search language analysis. It gives all staff permission to daydream and brainstorm questions like: What is something unexpected the business could do that would come as a delightful surprise to customers? Create a list of those ideas.

Profiling 65

Profiling Brainstorming Competitive Landscape Competitive 65

SpyFu

DECEMBER 9, 2020

A well-constructed keyword matrix is a necessary research tool for a business that’s growing their SEO strategy beyond a handful of keywords. Creating a keyword matrix is really just an organized method of keyword research. This is the time to be creative and brainstorm. How do you build a keyword matrix?

Matrix 71

Matrix Research Brainstorming Competitive 71

SpyFu

JANUARY 15, 2021

For example, as a keyword research tool, we would track “keyword research,” “competitor research,” and “seo help.” Then, brainstorm content that answers the questions. For example, are people asking, “How do I research competitor keywords ?” For example, we track “SEO software” and “competitor analysis tools.”

Brainstorming 112

Brainstorming Marketing Marketing Research 112

Moz

JULY 16, 2019

Get people involved in the mission and brainstorming as soon as possible. According to research from Mike Blumenthal, 70% of local business conversions happen on the SERP with the smaller percentage happening on websites. Every client deserves a money-saving analysis. Theirs is “Connected brands start with connected teams.”

Learning 46

Learning Brainstorming Retail Win 46

Netbasequid

MAY 20, 2022

To solve this puzzle, the business should find answers in its research – something that just isn’t connecting as planned. If their hybrid research is solid, they will be able to pivot and capture the market. The process to sort this problem out requires referring back to your market research to narrow down the challeenges.

Research 52

Research IT Market Research Marketing Research 52

mention

FEBRUARY 16, 2022

Conduct consumer behavior research keeping your ideal customer in mind. We’re referring to a more in-depth analysis than the pain points you discovered in step one. Then, meet with your marketing team to brainstorm natural ways to implement UGC into your Instagram strategy. What writing style is your ideal customer drawn to?

Marketing 350

Marketing Marketing Education Profiling 350

CXL

FEBRUARY 3, 2022

Let customer and competitor research guide you. Use quantitative research to glean standardized facts related to users’ experience with your website, brand, or product features. Qualitative research gives you the why behind the what. A compelling UVP is born out of brainstorming and experimentation.

Marketing 85

Marketing Marketing Brainstorming Competitive 85

ATTEST

FEBRUARY 24, 2023

That’s why you need a consumer insights company that specializes in offering data-driven market research findings. A consumer insights company or platform uses qualitative and quantitative research methods to capture and analyze customer data relevant to your brand.

Profiling 52

Profiling Benchmarking Market Research Marketing Research 52

SpyFu

JANUARY 29, 2021

Search intent analysis is the art of understanding the people behind a Google search. Before writing this article, we analyzed search intent for "search intent analysis." If someone searches for only "Nike," you won't be able to tell if they plan to buy shoes, research the shoe company, or learn more about the ancient Greek god.

Analysis 99

Analysis Brainstorming Learning Gaming 99

Zoominfo

SEPTEMBER 10, 2018

Latent Semantic Indexing—or Latent Semantic Analysis as it’s sometimes referred to—is an information retrieval system based on mathematical analysis. Whether Google uses LSI or another more complex type of analysis, their goal is the same—understand how different topics and keywords connect to inform the entirety of any given website.

Algorithm 133

Algorithm Brainstorming Analysis Research 133

Datapine Blog

MARCH 25, 2022

Descriptive analytics : As its name suggests, this analysis method is used to describe and summarize the main characteristics found on a dataset. However, this has been changing in the past years as new tools emerge that allow users to perform advanced analysis with just a few clicks. Let’s see a conceptual definition of the two.

Business Intelligence 105

Business Intelligence Intelligence Intelligence Business 105

Zoominfo

JULY 30, 2018

Get started with six handy tips: Write list posts: Research shows list posts generate more backlinks than other content formats ( source ). Produce original data: Original research. The reason is, anytime someone mentions a statistic from the research on their site, it earns you a link. . 3. Do your research.

Brainstorming 180

Brainstorming Copywrite Algorithm Research 180

Zoominfo

APRIL 5, 2018

Each buyer persona profile is made up of criteria gleaned from quantitative research, anecdotal observations, and existing customer data. But hopefully, the above examples will start your brainstorming session. This will likely require some testing and analysis when you first implement lead scoring. Webinar registration.

Sales 182

Sales Brainstorming Finance Analysis 182

Zoominfo

NOVEMBER 1, 2018

Each buyer persona profile is made up of criteria gleaned from quantitative research, anecdotal observations, and existing customer data. But hopefully, the above examples will start your brainstorming session. This will likely require some testing and analysis when you first implement lead scoring. Simple, right? Not so fast.

Brainstorming 130

Brainstorming Sales Finance Analysis 130

SpyFu

JUNE 7, 2021

The tools you use to do research have a direct impact on the kind of data you’ll be able to gather. Long gone are the days when you could brainstorm some search terms for your site, mix them into your content (or advertising copy), and test to see what worked. So how do you choose which keyword tools to use for your research?

Business 122

Business Research Competitive Profiling 122

Zoominfo

JULY 24, 2018

As candidates perform more in-depth research about potential employers, recruiters must think like digital content marketers to fill the recruiting pipeline. In fact, research shows capturing job candidate leads and building relationships earlier in the recruiting process leads to larger talent pipelines ( source ).

Profiling 172

Profiling Brainstorming Education Benchmarking 172

Moz

OCTOBER 12, 2020

This is a great brainstorming exercise to ask yourself initially what you are or want to be best at. Getting experts with multiple perspectives in a room to workshop and brainstorm can also help uncover your competitive advantage. SWOT analysis. Most innovative. Most horizontally integrated. What are their common complaints?

Advantage 66

Advantage Advantage Competitive Due Diligence 66