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5 Product Strategy Consulting Tips for Data-Driven Marketing Campaigns

Smart Data Collective

Once you have outlined your strategy, you can start brainstorming ways to use data analytics technology to make the most of it. This is going to be a lot easier if you use predictive analytics technology to better understand the trajectory of the market. Research the market. You will avoid going into marketing blind.

Marketing 245
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Why ZoomInfo is Acquiring Clickagy

Zoominfo

Last November, I spent a weekend with our executive team brainstorming the biggest and most exciting opportunities for our growth in 2020 and beyond. We invited a trusted outsider—an expert on the sales and marketing technology landscape—to join us and share a unique perspective.

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Mastering Keyword Research with ChatGPT: A Comprehensive Tutorial

mention

But what’s even more interesting is that ChatGPT can be used for a variety of tasks, like content generation , proofreading, market research , and AI art generation. If you are an SEO or content marketer, you can also use ChatGPT to research keywords and generate content ideas. And it doesn’t stop there.

Research 175
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Ep. 579 – Why Consumers are Overwhelmed and how That Affects Your Brand – Brand Transformation with Dr. Emmanuel Probst at IPSOS

Happy Market

Founded in 1975 and headquartered in Paris France, Ipsos is among the largest global market research and consulting firms. This Episode is Sponsored by: The Michigan State University’s Master of Science in Marketing Research Program delivers the #1 ranked insights and analytics graduate degree in three formats: Full-time on campus.

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New Product Development Research: What It Is, Stages, and Examples

Netbasequid

If you conduct new product development research, you will gain the necessary consumer and market intelligence to make it among the few new products that survive and keep on thriving. What Is New Product Development Research? New product development is the process of bringing a new product to the market! This is key.

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4 Ways AI Can Improve Your Marketing Strategy

Smart Data Collective

While a lot of the discussions are centered around the hype of AI in marketing and some of its applications may be overblown, it is also going to be a gamechanger for the future. Strategy is no longer something dreamed up by humans in a brainstorming room on a Tuesday afternoon. It’s like this with marketing strategies , too.

Marketing 265
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Hybrid Research Explained: What It Is & How to Use It

Netbasequid

To solve this puzzle, the business should find answers in its research – something that just isn’t connecting as planned. If their hybrid research is solid, they will be able to pivot and capture the market. The process to sort this problem out requires referring back to your market research to narrow down the challeenges.

Research 105