Crayon

JULY 1, 2021

To be successful in a crowded marketplace, it is important to understand the competitive advantages of your company’s solution against its alternatives. Let this blog be your guide as to who can utilize this intel to their advantage, where you should focus your efforts, and how you can best maximize your results.

Analysis 549

Analysis Competitive Advantage Advantage 549

Aqute Intelligence

APRIL 25, 2024

Competitive intelligence analysis helps businesses maintain or gain a strategic market advantage. LinkedIn, with its network of over 750 million users worldwide, is an indispensable competitive intelligence tool, and no competitive intelligence research is complete without it.

Competitive Intelligence 147

Competitive Intelligence Competitive Intelligence Intelligence 147

Crayon

APRIL 11, 2022

In our second installment of the Crayon Customer Corner, we sat down with the Product Marketing Team at Bonterra (formerly Social Solutions). The team recently purchased Crayon and discussed how the platform and their team bring competitive intelligence to the next level.

Marketing 617

Marketing Marketing Competitive Intelligence Advantage 617

Cipher

SEPTEMBER 22, 2021

A strong competitive strategy is essential to the growth and success of any organization. Executed right, a comprehensive competitive strategy enables organizations to build strategic advantages over their competitors and create a defensible market position.

Competitive 445

Competitive Advantage Advantage Marketing 445

CIO

JUNE 1, 2023

The B2B marketing landscape is experiencing a seismic shift fueled by the ascent of ChatGPT and other generative AI (GAI) apps. In a testament to its growing importance, 80% of marketers have experimented with or deployed the burgeoning technology, in some cases redirecting budgets from last year’s forays into the metaverse.

Marketing 604

Marketing Marketing Profiling Technology 604

mention

MARCH 25, 2024

With the rise of digital marketing, the business world has evolved into a competitive market. In such a scenario, a competitive analysis report is a crucial tool to understand your competitors and the industry landscape better. What is a Competitive Analysis Report? Why is a Competitive Analysis Report Important?

Analysis 157

Analysis Competitive SWOT IT 157

CIO

OCTOBER 17, 2023

The cloud market has been a picture of maturity of late. The pecking order for cloud infrastructure has been relatively stable, with AWS at around 33% market share, Microsoft Azure second at 22%, and Google Cloud a distant third at 11%. Here are the top cloud market trends and how they are impacting CIO’s cloud strategies.

IT 904

IT Marketing Marketing Startups 904

CIO

MAY 1, 2024

Ingesan, a subsidiary of the OHLA Infrastructure Group, the Madrid-based construction and concession management multinational, has launched the Empath-IA project, a joint initiative between HR management and the digital transformation division that aims to address the increasingly competitive demands and complexities in HRM.

Human Resources 572

Human Resources Innovation Advantage Advantage 572

CIO

NOVEMBER 16, 2023

Deepa Soni: We strongly believe that enterprise agility and speed-to-market are key competitive advantages, and they’re a key tenant of our objectives. As we think about our next step change in driving business outcomes and competitive advantage for The Hartford, it is really our AI-led transformation.

Advantage 785

Advantage Advantage Benchmarking Innovation 785

CIO

APRIL 24, 2024

Leaders who choose the right tools, processes, and practices for their organizations will be able to harness the power of the most diverse software supply chain we’ve ever seen and, in turn, solidify their security posture and secure their competitive advantage. Read the full report.

Security 558

Security Security Advantage Advantage 558

SCIP

APRIL 21, 2024

SCIP Insights Unlocking Competitive Advantage: The Power of Intelligence-Driven Decision-Making in Today's Business Landscape In today's fast-paced business scene, quick and informed decisions are key to success. This shift helps businesses tackle uncertainty, grab opportunities, and lead the pack.

Advantage 45

Advantage Advantage Competitive SCIP 45

CIO

APRIL 29, 2024

However, to truly take advantage of modern Java, apps built for the ecosystem must be constantly maintained to maximize performance and minimize exposure to risks and security vulnerabilities. After all, the nature of software is that it’s changeable and designed to improve in lockstep with underlying hardware advancements. Cloud Computing

Business 762

Business Security Security Innovation 762

Smart Data Collective

OCTOBER 13, 2021

The market for AI technology is growing remarkably. Businesses spend a lot of time and resources on marketing to stand out from their competition. While marketing remains relevant and essential, AI technology provides endless opportunities that create a massive edge between you and your competitors. Leverage innovation.

Technology 305

Technology Technology Competitive Advantage 305

CIO

APRIL 17, 2024

Normally, a CCO develops ideas about what the market needs and communicates them to a design team, which produces sketches to then be reviewed by the CCO. As the technology exhausts its honeymoon period, and companies in all industries find new ways of using it to get ahead of the competition, a new race is on.

Biotech 768

Biotech Banking Retail Innovation 768

Aqute Intelligence

JANUARY 17, 2024

The definition of a winning edge in the business world nowadays requires more than just savvy marketing campaigns and brilliant services. It’s about understanding your competition and using that knowledge to drive your business forward. What is Competitive Intelligence? But how do we measure how effective it is?

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

ArchIntel

JANUARY 4, 2021

Let’s discuss the best ways to use competitive intelligence in today’s market. As a business owner, there’s no doubt that you would focus on collecting data and researching the best marketing strategies solely for your business. What is competitive intelligence? ArchIntel™ -.

Competitive Intelligence 193

Competitive Intelligence Competitive Intelligence Intelligence 193

Smart Data Collective

SEPTEMBER 13, 2023

Data analytics technology has been instrumentally valuable for the marketing profession. billion on marketing analytics within the next seven years. One of the biggest ways that data analytics is changing marketing is that it can help with marketing research. What are their advantages and disadvantages?

Startups 256

Startups Market Research Marketing Research Intellectual Property 256

CIO

NOVEMBER 22, 2023

Most CIOs recognize the advantages of cloud, the global reach it provides, and the ease with which services can be scaled up and back down again. It enables us to free our people so they can innovate and create lasting competitive advantage.” But recognizing cloud advantages doesn’t always mean a smooth transition from on-prem.

Due Diligence 827

Due Diligence Advantage Advantage Travel 827

Crayon

MAY 31, 2022

After successfully leveraging Crayon at his two previous companies, Geoff arrived at Mend and began making moves to implement a competitive intelligence process, choosing the best CI platform for the job was a no-brainer.

Sales 325

Sales Competitive Intelligence Marketing Marketing 325

Aqute Intelligence

JANUARY 3, 2024

Don't let the term 'competitive intelligence' deceive you – it's not about corporate cloak-and-dagger tactics but a strategic arsenal that enables you to stay ahead in the game. So let's dive in and explore the recipe for crafting a high-impact competitive intelligence newsletter, the compass for your corporate foresight.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Aqute Intelligence

DECEMBER 27, 2023

So, you seek comprehensive, insightful, and actionable competitive intelligence to outpace the competition. You've likely seen their broad overviews, which outline the competitive landscape and give you some insight into who's in your niche. Do these resources offer an in-depth view of your competitive landscape?

Competitive Intelligence 130

Competitive Intelligence Competitive Competitive Landscape Intelligence 130

CIO

APRIL 19, 2024

Companies buying the marketing hype about the benefits of AI need to look for proofs of concept, added Mark McDonald, a distinguished vice president analyst at Gartner. While enterprises look to adopt AI, many software vendors will be flooding the market with AI-based products in the next two years, Lovelock suggested.

IT 811

IT Advantage Advantage Globalization 811

CIO

OCTOBER 12, 2023

Consequently, organizations are seeking first-mover or at least fast-follower advantages—not unlike startup businesses looking to disrupt industries. Marketing departments may find ways to make information housed in knowledge-based articles and other content more easily discoverable. The companies that do this?

Startups 732

Startups Advantage Advantage Knowledge 732

CIO

APRIL 17, 2024

Amy Konary, senior vice president and founder of The Subscribed Institute at Zuora, emphasized the importance of agility and flexibility in staying competitive in her findings in the report. The current market presents significant growth potential driven by economic factors. IT Management, SaaS

Innovation 692

Innovation Globalization Technology Technology 692

Aqute Intelligence

SEPTEMBER 6, 2023

Staying ahead in today's fast-paced B2B technology industry is a lot like a game of chess, where competitive intelligence plays a big role in sales, marketing, and product teams. In this article, we’ll check out some top competitive intelligence platforms that cater to medium to large B2B technology companies.

Competitive Intelligence 130

Competitive Intelligence Competitive Battlecard Technology 130

Fuld

JANUARY 31, 2022

For Fuld & Company, 2021 was also a time of rapid growth, and as we begin 2022, we are excited to announce the launch of a suite of new services to bring even greater depth to our Competitive Intelligence , Market Insights and Strategic Planning offerings. Michele Sachar , Chief Operating Officer, Fuld & Company.

Advantage 52

Advantage Advantage Competitive Competitive Intelligence 52

Primary Intelligence

SEPTEMBER 17, 2019

A competitive advantage is defined as the ability of a company to demonstrate a perceivable difference in their product that elevates it over that of their competitors. To make your product stand out against the competition, there are a few steps you can take that will have the most impact. First choice (x3).

Advantage 80

Advantage Advantage Competitive IT 80

Tinuiti

MAY 22, 2023

Search How Can Marketers Use the Google Ads Transparency Center as a Competitive Intelligence Tool? Thanks to the latest announcement, the Google Ads Transparency Center could offer a wide variety of benefits to users and marketers alike. How Can Marketers Use Ads Transparency Center as a Competitive Intelligence Tool?

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Tinuiti

MAY 22, 2023

Search How Can Marketers Use the Google Ads Transparency Center as a Competitive Intelligence Tool? Thanks to the latest announcement, the Google Ads Transparency Center could offer a wide variety of benefits to users and marketers alike. How Can Marketers Use Ads Transparency Center as a Competitive Intelligence Tool?

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Cipher

JUNE 17, 2020

It seems straightforward: gather the data, analyze the data, and share an informed story about what the data suggests is likely to happen with your executives.

Competitive Intelligence 325

Competitive Intelligence Advantage Advantage Competitive 325

mention

MAY 23, 2023

Did you know that from 2021, the global content marketing industry is worth over $400 billion? With the ever-increasing importance of digital marketing, content marketing has become an essential part of any successful marketing strategy. So, let’s start. But how can you achieve the best results through email?

Marketing 299

Marketing Marketing Algorithm Advantage 299

CIO

FEBRUARY 22, 2024

They have AI-based services that either make processes automatic, more efficient, or provide the business with services that give competitive advantages,” he says. Of course, regulation must be proportionate, flexible and adaptable, and promote trust, innovation and competitiveness.”

IT 637

IT Knowledge Innovation Advantage 637

CIO

FEBRUARY 5, 2024

After all, in today’s rapid-paced business world, a creative, productive IT team is vital for staying ahead of the competition, increasing revenue, and becoming a market leader. This strategy is advantageous because it links individual development to overall team performance, thereby fostering a sense of purpose.”

IT 818

IT Advantage Advantage Technology 818

CIO

FEBRUARY 20, 2024

In the face of increased competition, shrinking profit margins, and increasing ESG obligations, manufacturers are looking for ways to make products better, faster, and with less waste. Others are weighing the advantages of subscription-based business models where industrial equipment, automation, and processes are delivered as a service.

Innovation 575

Innovation Sales Competitive Advantage 575

mention

OCTOBER 6, 2023

Here at Mention, we’d be the first to tell you how important digital marketing has become when it comes to doing business in the modern age. After all, a data breach or cyberattack can completely derail a company’s digital marketing strategy.

Intellectual Property 201

Intellectual Property Marketing Marketing Loss 201

Alpha Sense BI

SEPTEMBER 11, 2023

In a rapidly evolving landscape of market research, staying ahead of the curve is no longer a luxury but a necessity. That’s why we are excited to announce the inaugural AlphaSense Advantage Summit 2023 , a virtual conference built to equip knowledge professionals with the insights and tools needed to navigate these changes successfully.

Advantage 59

Advantage Advantage Value Chain Market Research 59

Smart Data Collective

NOVEMBER 20, 2022

Proper marketing and sales prospects play a huge role in improving the success rate of your business. However, digital marketing has become the major focus of marketers across all industries, mainly due to how customers interact and engage with modern businesses. How Can Big Data Revolutionize Future Marketing And Sales?

Sales 336

Sales Marketing Marketing Business Intelligence 336