resources cpg-social-insights 
Netbasequid
OCTOBER 1, 2021
Today, top brands use AI-enabled consumer insights to predict consumer purchase intent and significantly impact their bottom line. Brands are staying ahead of the curve using social listening to pick up on what consumers want and meeting demands head-on. Healthy food themes in the CPG industry. Let’s see how it looks!
Netbasequid
AUGUST 18, 2021
Social listening and media analytics tools provide the resources to decipher the social landscape shaping consumer behavior. With the speed of social media and the news cycle, consumers are constantly bombarded with new information. Consumer behavior seemingly changes on a whim and stays outside the grasp of many brands.
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Netbasequid
OCTOBER 20, 2021
Your brand’s digital intelligence is contingent on the variety of data you use to answer specific questions, as well as the quality of your social listening and digital media analytics tools. Prioritize the insights from your market research. All of these are publicly available for brands to use.
Netbasequid
NOVEMBER 15, 2021
Using social listening to uncover audience intelligence around your brand is smart. A McKinsey report puts it this way, “Social media provides an important channel for CPG companies to “listen” to consumers without the biases created by conventional research techniques.”. Where your audience is speaking/engaging on social media.
Resonate
JUNE 8, 2020
Resources Home. Brand Resources. Media & Entertainment Resources. Agency Resources. Politics & Advocacy Resources. 2021 State of OTT + Actionable Audience Insights. 3 Keys to Insights-Driven, AI-Powered Segmentation in 2021. Toilet Paper to Tequila: Tracking CPG Consumption in the New Normal.
IBI
JUNE 8, 2021
To that end, it is imperative for healthcare organizations, community social services, and health plans to identify and analyze key social determinants of health (SDoH). Addressing SDoH issues in any meaningful way starts with data collection with an end goal of analysis, knowledge and actionable insights. Source: KFF ).
Netbasequid
MAY 8, 2023
These individuals have specialized knowledge, authority, or insights into a particular subject matter. In addition, they can also offer insights and perspectives that can help brands to develop and refine their marketing strategies. And brands can partner with them to market their products. We’ll dive into that next.
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