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Lever Opens Senior Product Marketing Manager Position

ArchIntel

San Francisco-based human resource consultancy Lever is hiring a senior product marketing manager who will be tasked with showcasing the company’s solution to the market. The manager will drive go-to-market activities , competitive intelligence , messaging and positioning for the company’s products.

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AI Market Expected to Post Unparalleled Growth in Pandemic Era

ArchIntel

While the true impact of automation on jobs is still the subject of much speculation, there is no doubt that the artificial intelligence market in the United States is growing by leaps and bounds. These are some of their profiles. Executive Profile: Deb Miedema, Head of Competitive Intelligence, Technical Adviser at Google.

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4 Events You Could Have Predicted with ZoomInfo Intent Data

Zoominfo

Many go-to-market professionals already use intent data to spot prospects that are interested in their products or services. Intent Data: How it Works Intent data detects what your leads and accounts are actively researching on third-party sites across the web. We also run a live feed of companies spiking on various topics.

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Can Your Marketing Team Increase Sales Productivity?

Zoominfo

It’s no secret, sales and marketing teams don’t always work well together. In fact, research shows that 53% of sales professionals are unhappy with the support they get from marketing ( source ). Consider these statistics ( source ): Only 8% of companies have strong alignment between sales and marketing.

Sales 201
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US Cybersecurity Industry Seen to Get Windfall Due to Growing Threats

ArchIntel

The United States’ cybersecurity market will generate annual revenues of around $58 billion in 2022, a report by Statista forecasted. cybersecurity market could be posting as much as $76 billion, the study further said. cybersecurity market could be posting as much as $76 billion, the study further said.

Profiling 104
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Top 10 Social Selling Tools for the Modern Sales Rep

Zoominfo

Social selling is a sales technique that leverages social networking services to identify prospects, build relationships, and close more deals. B2B buyers spend 27% of their purchase consideration time conducting independent research online , compared to only 5–6% with a sales rep.

Sales 100
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9 Competitive Intelligence Tools to Trial in 2023 (Free & Paid)

Alpha Sense BI

To survive in today’s fast-moving and always-evolving market landscape, every business needs competitive intelligence (CI)—comprehensive knowledge about your competitors and how your company stacks up. How are their customer reviews and market ratings? Does it offer access to exclusive content and competitive insights?